South America Skateboard Market Outlook, 2028

South America Skateboard Market Outlook, 2028

Skateboarding is a form of recreation and sport popular among youths, in which a person rides standing balanced on a small board mounted on wheels. Skateboarding considered one of the extreme sports is a professional sport with a variety of competitions, including vertical and street-style events. Vertical skating (also called vert) features aerial acrobatics performed in half-pipes that were originally built to emulate empty swimming pools. Street style features tricks performed in a real or simulated urban environment with stairs, rails, ledges, and other obstacles. Skateboarding has developed as a youth subculture that emphasizes creativity and individuality. It is an alternative to mainstream team sports, which are more formally organized and largely controlled by adults. Skateboarding is hugely popular in Brazil, and the South American nation has produced some of the sport's greatest exponents. Brazil won three silver medals at the Tokyo Olympics, more than any other country except Australia and Japan.

According to the research report, South America Skateboard Market Outlook, 2028, published by Bonafide Research, the market is projected to add USD 117.80 Million from 2023 to 2028. The skateboard market in South America is expected to grow during the forecast period. This can be attributed to the increasing number of youngsters taking up skateboarding as a sport and the growing demand for cruiser boards and longboards. World Skateboarding Grand Prix (WSGP), the leading international skateboarding events management company, had announced plans to expand into South America in 2017 with National Championship events in 10 countries leading up to the first-ever South American Skateboarding Championships in September 2017. The 10 National Championship events were hosted in Brazil, Colombia, Argentina, Peru, Venezuela, Chile, Ecuador, Bolivia, Paraguay, and Uruguay. South America is the next hotbed for skateboarding, and the time is right to build out the infrastructure for a series of national championships leading up to the biggest skateboarding contest ever held in South America: the South American Championships.

Further, South America became home to multiple skate hubs, and today many of its countries host competitions and tours regularly. Mar del Plata (Argentina), Lima (Peru), Medellin (Colombia), the Galapagos Islands (Ecuador), and Florianopolis (Brazil) are some of the popular skate spots in South America. Additionally, more than 110 volunteer skateboarders from 15 countries joined up to construct a 1,200 m2 skateboarding hotspot in La Paz, Bolivia. Located at 3,600 meters above sea level, it’s not only one of the biggest destinations for skateboarders in South America; it’s also the highest in the whole world.

Brazil is one of the largest countries in South America. With a larger area, its long coastline borders the Atlantic Ocean, while its interior encompasses almost half of the Amazon rainforest. Brazil’s 171 million inhabitants are spread among 26 states and one federal district, and the majority are found in the southern cities of Sao Paulo and Rio de Janeiro. To the west and north, Brazil borders Argentina, Bolivia, Colombia, Guyana, French Guyana, Paraguay, Peru, Suriname, Uruguay, and Venezuela. The majority of Brazil's one million skaters live in So Paulo, which has more skate parks, media, and all the opportunities that a great city can provide. Still, one has to wonder how a country with rough streets and an annual per-capita income of $6,300 can produce so many incredible skaters. Pereira is the biggest skatepark in Colombia. This skatepark features approximately 6,400 square meters of obstacles for skateboard, roller skate, and BMX enthusiasts.

Some of the most important developments in the Brazilian skateboard market in the past few years have been higher-profile contests, like the annual World Cup Skateboarding events, and the disappearance of many bootleg brands. This is partly due to the increased investments U.S. skateboard companies are making in sending their teams to Brazil and opening proper distribution channels. The influx of original products allows Brazilian skaters to more easily identify bootlegs. While Brazil’s heavy industries are limited to textiles, shoes, chemicals, cement, and lumber, in the 1970s Brazilian skaters began to make their own skateboards using roller skate trucks and wheels. This small skateboard movement would start what is now a favorite pastime among Brazilian youth and a steady national industry. The first skateboard manufactured in Brazil, the Torlay, was made by the toy company O Bandeirante. Later, the BKPro board appeared, which was a copy of popular American boards of the time. The wider Vortex skateboard soon appeared with trucks and wheels that closely resembled Trackers and Road Riders, respectively.

On the other hand, in Brazil's largest favela, Rocinha, on the outskirts of Rio de Janeiro, a local project aims to promote recycling by donating food in exchange for bottle caps that are used to build skateboards. Each colorful skateboard is made of some 500 plastic bottle caps that are crushed, melted, placed into a mold, and then baked in an industrial pizza oven. Each one takes about two hours to complete.

Major Companies present in the market:
Bureo, Blind Skateboards, Mormaii, Trouble skateboards, Evolve Skateboards

Considered in this report
• Geography: South America
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report
• South America skateboard market with its value and forecast along with its segments
• Countries-wise skateboard market analysis
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

Countries covered in the report:
• Brazil
• Argentina
• Colombia

By Product:
• Street Skateboard
• Cruiser Skateboard
• Long Skateboard
• Electric Skateboard
• Others Skateboard

By End-User:
• Kids
• Teenagers
• Adults

By Distribution Channel:
• Offline
• Online

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual reports of companies, and analyzing government-generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers into regional aspects, tier aspects, age groups, and gender. Once we have primary data with us we started verifying the details obtained from secondary sources.

Intended audience:
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the skateboard industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.