Global Mascara Market Research Report 2023(Status and Outlook)

Global Mascara Market Research Report 2023(Status and Outlook)



Report Overview

Mascara is a cosmetic commonly used to enhance the eyes. It may darken, thicken, lengthen, and/or define the eyelashes. Normally in one of three forms—liquid, cake, or cream—the modern mascara product has various formulas; however, most contain the same basic components of pigments, oils, waxes, and preservatives.

Geographically, Europe was the largest market in the world, which took about 32 percent of the global consumption volume in 2015. The APAC rank as No.2 by shared 28% of global total consumption volume, North America shared 27% and Latin America shared 8%.

As to companies, L’Oreal was largest company in production, which counted 22% of global total sales revenue. Besides, Estee Lauder, Procter & Gamble, LVMH, Coty, Avon, Shiseido, Amore Pacific and Missha are also the key players of this industry. As to the production, enterprises in United States are taking the largest market share worldwide by large production scale and revenue.

The Global Mascara Market Size was estimated at USD 5650.90 million in 2022 and is projected to reach USD 6809.43 million by 2029, exhibiting a CAGR of 2.70% during the forecast period.

Bosson Research’s latest report provides a deep insight into the global Mascara market covering all its essential aspects. This ranges from a macro overview of the market to micro details of the market size, competitive landscape, development trend, niche market, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc.

The analysis helps the reader to shape the competition within the industries and strategies for the competitive environment to enhance the potential profit. Furthermore, it provides a simple framework for evaluating and accessing the position of the business organization. The report structure also focuses on the competitive landscape of the Global Mascara Market, this report introduces in detail the market share, market performance, product situation, operation situation, etc. of the main players, which helps the readers in the industry to identify the main competitors and deeply understand the competition pattern of the market.

In a word, this report is a must-read for industry players, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the Mascara market in any manner.

Global Mascara Market: Market Segmentation Analysis

The research report includes specific segments by region (country), manufacturers, Type, and Application. Market segmentation creates subsets of a market based on product type, end-user or application, Geographic, and other factors. By understanding the market segments, the decision-maker can leverage this targeting in the product, sales, and marketing strategies. Market segments can power your product development cycles by informing how you create product offerings for different segments.

Key Company

L’Oreal

Estee Lauder

Procter & Gamble

LVMH

Coty

Avon

Shiseido

Amore Pacific

Missha

Chanel

Mary Kay

Alticor

PIAS

Natura

Revlon

Oriflame

Groupe Rocher

Kose Corp

Beiersdorf

DHC

Thefaceshop

Gurwitch

Pola Orbis

Marie Dalgar

Elizabeth Arden

Market Segmentation (by Type)

, and application during the historical period (2016-2021) and forecast period (2022-2027).

Segment by Type

Regular

Waterproof

Water Resistant

Market Segmentation (by Application)

School

Office

Geographic Segmentation

North America (USA, Canada, Mexico)

Europe (Germany, UK, France, Russia, Italy, Rest of Europe)

Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Rest of Asia-Pacific)

South America (Brazil, Argentina, Columbia, Rest of South America)

The Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria, South Africa, Rest of MEA)

Key Benefits of This Market Research:

Industry drivers, restraints, and opportunities covered in the study

Neutral perspective on the market performance

Recent industry trends and developments

Competitive landscape & strategies of key players

Potential & niche segments and regions exhibiting promising growth covered

Historical, current, and projected market size, in terms of value

In-depth analysis of the Mascara Market

Overview of the regional outlook of the Mascara Market:

Key Reasons to Buy this Report:

Access to date statistics compiled by our researchers. These provide you with historical and forecast data, which is analyzed to tell you why your market is set to change

This enables you to anticipate market changes to remain ahead of your competitors


