Global Agricultural Equipment Market Research Report 2025(Status and Outlook)
Report Overview
Agricultural equipment refers to a wide range of machinery and devices used in agricultural operations, designed to improve productivity, efficiency, and overall farm management. These tools and machines play a crucial role in modern farming, automating tasks that were traditionally done manually. The primary categories of agricultural equipment include harvesting machinery, planting and fertilizing machinery, haying machinery, and livestock machinery. Harvesting machinery, such as combine harvesters and reapers, is used to gather crops from fields after they are fully grown. Planting and fertilizing machinery includes planters, seeders, and sprayers that facilitate the planting and nutrient application process. Haying machinery includes equipment like mowers, tedders, and rakes used to process hay. Livestock machinery encompasses equipment used for managing animals, including feeders, milking machines, and livestock handling systems. These tools are often enhanced with the latest technology, such as GPS systems, autonomous features, and IoT connectivity, improving precision and overall farm productivity.
The global agricultural equipment market was valued at approximately USD 180.55 billion in 2023 and is projected to grow at a compound annual growth rate (CAGR) of 6.3% from 2024 to 2030, reaching a market size of approximately USD 281.26 billion by 2030. The growth in this market is primarily driven by the increasing demand for food due to global population growth, the rising adoption of modern farming technologies, and the need for greater operational efficiency. Additionally, factors such as the expansion of arable land, the growing focus on precision farming, and the increasing demand for fuel-efficient and eco-friendly equipment are expected to further propel market growth. As agriculture faces challenges like labor shortages and environmental pressures, agricultural equipment manufacturers are increasingly focusing on innovations that help farmers overcome these hurdles, boosting market demand.
Several key drivers are fueling the growth of the agricultural equipment market. One of the most significant factors is the increasing demand for food resulting from global population growth. The UN estimates that the global population will reach nearly 9.7 billion by 2050, creating a need for more efficient food production methods. To meet these demands, farmers are turning to advanced machinery to increase productivity, reduce labor costs, and minimize the environmental impact of farming. In 2024, John Deere, a leading player in the agricultural equipment industry, launched a new line of autonomous tractors aimed at reducing labor costs and improving efficiency for large-scale farmers. These autonomous tractors, equipped with GPS and AI-driven navigation systems, offer farmers the ability to operate machinery with minimal human intervention, improving productivity while reducing labor costs.
Sustainability and environmental concerns are also significant drivers of market growth. Farmers are increasingly adopting equipment that promotes efficient resource usage, such as water-saving irrigation systems, soil sensors, and energy-efficient machines. The demand for machinery with lower carbon emissions is accelerating as regulatory pressures to reduce environmental impact continue to rise. For example, CNH Industrial has introduced the New Holland T7 Methane Power tractor, a sustainable farming solution that uses methane as an alternative to diesel, reducing greenhouse gas emissions while improving fuel efficiency.
Emerging trends in the agricultural equipment market include the rise of smart farming technologies and precision agriculture. The integration of artificial intelligence (AI), machine learning, and Internet of Things (IoT) technologies into agricultural machinery is enabling farmers to achieve higher precision and better control over their operations. For instance, in 2024, AGCO Corporation introduced the Fendt 700 Vario series, featuring advanced GPS-based steering systems and data analytics capabilities, which provide farmers with real-time data on field conditions and crop performance. This allows for more precise planting, fertilization, and harvesting, resulting in higher yields and reduced input costs. Furthermore, the advent of autonomous machinery is revolutionizing the industry by enabling equipment to operate without direct human intervention, improving efficiency and reducing labor dependence.
Additionally, the market is witnessing the rise of sustainable and eco-friendly equipment, such as hybrid and electric-powered machines. These innovations are driven by the growing concern over the environmental impact of traditional farming machinery, particularly in relation to fuel consumption and emissions. In 2024, Kubota Corporation announced the development of a battery-electric tractor designed to reduce greenhouse gas emissions, aligning with the global push for sustainable agricultural practices.
Despite the positive growth prospects, the agricultural equipment market faces several challenges. The high cost of advanced machinery remains a significant barrier to adoption, particularly for small- and medium-sized farms in developing regions. For example, the price of autonomous tractors or precision agriculture systems can be prohibitive for farmers in low-income areas, limiting the reach of these innovations. While large-scale farms in developed countries can invest in such equipment, the cost of acquisition and maintenance continues to be a major hurdle for farmers in emerging markets, where access to finance is often limited.
