South Africa Hair Extension and Wigs Market Overview, 2028
In the Middle East and Africa, South Africa is leading the market for hair extensions and wigs. With increased awareness about the impact of products on the environment, there is a growing demand for sustainable and eco-friendly hair extension and wig products in South Africa. This presents an opportunity for businesses to develop and market products that are made from natural and biodegradable materials and are manufactured in an environmentally responsible way. South African consumers generally prefer hair extension and wig products that look natural and are made from high-quality materials or synthetic material. Businesses can capitalise on this trend by investing in high-quality raw materials and developing products that are designed to look and feel like natural hair. Protective styling is becoming increasingly popular among South African women, who use hair extensions as a way to protect their natural hair from damage and breakage.
According to the research report ""The South Africa Hair Extension and Wigs Market Overview, 2028,"" published by Bonafide Research, the South Africa Hair Extension and Wigs market is expected to add USD 149.1974 million by 2028. Hair extensions and wigs are both hair accessories that are used to add length, volume, and colour to natural hair. In South Africa, the Hair extensions are hair pieces that are attached to a person's natural hair to add length, volume, or colour. They can be made from human hair or synthetic materials and come in a variety of styles and types, including clip-in extensions, tape-in extensions, sew-in extensions, and micro-bead extensions. On the other hand, wigs are full head coverings made from human hair or synthetic materials that are used to completely cover a person's natural hair. The South African people used the wigs that are made from synthetic materials because synthetic wigs are generally more affordable than wigs made from human hair. This makes them a more accessible option for people who may not be able to afford a high-end human hair wig. Also, synthetic wigs require less maintenance than wigs made from human hair. They do not need to be washed as often and do not require styling with hot tools like curling irons or straighteners. In the future, the hair extensions will grow with the highest CAGR.
The entertainment and fashion industries in South Africa are often at the forefront of new hair trends and styles and therefore have a greater demand for wigs and hair extensions. Fashion designers and stylists may use wigs and hair extensions to create avant-garde looks that are not necessarily practical or feasible for everyday wear. The entertainment and fashion industries in South Africa, as in many other countries, rely heavily on the use of wigs and hair extensions to create a wide range of hairstyles and looks for performers and models. Wigs and hair extensions allow for a greater degree of creativity and versatility in hair styling, which is especially important in the entertainment and fashion industries, where appearances are everything. While individuals in South Africa may also use wigs and hair extensions for special occasions or to change their look, the demand for these products is generally higher in the entertainment and fashion industries. This is because the industry places a greater emphasis on appearances and therefore requires a wider range of hair styling options than the average person.
There are always new hair extension and wig products being launched in the South African market. Some recent launches include Tape-in hair extensions are easy to apply and remove and are designed to blend seamlessly with natural hair. U-part wigs have a U-shaped opening at the top that allows natural hair to be blended with the wig for a more natural look. Heat-resistant synthetic wigs are made from synthetic fibres that can withstand heat styling, making them more versatile than traditional synthetic wigs. Some hair extension companies are now offering customised extensions that are tailored to a person's individual hair type, texture, and colour. According to the report, the distribution channel includes both offline and online. Some of the local manufacturers of the hair extensions and the wigs are Darling Hair, X-pression, Nubian Soul Hair, and Bespoke Wigs.
Considered in this report
• Geography: South Africa
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028
Aspects covered in this report
• South Africa Hair Extension & wigs market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation
By Product Type:
• Extension
• Wigs
By Hair Type:
• Human Hair
• Synthetic
By End Users:
• Individual Consumer
• Entertainment & Fashion Industry
By Gender:
• Men
• Women
By Distribution Chanel:
• Offline
• Online
The approach of the report:
This report consists of a combined approach of primary and secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in it. The secondary research consists of third-party sources such as press releases, annual reports of companies, government-generated reports, and databases. After gathering the data from secondary sources, primary research was conducted by making telephone interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this; we have started doing primary calls to consumers by equally segmenting them in regional aspects, tier aspects, age group, and gender. Once we have primary data with us, we can start verifying the details obtained from secondary sources.
Intended audience:
This report can be useful to industry consultants, manufacturers, suppliers, associations and organizations related to the guitar industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.
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