Global Online Video Platforms Market Research Report 2024(Status and Outlook)

Global Online Video Platforms Market Research Report 2024(Status and Outlook)



Report Overview:

OVP or Online Video Platforms can use a user-generated content (UGC) model, software as a service (SaaS) business model or a do it yourself (DIY) model. OVP offers an end to end solution from creating a website, uploading video, encoding video, video playback to user management for both video on demand and live streaming. Usually, OVPs have Content Management System (CMS) where users need to login to add content, upload video, setting up monetization plan, view video analytics which may include, detailed insights of video performance such as, video watch time, total number of video views, unique views and impressions; stats on user visits, location and behavior on the site. OVPs also provide customized video players where end users can watch videos. Many OVPs provide third party video player which can be embedded in a website. Although there are several OVP providers that are also present in broadcast markets, serving video on demand set-top boxes, OVPs are related to the over-the-top (OTT) content video industry.

In this report, we defines OVPs as fee-based, software-as-a-service (SaaS) online content businesses that enable content owners to ingest, transcode, store, manage, protect, publish, syndicate, track and monetize online video.

The Global Online Video Platforms Market Size was estimated at USD 1708.05 million in 2023 and is projected to reach USD 4183.07 million by 2029, exhibiting a CAGR of 16.10% during the forecast period.

This report provides a deep insight into the global Online Video Platforms market covering all its essential aspects. This ranges from a macro overview of the market to micro details of the market size, competitive landscape, development trend, niche market, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc.

The analysis helps the reader to shape the competition within the industries and strategies for the competitive environment to enhance the potential profit. Furthermore, it provides a simple framework for evaluating and accessing the position of the business organization. The report structure also focuses on the competitive landscape of the Global Online Video Platforms Market, this report introduces in detail the market share, market performance, product situation, operation situation, etc. of the main players, which helps the readers in the industry to identify the main competitors and deeply understand the competition pattern of the market.

In a word, this report is a must-read for industry players, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the Online Video Platforms market in any manner.

Global Online Video Platforms Market: Market Segmentation Analysis

The research report includes specific segments by region (country), manufacturers, Type, and Application. Market segmentation creates subsets of a market based on product type, end-user or application, Geographic, and other factors. By understanding the market segments, the decision-maker can leverage this targeting in the product, sales, and marketing strategies. Market segments can power your product development cycles by informing how you create product offerings for different segments.

Key Company

Brightcove

Ooyala (Telstra)

Piksel

thePlatform (Comcast Technology Solutions)

IBM Cloud Video

Kaltura

Samba Tech

Wistia

Arkena

Xstream

Ensemble Video

MediaPlatform

Viocorp

Anvato (Google)

Vzaar

Market Segmentation (by Type)

SaaS Model

Others

Market Segmentation (by Application)

Media & Entertainment Industry

Enterprise

Geographic SegmentationNorth America (USA, Canada, Mexico)
  • Europe (Germany, UK, France, Russia, Italy, Rest of Europe)
  • Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Rest of Asia-Pacific)
  • South America (Brazil, Argentina, Columbia, Rest of South America)
  • The Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria, South Africa, Rest of MEA)
    • Key Benefits of This Market Research:
    Industry drivers, restraints, and opportunities covered in the study
  • Neutral perspective on the market performance
  • Recent industry trends and developments
  • Competitive landscape & strategies of key players
  • Potential & niche segments and regions exhibiting promising growth covered
  • Historical, current, and projected market size, in terms of value
  • In-depth analysis of the Online Video Platforms Market
  • Overview of the regional outlook of the Online Video Platforms Market:
    • Key Reasons to Buy this Report:
    Access to date statistics compiled by our researchers. These provide you with historical and forecast data, which is analyzed to tell you why your market is set to change
  • This enables you to anticipate market changes to remain ahead of your competitors
  • You will be able to copy data from the Excel spreadsheet straight into your marketing plans, business presentations, or other strategic documents
  • The concise analysis, clear graph, and table format will enable you to pinpoint the information you require quickly
  • Provision of market value (USD Billion) data for each segment and sub-segment
  • Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market
  • Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region
  • Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled
  • Extensive company profiles comprising of company overview, company insights, product benchmarking, and SWOT analysis for the major market players
  • The current as well as the future market outlook of the industry concerning recent developments which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions
  • Includes in-depth analysis of the market from various perspectives through Porter’s five forces analysis
  • Provides insight into the market through Value Chain
  • Market dynamics scenario, along with growth opportunities of the market in the years to come
  • 6-month post-sales analyst support
    • Customization of the Report