Another challenge is the need for skilled labor to operate and maintain advanced agricultural equipment. As machinery becomes more complex and reliant on technology, there is a growing demand for trained operators who can manage and troubleshoot the equipment. In 2024, Mahindra & Mahindra, a major player in the agricultural equipment market, launched a new initiative to provide training programs for farmers in India, aimed at enhancing their skills and improving the adoption of modern farming technologies. However, this remains an ongoing challenge, particularly in rural areas where access to training and education is limited.
Market segmentation in the agricultural equipment industry can be analyzed based on product/service type, application, and geography. By product type, the agricultural equipment market is divided into harvesting machinery, planting and fertilizing machinery, haying machinery, and livestock machinery. Harvesting machinery is the largest segment, driven by the high demand for efficient harvesting solutions, especially in regions with large-scale crop production. Planting and fertilizing machinery also holds significant market share, driven by the increasing adoption of precision farming practices, where accurate planting and fertilization are crucial for maximizing crop yield.
The application of agricultural equipment is primarily seen in farms, forest farms, and other agricultural-related operations. Farms, including both crop and livestock farms, represent the largest segment, as they account for the majority of the global demand for agricultural machinery. Forest farms, while smaller in comparison, are growing in importance, particularly in regions focused on sustainable forestry practices. Additionally, ""other"" applications, such as landscape maintenance and horticulture, contribute to the demand for specialized agricultural equipment.
Geographically, North America, Europe, and Asia Pacific are the key regions driving the growth of the agricultural equipment market. In North America, particularly the United States, the market is characterized by a high level of adoption of advanced machinery, supported by government subsidies and initiatives aimed at improving farm productivity. The U.S. agricultural equipment market is expected to grow at a CAGR of 5.9% from 2024 to 2030, driven by innovations in autonomous machinery and precision agriculture. Europe also plays a significant role, with countries such as Germany, France, and the UK being major consumers of agricultural equipment. The European market is expected to experience steady growth, with increased focus on sustainability and the adoption of eco-friendly machinery.
In the Asia Pacific region, countries like China and India are experiencing rapid growth in agricultural equipment adoption due to the increasing demand for food, growing population, and the expansion of arable land. China, in particular, is investing heavily in modernizing its agricultural sector, with a focus on introducing precision agriculture technologies. The Asia Pacific agricultural equipment market is projected to grow at the highest CAGR of 7.4% from 2024 to 2030, driven by these factors.
The competitive landscape of the agricultural equipment market is dominated by major players such as John Deere, CNH Industrial, AGCO Corporation, Claas KGaA GmbH, Same Deutz-Fahr (SDF S.p.A.), and Kubota Corporation. These companies hold a significant share of the market and are constantly innovating to stay ahead in a highly competitive environment. John Deere, for example, has maintained its leadership position by consistently launching cutting-edge products, such as autonomous tractors and advanced GPS systems. AGCO Corporation, with its brands like Fendt and Massey Ferguson, is known for its focus on precision agriculture and smart farming technologies. Meanwhile, Kubota is focusing on developing eco-friendly and energy-efficient equipment, such as electric tractors, to meet the growing demand for sustainable solutions.
In terms of competitive strategies, key players are focusing on mergers, acquisitions, and strategic partnerships to expand their product portfolios and geographic reach. For instance, in 2024, CNH Industrial acquired Raven Industries, a leading provider of precision agriculture technologies, strengthening its position in the smart farming sector. Companies are also adopting technology-driven approaches to enhance operational efficiency, reduce costs, and improve customer satisfaction, with a focus on digitalization and the integration of AI, IoT, and data analytics into their machinery. The market positioning of these companies reflects their technological expertise, innovation capabilities, and strong distribution networks, enabling them to cater to both developed and emerging markets.
This report provides a deep insight into the global Agricultural Equipment market covering all its essential aspects. This ranges from a macro overview of the market to micro details of the market size, competitive landscape, development trend, niche market, key market drivers and challenges, SWOT analysis, value chain analysis, etc.