1 Research Methodology and Statistical Scope
1.1 Market Definition and Statistical Scope of Mascara
1.2 Key Market Segments
1.2.1 Mascara Segment by Type
1.2.2 Mascara Segment by Application
1.3 Methodology & Sources of Information
1.3.1 Research Methodology
1.3.2 Research Process
1.3.3 Market Breakdown and Data Triangulation
1.3.4 Base Year
1.3.5 Report Assumptions & Caveats
2 Mascara Market Overview
2.1 Global Market Overview
2.1.1 Global Mascara Market Size (M USD) Estimates and Forecasts (2018-2029)
2.1.2 Global Mascara Sales Estimates and Forecasts (2018-2029)
2.2 Market Segment Executive Summary
2.3 Global Market Size by Region
3 Mascara Market Competitive Landscape
3.1 Global Mascara Sales by Manufacturers (2018-2023)
3.2 Global Mascara Revenue Market Share by Manufacturers (2018-2023)
3.3 Mascara Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.4 Global Mascara Average Price by Manufacturers (2018-2023)
3.5 Manufacturers Mascara Sales Sites, Area Served, Product Type
3.6 Mascara Market Competitive Situation and Trends
3.6.1 Mascara Market Concentration Rate
3.6.2 Global 5 and 10 Largest Mascara Players Market Share by Revenue
3.6.3 Mergers & Acquisitions, Expansion
4 Mascara Industry Chain Analysis
4.1 Mascara Industry Chain Analysis
4.2 Market Overview of Key Raw Materials
4.3 Midstream Market Analysis
4.4 Downstream Customer Analysis
5 The Development and Dynamics of Mascara Market
5.1 Key Development Trends
5.2 Driving Factors
5.3 Market Challenges
5.4 Market Restraints
5.5 Industry News
5.5.1 New Product Developments
5.5.2 Mergers & Acquisitions
5.5.3 Expansions
5.5.4 Collaboration/Supply Contracts
5.6 Industry Policies
6 Mascara Market Segmentation by Type
6.1 Evaluation Matrix of Segment Market Development Potential (Type)
6.2 Global Mascara Sales Market Share by Type (2018-2023)
6.3 Global Mascara Market Size Market Share by Type (2018-2023)
6.4 Global Mascara Price by Type (2018-2023)
7 Mascara Market Segmentation by Application
7.1 Evaluation Matrix of Segment Market Development Potential (Application)
7.2 Global Mascara Market Sales by Application (2018-2023)
7.3 Global Mascara Market Size (M USD) by Application (2018-2023)
7.4 Global Mascara Sales Growth Rate by Application (2018-2023)
8 Mascara Market Segmentation by Region
8.1 Global Mascara Sales by Region
8.1.1 Global Mascara Sales by Region
8.1.2 Global Mascara Sales Market Share by Region
8.2 North America
8.2.1 North America Mascara Sales by Country
8.2.2 U.S.
8.2.3 Canada
8.2.4 Mexico
8.3 Europe
8.3.1 Europe Mascara Sales by Country
8.3.2 Germany
8.3.3 France
8.3.4 U.K.
8.3.5 Italy
8.3.6 Russia
8.4 Asia Pacific
8.4.1 Asia Pacific Mascara Sales by Region
8.4.2 China
8.4.3 Japan
8.4.4 South Korea
8.4.5 India
8.4.6 Southeast Asia
8.5 South America
8.5.1 South America Mascara Sales by Country
8.5.2 Brazil
8.5.3 Argentina
8.5.4 Columbia
8.6 Middle East and Africa
8.6.1 Middle East and Africa Mascara Sales by Region
8.6.2 Saudi Arabia
8.6.3 UAE
8.6.4 Egypt
8.6.5 Nigeria
8.6.6 South Africa
9 Key Companies Profile
9.1 L’Oreal
9.1.1 L’Oreal Mascara Basic Information
9.1.2 L’Oreal Mascara Product Overview
9.1.3 L’Oreal Mascara Product Market Performance
9.1.4 L’Oreal Business Overview
9.1.5 L’Oreal Mascara SWOT Analysis
