United States (USA) UHT (Ultra-High Temperature) Milk Market Overview, 2028
The USA UHT (Ultra-High Temperature) Milk Industry is a thriving sector within the larger dairy market of the United States. UHT milk, also known as long-life milk or shelf-stable milk, undergoes a unique process of ultra-high temperature pasteurisation that extends its shelf life without the need for refrigeration. This industry has gained significant momentum in recent years, driven by several factors. First and foremost, UHT milk offers convenience to consumers who prefer a longer shelf life and the ability to stock up on milk without the worry of spoilage. It caters to busy lifestyles and those who may not have easy access to refrigeration facilities, making it popular among on-the-go individuals and households. Additionally, UHT milk eliminates the need for preservatives since the high-temperature treatment effectively kills harmful bacteria, ensuring product safety. These appeal to health-conscious consumers seeking minimally processed and additive-free milk options. Moreover, the UHT milk industry has witnessed increased demand from the foodservice sector, including restaurants, cafes, and hotels, as it allows for easier storage and reduces waste. The market is also driven by the growing preference for dairy alternatives, with UHT milk offering a longer shelf life compared to plant-based alternatives. Furthermore, the rise of e-commerce and online grocery shopping has made UHT milk more accessible to a wider consumer base, further contributing to its market growth. With its convenience, safety, and extended shelf life, the USA UHT Milk Industry continues to evolve and expand, catering to the changing needs and preferences of consumers across the nation.
According to the research report USA Ultra High Temperature Milk Market Overview, 2028, published by Bonafide Research, The USA UHT Milk market was valued at more than USD 13 Billion in 2022. One of the primary drivers of the UHT Milk market is the convenience it offers consumers. UHT milk has a significantly longer shelf life compared to traditional pasteurised milk, eliminating the need for constant refrigeration. This extended shelf life allows consumers to stock up on milk and reduces the risk of spoilage, making it an attractive option for busy individuals and families. The fast-paced lifestyle of many Americans has led to an increased demand for products that offer convenience and flexibility. UHT milk fits into this trend as it can be easily stored and transported without the need for refrigeration. It appeals to individuals who are constantly on the move, such as students, professionals, and travellers, who prefer a readily available and portable source of milk. Based on the product types, including whole, skimmed, partially skimmed, and fat-filled, In the USA, Skimmed UHT milk (also known as fat-free or non-fat UHT milk) has the highest market share. Skimmed UHT milk is preferred by individuals who are conscious of their calorie and fat intake. It contains minimal or no fat, making it a suitable choice for those seeking to maintain a low-fat or reduced-calorie diet. Skimmed UHT milk is often recommended for individuals with specific dietary needs, such as those with cardiovascular conditions or those trying to manage their weight. Skimmed UHT milk retains the same nutritional profile as whole milk in terms of protein, vitamins, and minerals, but with a significantly lower fat content. It is still a good source of essential nutrients like calcium, vitamin D, and potassium. This makes it an appealing option for individuals looking to meet their nutritional needs while minimising fat consumption. Furthermore, Skimmed UHT milk is widely used in cooking, baking, and preparing various dishes. Its lighter texture and lower fat content allow it to be incorporated into recipes without significantly altering the taste or texture. It is often used in recipes that require milk but can benefit from a lower fat content, such as soups, sauces, and baked goods. Skimmed UHT milk is often associated with a healthier lifestyle and weight management. Many consumers perceive it as a better option for maintaining or achieving a healthy weight. With a growing focus on health and wellness, consumers are increasingly seeking low-fat and low-calorie options. Skimmed UHT milk aligns with these dietary preferences, as it contains minimal or no fat. This trend is driven by individuals aiming to manage their weight, reduce their saturated fat intake, or follow specific diet plans.