The analysis helps the reader to shape the competition within the industries and strategies for the competitive environment to enhance the potential profit. Furthermore, it provides a simple framework for evaluating and accessing the position of the business organization. The report structure also focuses on the competitive landscape of the Global Agricultural Equipment Market, this report introduces in detail the market share, market performance, product situation, operation situation, etc. of the main players, which helps the readers in the industry to identify the main competitors and deeply understand the competition pattern of the market.
In a word, this report is a must-read for industry players, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the Agricultural Equipment market in any manner.
Global Agricultural Equipment Market: Market Segmentation Analysis
The research report includes specific segments by region (country), manufacturers, Type, and Application. Market segmentation creates subsets of a market based on product type, end-user or application, Geographic, and other factors. By understanding the market segments, the decision-maker can leverage this targeting in the product, sales, and marketing strategies. Market segments can power your product development cycles by informing how you create product offerings for different segments.
Key Company
John Deere
CNH Industrial
AGCO Corporation
Claas KGaA GmbH
Same Deutz-Fahr (SDF S.p.A.)
YTO Group Corporation
Foton Lovol International Heavy Industry
Changzhou Dongfeng Agricultural Machinery Group
Shandong Changlin Machinery Group
Jiangsu Changfa Group
Kubota Corporation
Mahindra & Mahindra
Valmont Industries Inc.
Alamo Group Inc.
China National Machinery Industry Corporation (SINOMACH)
Market Segmentation (by Type)
Harvesting Machinery
Planting and Fertilizing Machinery
Haying Machinery
Livestock Machinery
Market Segmentation (by Application)
Farm
Forest Farm
Other
Geographic Segmentation
North America (USA, Canada, Mexico)
Europe (Germany, UK, France, Russia, Italy, Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Rest of Asia-Pacific)
South America (Brazil, Argentina, Columbia, Rest of South America)
The Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria, South Africa, Rest of MEA)
Key Benefits of This Market Research:
Industry drivers, restraints, and opportunities covered in the study
Neutral perspective on the market performance
Recent industry trends and developments
Competitive landscape & strategies of key players
Potential & niche segments and regions exhibiting promising growth covered
Historical, current, and projected market size, in terms of value
In-depth analysis of the Agricultural Equipment Market
Overview of the regional outlook of the Agricultural Equipment Market:
Key Reasons to Buy this Report:
Access to date statistics compiled by our researchers. These provide you with historical and forecast data, which is analyzed to tell you why your market is set to change
This enables you to anticipate market changes to remain ahead of your competitors
You will be able to copy data from the Excel spreadsheet straight into your marketing plans, business presentations, or other strategic documents
The concise analysis, clear graph, and table format will enable you to pinpoint the information you require quickly
Provision of market value (USD Billion) data for each segment and sub-segment
Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market
Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region
Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled
Extensive company profiles comprising of company overview, company insights, product benchmarking, and SWOT analysis for the major market players
The current as well as the future market outlook of the industry concerning recent developments which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions
Includes in-depth analysis of the market from various perspectives through Porter’s five forces analysis
Provides insight into the market through Value Chain
Market dynamics scenario, along with growth opportunities of the market in the years to come
Chapter Outline
Chapter 1 mainly introduces the statistical scope of the report, market division standards, and market research methods.
Chapter 2 is an executive summary of different market segments (by region, product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the Agricultural Equipment Market and its likely evolution in the short to mid-term, and long term.
Chapter 3 makes a detailed analysis of the market's competitive landscape of the market and provides the market share, capacity, output, price, latest development plan, merger, and acquisition information of the main manufacturers in the market.
Chapter 4 is the analysis of the whole market industrial chain, including the upstream and downstream of the industry, as well as Porter's five forces analysis.
Chapter 5 introduces the latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 6 provides the analysis of various market segments according to product types, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 7 provides the analysis of various market segments according to application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 8 provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 9 introduces the basic situation of the main companies in the market in detail, including product sales revenue, sales volume, price, gross profit margin, market share, product introduction, recent development, etc.
Chapter 10 provides a quantitative analysis of the market size and development potential of each region in the next five years.
Chapter 11 provides a quantitative analysis of the market size and development potential of each market segment (product type and application) in the next five years.
Chapter 12 is the main points and conclusions of the report.