9.1.6 L’Oreal Recent Developments
9.2 Estee Lauder
9.2.1 Estee Lauder Mascara Basic Information
9.2.2 Estee Lauder Mascara Product Overview
9.2.3 Estee Lauder Mascara Product Market Performance
9.2.4 Estee Lauder Business Overview
9.2.5 Estee Lauder Mascara SWOT Analysis
9.2.6 Estee Lauder Recent Developments
9.3 Procter andamp; Gamble
9.3.1 Procter andamp; Gamble Mascara Basic Information
9.3.2 Procter andamp; Gamble Mascara Product Overview
9.3.3 Procter andamp; Gamble Mascara Product Market Performance
9.3.4 Procter andamp; Gamble Business Overview
9.3.5 Procter andamp; Gamble Mascara SWOT Analysis
9.3.6 Procter andamp; Gamble Recent Developments
9.4 LVMH
9.4.1 LVMH Mascara Basic Information
9.4.2 LVMH Mascara Product Overview
9.4.3 LVMH Mascara Product Market Performance
9.4.4 LVMH Business Overview
9.4.5 LVMH Mascara SWOT Analysis
9.4.6 LVMH Recent Developments
9.5 Coty
9.5.1 Coty Mascara Basic Information
9.5.2 Coty Mascara Product Overview
9.5.3 Coty Mascara Product Market Performance
9.5.4 Coty Business Overview
9.5.5 Coty Mascara SWOT Analysis
9.5.6 Coty Recent Developments
9.6 Avon
9.6.1 Avon Mascara Basic Information
9.6.2 Avon Mascara Product Overview
9.6.3 Avon Mascara Product Market Performance
9.6.4 Avon Business Overview
9.6.5 Avon Recent Developments
9.7 Shiseido
9.7.1 Shiseido Mascara Basic Information
9.7.2 Shiseido Mascara Product Overview
9.7.3 Shiseido Mascara Product Market Performance
9.7.4 Shiseido Business Overview
9.7.5 Shiseido Recent Developments
9.8 Amore Pacific
9.8.1 Amore Pacific Mascara Basic Information
9.8.2 Amore Pacific Mascara Product Overview
9.8.3 Amore Pacific Mascara Product Market Performance
9.8.4 Amore Pacific Business Overview
9.8.5 Amore Pacific Recent Developments
9.9 Missha
9.9.1 Missha Mascara Basic Information
9.9.2 Missha Mascara Product Overview
9.9.3 Missha Mascara Product Market Performance
9.9.4 Missha Business Overview
9.9.5 Missha Recent Developments
9.10 Chanel
9.10.1 Chanel Mascara Basic Information
9.10.2 Chanel Mascara Product Overview
9.10.3 Chanel Mascara Product Market Performance
9.10.4 Chanel Business Overview
9.10.5 Chanel Recent Developments
9.11 Mary Kay
9.11.1 Mary Kay Mascara Basic Information
9.11.2 Mary Kay Mascara Product Overview
9.11.3 Mary Kay Mascara Product Market Performance
9.11.4 Mary Kay Business Overview
9.11.5 Mary Kay Recent Developments
9.12 Alticor
9.12.1 Alticor Mascara Basic Information
9.12.2 Alticor Mascara Product Overview
9.12.3 Alticor Mascara Product Market Performance
9.12.4 Alticor Business Overview
9.12.5 Alticor Recent Developments
9.13 PIAS
9.13.1 PIAS Mascara Basic Information
9.13.2 PIAS Mascara Product Overview
9.13.3 PIAS Mascara Product Market Performance
9.13.4 PIAS Business Overview
9.13.5 PIAS Recent Developments
9.14 Natura
9.14.1 Natura Mascara Basic Information
9.14.2 Natura Mascara Product Overview
9.14.3 Natura Mascara Product Market Performance
9.14.4 Natura Business Overview
9.14.5 Natura Recent Developments
9.15 Revlon
9.15.1 Revlon Mascara Basic Information
9.15.2 Revlon Mascara Product Overview
9.15.3 Revlon Mascara Product Market Performance
9.15.4 Revlon Business Overview
9.15.5 Revlon Recent Developments
9.16 Oriflame
9.16.1 Oriflame Mascara Basic Information