In the United States, the UHT milk market is regulated by several government associations and agencies that oversee food safety, labeling, and quality standards. The primary government association involved in regulating UHT milk and dairy products is the U.S. Food and Drug Administration (FDA). The FDA sets regulations and guidelines to ensure the safety and quality of food products, including UHT milk. The FDA regulates UHT milk under the Grade A Pasteurised Milk Ordinance (PMO), which establishes standards for the production, processing, and distribution of Grade A milk products, including UHT milk. The PMO covers various aspects of milk production, such as farm sanitation, milk testing, pasteurisation methods, and packaging requirements. It ensures that UHT milk meets specific safety and quality standards before it reaches consumers. In addition to the FDA, the U.S. Department of Agriculture (USDA) also plays a role in the UHT milk industry. The USDA's Agricultural Marketing Service (AMS) is responsible for enforcing the voluntary grade labelling programme for dairy products, including UHT milk. The programme allows manufacturers to voluntarily label their products with specific grade designations, indicating the level of quality and adherence to USDA standards.
Based on the source types segment, which includes animal-based milk and plant-based milk, animal-based UHT milk, such as cow's milk, has a distinct taste and texture that many consumers prefer. The creamy and rich flavour of cow's milk is a familiar and traditional choice for many people. It is often perceived as having a superior taste compared to plant-based alternatives. Animal-based UHT milk, particularly cow's milk, is known for its balanced nutritional profile. It is a good source of essential nutrients like calcium, protein, vitamins (such as vitamin D and B12), and minerals. Consumers, especially parents, often choose animal-based UHT milk for its nutritional benefits, particularly for children's growth and development. Based on the form types segment, which includes liquid and solid, liquid UHT milk is having the highest market growth in the USA. Liquid UHT milk undergoes a high-temperature treatment that kills bacteria and extends its shelf life without the need for refrigeration until opened. This extended shelf life makes it highly convenient for consumers, as it can be stored at room temperature for several months. It eliminates the need for frequent trips to the grocery store and provides flexibility in storage. Liquid UHT milk is widely available in various grocery stores and supermarkets across the USA. It is easily accessible to consumers, ensuring its widespread popularity and market dominance. The convenience of finding liquid UHT milk in stores contributes to its high market share.
Based on the end user segment, which includes retail sales, dairy products (butter, cheese, yoghurt, milk powder, ice cream, etc.), bakery confectionery, milk and milk-based beverages, and infant formula, retail sales hold the highest market growth, and dairy products will grow at the highest growth rate in the future due to UHT milk being highly suitable for large-scale dairy production processes. Its extended shelf life allows dairy manufacturers to streamline their operations and optimise production schedules. By using UHT milk, they can minimise product spoilage and reduce the frequency of production runs, resulting in improved manufacturing efficiency. UHT milk retains the natural flavour of milk, making it an ideal choice for dairy product manufacturing. The high-temperature treatment used in UHT processing helps preserve the inherent taste of milk, which is desirable in dairy-based products. By using UHT milk, dairy manufacturers can maintain the characteristic flavour profiles of their products, ensuring consistency and consumer satisfaction. Based on the distribution channel, which includes B2B and B2C, B2C is the fastest-growing segment in the market due to Consumers can easily purchase UHT milk from various online platforms, grocery stores, supermarkets, and convenience stores. This eliminates the need for intermediaries and allows consumers to directly obtain UHT milk for their personal use. The rise of e-commerce has revolutionised the retail landscape, including the sale of UHT milk. Online platforms and marketplaces have gained popularity, allowing consumers to conveniently purchase UHT milk products from the comfort of their homes. The growth of e-commerce has significantly contributed to the dominance of the B2C distribution channel.
Considered in this report:
• Geography: USA
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028
Aspects covered in this report:
• USA UHT Milk market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation
By Product Type:
• Whole
• Skimmed
• Partly Skimmed
• Fat Filled
By Source:
• Animal Based
• Plant Based
By Form:
• Liquid
• Solid
By End Use Application:
• Retail Sales
• Dairy Product
• Bakery & Confectionery
• Milk & Milk based Beverages
• Infant Formula
By Distribution Channel:
• B2C
• B2B
The approach of the reportThis report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, and annual reports of companies, analyzing the government-generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers into regional aspects, tier aspects, age groups, and gender. Once we have primary data with us we started verifying the details obtained from secondary sources.
Intended audience:
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the UHT Milk industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.