      In case of any queries or customization requirements, please connect with our sales team, who will ensure that your requirements are met.

      Note: this report may need to undergo a final check or review and this could take about 48 hours.

      Chapter Outline

      Chapter 1 mainly introduces the statistical scope of the report, market division standards, and market research methods.

      Chapter 2 is an executive summary of different market segments (by region, product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the Online Video Platforms Market and its likely evolution in the short to mid-term, and long term.

      Chapter 3 makes a detailed analysis of the Market's Competitive Landscape of the market and provides the market share, capacity, output, price, latest development plan, merger, and acquisition information of the main manufacturers in the market.

      Chapter 4 is the analysis of the whole market industrial chain, including the upstream and downstream of the industry, as well as Porter's five forces analysis.

      Chapter 5 introduces the latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.

      Chapter 6 provides the analysis of various market segments according to product types, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.

      Chapter 7 provides the analysis of various market segments according to application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.

      Chapter 8 provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.

      Chapter 9 introduces the basic situation of the main companies in the market in detail, including product sales revenue, sales volume, price, gross profit margin, market share, product introduction, recent development, etc.

      Chapter 10 provides a quantitative analysis of the market size and development potential of each region in the next five years.

      Chapter 11 provides a quantitative analysis of the market size and development potential of each market segment (product type and application) in the next five years.

      Chapter 12 is the main points and conclusions of the report.