9.16.2 Oriflame Mascara Product Overview
9.16.3 Oriflame Mascara Product Market Performance
9.16.4 Oriflame Business Overview
9.16.5 Oriflame Recent Developments
9.17 Groupe Rocher
9.17.1 Groupe Rocher Mascara Basic Information
9.17.2 Groupe Rocher Mascara Product Overview
9.17.3 Groupe Rocher Mascara Product Market Performance
9.17.4 Groupe Rocher Business Overview
9.17.5 Groupe Rocher Recent Developments
9.18 Kose Corp
9.18.1 Kose Corp Mascara Basic Information
9.18.2 Kose Corp Mascara Product Overview
9.18.3 Kose Corp Mascara Product Market Performance
9.18.4 Kose Corp Business Overview
9.18.5 Kose Corp Recent Developments
9.19 Beiersdorf
9.19.1 Beiersdorf Mascara Basic Information
9.19.2 Beiersdorf Mascara Product Overview
9.19.3 Beiersdorf Mascara Product Market Performance
9.19.4 Beiersdorf Business Overview
9.19.5 Beiersdorf Recent Developments
9.20 DHC
9.20.1 DHC Mascara Basic Information
9.20.2 DHC Mascara Product Overview
9.20.3 DHC Mascara Product Market Performance
9.20.4 DHC Business Overview
9.20.5 DHC Recent Developments
9.21 Thefaceshop
9.21.1 Thefaceshop Mascara Basic Information
9.21.2 Thefaceshop Mascara Product Overview
9.21.3 Thefaceshop Mascara Product Market Performance
9.21.4 Thefaceshop Business Overview
9.21.5 Thefaceshop Recent Developments
9.22 Gurwitch
9.22.1 Gurwitch Mascara Basic Information
9.22.2 Gurwitch Mascara Product Overview
9.22.3 Gurwitch Mascara Product Market Performance
9.22.4 Gurwitch Business Overview
9.22.5 Gurwitch Recent Developments
9.23 Pola Orbis
9.23.1 Pola Orbis Mascara Basic Information
9.23.2 Pola Orbis Mascara Product Overview
9.23.3 Pola Orbis Mascara Product Market Performance
9.23.4 Pola Orbis Business Overview
9.23.5 Pola Orbis Recent Developments
9.24 Marie Dalgar
9.24.1 Marie Dalgar Mascara Basic Information
9.24.2 Marie Dalgar Mascara Product Overview
9.24.3 Marie Dalgar Mascara Product Market Performance
9.24.4 Marie Dalgar Business Overview
9.24.5 Marie Dalgar Recent Developments
9.25 Elizabeth Arden
9.25.1 Elizabeth Arden Mascara Basic Information
9.25.2 Elizabeth Arden Mascara Product Overview
9.25.3 Elizabeth Arden Mascara Product Market Performance
9.25.4 Elizabeth Arden Business Overview
9.25.5 Elizabeth Arden Recent Developments
10 Mascara Market Forecast by Region
10.1 Global Mascara Market Size Forecast
10.2 Global Mascara Market Forecast by Region
10.2.1 North America Market Size Forecast by Country
10.2.2 Europe Mascara Market Size Forecast by Country
10.2.3 Asia Pacific Mascara Market Size Forecast by Region
10.2.4 South America Mascara Market Size Forecast by Country
10.2.5 Middle East and Africa Forecasted Consumption of Mascara by Country
11 Forecast Market by Type and by Application (2024-2029)
11.1 Global Mascara Market Forecast by Type (2024-2029)
11.1.1 Global Forecasted Sales of Mascara by Type (2024-2029)
11.1.2 Global Mascara Market Size Forecast by Type (2024-2029)
11.1.3 Global Forecasted Price of Mascara by Type (2024-2029)
11.2 Global Mascara Market Forecast by Application (2024-2029)
11.2.1 Global Mascara Sales (K Units) Forecast by Application
11.2.2 Global Mascara Market Size (M USD) Forecast by Application (2024-2029)
12 Conclusion and Key Findings

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