  • 1 Research Methodology and Statistical Scope
    1.1 Market Definition and Statistical Scope of Online Video Platforms
    1.2 Key Market Segments
    1.2.1 Online Video Platforms Segment by Type
    1.2.2 Online Video Platforms Segment by Application
    1.3 Methodology & Sources of Information
    1.3.1 Research Methodology
    1.3.2 Research Process
    1.3.3 Market Breakdown and Data Triangulation
    1.3.4 Base Year
    1.3.5 Report Assumptions & Caveats
    2 Online Video Platforms Market Overview
    2.1 Global Market Overview
    2.2 Market Segment Executive Summary
    2.3 Global Market Size by Region
    3 Online Video Platforms Market Competitive Landscape
    3.1 Global Online Video Platforms Revenue Market Share by Company (2019-2024)
    3.2 Online Video Platforms Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
    3.3 Company Online Video Platforms Market Size Sites, Area Served, Product Type
    3.4 Online Video Platforms Market Competitive Situation and Trends
    3.4.1 Online Video Platforms Market Concentration Rate
    3.4.2 Global 5 and 10 Largest Online Video Platforms Players Market Share by Revenue
    3.4.3 Mergers & Acquisitions, Expansion
    4 Online Video Platforms Value Chain Analysis
    4.1 Online Video Platforms Value Chain Analysis
    4.2 Midstream Market Analysis
    4.3 Downstream Customer Analysis
    5 The Development and Dynamics of Online Video Platforms Market
    5.1 Key Development Trends
    5.2 Driving Factors
    5.3 Market Challenges
    5.4 Market Restraints
    5.5 Industry News
    5.5.1 Mergers & Acquisitions
    5.5.2 Expansions
    5.5.3 Collaboration/Supply Contracts
    5.6 Industry Policies
    6 Online Video Platforms Market Segmentation by Type
    6.1 Evaluation Matrix of Segment Market Development Potential (Type)
    6.2 Global Online Video Platforms Market Size Market Share by Type (2019-2024)
    6.3 Global Online Video Platforms Market Size Growth Rate by Type (2019-2024)
    7 Online Video Platforms Market Segmentation by Application
    7.1 Evaluation Matrix of Segment Market Development Potential (Application)
    7.2 Global Online Video Platforms Market Size (M USD) by Application (2019-2024)
    7.3 Global Online Video Platforms Market Size Growth Rate by Application (2019-2024)
    8 Online Video Platforms Market Segmentation by Region
    8.1 Global Online Video Platforms Market Size by Region
    8.1.1 Global Online Video Platforms Market Size by Region
    8.1.2 Global Online Video Platforms Market Size Market Share by Region
    8.2 North America
    8.2.1 North America Online Video Platforms Market Size by Country
    8.2.2 U.S.
    8.2.3 Canada
    8.2.4 Mexico
    8.3 Europe
    8.3.1 Europe Online Video Platforms Market Size by Country
    8.3.2 Germany
    8.3.3 France
    8.3.4 U.K.
    8.3.5 Italy
    8.3.6 Russia
    8.4 Asia Pacific
    8.4.1 Asia Pacific Online Video Platforms Market Size by Region
    8.4.2 China
    8.4.3 Japan
    8.4.4 South Korea
    8.4.5 India
    8.4.6 Southeast Asia
    8.5 South America
    8.5.1 South America Online Video Platforms Market Size by Country
    8.5.2 Brazil
    8.5.3 Argentina
    8.5.4 Columbia
    8.6 Middle East and Africa
    8.6.1 Middle East and Africa Online Video Platforms Market Size by Region
    8.6.2 Saudi Arabia
    8.6.3 UAE
    8.6.4 Egypt
    8.6.5 Nigeria
    8.6.6 South Africa
    9 Key Companies Profile
    9.1 Brightcove
    9.1.1 Brightcove Online Video Platforms Basic Information
    9.1.2 Brightcove Online Video Platforms Product Overview
    9.1.3 Brightcove Online Video Platforms Product Market Performance
    9.1.4 Brightcove Online Video Platforms SWOT Analysis
    9.1.5 Brightcove Business Overview
    9.1.6 Brightcove Recent Developments
    9.2 Ooyala (Telstra)
    9.2.1 Ooyala (Telstra) Online Video Platforms Basic Information
    9.2.2 Ooyala (Telstra) Online Video Platforms Product Overview
    9.2.3 Ooyala (Telstra) Online Video Platforms Product Market Performance
    9.2.4 Brightcove Online Video Platforms SWOT Analysis
    9.2.5 Ooyala (Telstra) Business Overview
    9.2.6 Ooyala (Telstra) Recent Developments
    9.3 Piksel
    9.3.1 Piksel Online Video Platforms Basic Information
    9.3.2 Piksel Online Video Platforms Product Overview
    9.3.3 Piksel Online Video Platforms Product Market Performance
    9.3.4 Brightcove Online Video Platforms SWOT Analysis
    9.3.5 Piksel Business Overview
    9.3.6 Piksel Recent Developments
    9.4 thePlatform (Comcast Technology Solutions)
    9.4.1 thePlatform (Comcast Technology Solutions) Online Video Platforms Basic Information
    9.4.2 thePlatform (Comcast Technology Solutions) Online Video Platforms Product Overview
    9.4.3 thePlatform (Comcast Technology Solutions) Online Video Platforms Product Market Performance
    9.4.4 thePlatform (Comcast Technology Solutions) Business Overview
    9.4.5 thePlatform (Comcast Technology Solutions) Recent Developments
    9.5 IBM Cloud Video
    9.5.1 IBM Cloud Video Online Video Platforms Basic Information
    9.5.2 IBM Cloud Video Online Video Platforms Product Overview
    9.5.3 IBM Cloud Video Online Video Platforms Product Market Performance
    9.5.4 IBM Cloud Video Business Overview
    9.5.5 IBM Cloud Video Recent Developments
    9.6 Kaltura
    9.6.1 Kaltura Online Video Platforms Basic Information
    9.6.2 Kaltura Online Video Platforms Product Overview
    9.6.3 Kaltura Online Video Platforms Product Market Performance
    9.6.4 Kaltura Business Overview
    9.6.5 Kaltura Recent Developments
    9.7 Samba Tech
    9.7.1 Samba Tech Online Video Platforms Basic Information
    9.7.2 Samba Tech Online Video Platforms Product Overview
    9.7.3 Samba Tech Online Video Platforms Product Market Performance
    9.7.4 Samba Tech Business Overview
    9.7.5 Samba Tech Recent Developments
    9.8 Wistia
    9.8.1 Wistia Online Video Platforms Basic Information
    9.8.2 Wistia Online Video Platforms Product Overview
    9.8.3 Wistia Online Video Platforms Product Market Performance
    9.8.4 Wistia Business Overview
    9.8.5 Wistia Recent Developments
    9.9 Arkena
    9.9.1 Arkena Online Video Platforms Basic Information
    9.9.2 Arkena Online Video Platforms Product Overview
    9.9.3 Arkena Online Video Platforms Product Market Performance
    9.9.4 Arkena Business Overview
    9.9.5 Arkena Recent Developments
    9.10 Xstream
    9.10.1 Xstream Online Video Platforms Basic Information
    9.10.2 Xstream Online Video Platforms Product Overview
    9.10.3 Xstream Online Video Platforms Product Market Performance
    9.10.4 Xstream Business Overview
    9.10.5 Xstream Recent Developments
    9.11 Ensemble Video
    9.11.1 Ensemble Video Online Video Platforms Basic Information
    9.11.2 Ensemble Video Online Video Platforms Product Overview
    9.11.3 Ensemble Video Online Video Platforms Product Market Performance
    9.11.4 Ensemble Video Business Overview
    9.11.5 Ensemble Video Recent Developments
    9.12 MediaPlatform
    9.12.1 MediaPlatform Online Video Platforms Basic Information
    9.12.2 MediaPlatform Online Video Platforms Product Overview
    9.12.3 MediaPlatform Online Video Platforms Product Market Performance
    9.12.4 MediaPlatform Business Overview
    9.12.5 MediaPlatform Recent Developments
    9.13 Viocorp
    9.13.1 Viocorp Online Video Platforms Basic Information
    9.13.2 Viocorp Online Video Platforms Product Overview
    9.13.3 Viocorp Online Video Platforms Product Market Performance
    9.13.4 Viocorp Business Overview
    9.13.5 Viocorp Recent Developments
    9.14 Anvato (Google)
    9.14.1 Anvato (Google) Online Video Platforms Basic Information
    9.14.2 Anvato (Google) Online Video Platforms Product Overview
    9.14.3 Anvato (Google) Online Video Platforms Product Market Performance
    9.14.4 Anvato (Google) Business Overview
    9.14.5 Anvato (Google) Recent Developments
    9.15 Vzaar
    9.15.1 Vzaar Online Video Platforms Basic Information
    9.15.2 Vzaar Online Video Platforms Product Overview
    9.15.3 Vzaar Online Video Platforms Product Market Performance
    9.15.4 Vzaar Business Overview
    9.15.5 Vzaar Recent Developments
    10 Online Video Platforms Regional Market Forecast
    10.1 Global Online Video Platforms Market Size Forecast
    10.2 Global Online Video Platforms Market Forecast by Region
    10.2.1 North America Market Size Forecast by Country
    10.2.2 Europe Online Video Platforms Market Size Forecast by Country
    10.2.3 Asia Pacific Online Video Platforms Market Size Forecast by Region
    10.2.4 South America Online Video Platforms Market Size Forecast by Country
    10.2.5 Middle East and Africa Forecasted Consumption of Online Video Platforms by Country
    11 Forecast Market by Type and by Application (2025-2030)
    11.1 Global Online Video Platforms Market Forecast by Type (2025-2030)
    11.2 Global Online Video Platforms Market Forecast by Application (2025-2030)
    12 Conclusion and Key Findings

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