Russia Bottled Water Market Overview, 2028
Russian culture frequently values traditional and natural goods. Natural mineral water that is obtained from certain springs and is renowned for having a distinctive mineral composition fits this rating. Natural mineral water may be preferred by Russians because of its ties to tradition, authenticity, and potential health benefits. Bottled water is commonly consumed on the go in Russia. It is frequently purchased from convenience stores, kiosks, and vending machines, allowing individuals to stay hydrated while commuting, travelling, or engaging in outdoor activities. The convenience and accessibility of bottled water make it a preferred choice for busy lifestyles. Additionally, bottled water is often seen as a reliable and safe source of drinking water in Russia. Due to concerns about the quality and safety of tap water in certain regions, many people prefer to rely on bottled water for their hydration needs. The perception is that bottled water undergoes rigorous quality control and meets higher standards compared to tap water. Taste preferences also influence the perception of bottled water among Russian consumers. Some individuals prefer the taste of certain brands or types of bottled water over tap water. Preferences for still or sparkling water can also play a role in consumers' purchasing decisions.
According to the research report ""Russia Bottled Water Market Overview, 2028,"" published by Bonafide Research, the Russia Bottled Water Market is expected to grow at a CAGR of above 6% from 2023 to 2028. Sparkling water, or ""gazirovannaya voda,"" is popular in Russia. Many people enjoy the effervescence and refreshing nature of sparkling water, often considering it a pleasant alternative to still water. Sparkling water is commonly consumed on its own or used as a mixer in various beverages. Supermarkets and hypermarkets are the primary distribution channels for bottled water in Russia. Major retail chains such as Auchan, Lenta, Magnit, and X5 Retail Group operate numerous outlets across the country, offering a wide range of bottled water brands and varieties. Additionally, the e-commerce sector has seen significant growth in Russia, and online retailers have become an increasingly popular sales channel for bottled water. Major e-commerce platforms like Ozon.ru, Wildberries, and Yandex Market offer a wide selection of bottled water brands, allowing consumers to conveniently order and have the products delivered to their doorstep. Furthermore, bottled water is also sold in food service outlets such as restaurants, cafes, hotels, and catering establishments. These establishments offer bottled water as part of their beverage menu to cater to customer preferences and provide a convenient hydration option.
Rospotrebnadzor has established hygienic guidelines for bottled water in Russia. These rules outline the hygienic and security standards that must be met during the bottling, packaging, storage, and transportation of bottled water. Rospotrebnadzor conducts regular inspections and quality control checks to ensure compliance with the regulations. They may take samples of bottled water from the market for testing to verify its quality and safety. Additionally, imported bottled water must adhere to local laws, pass inspections, and go through quality control tests. The same regulations that apply to domestically manufactured bottled water should also apply to imported goods. Manufacturers must obtain the necessary certifications to demonstrate compliance with the regulations and quality standards. Certification is typically conducted by accredited certification bodies. The perception and worries about the quality of tap water are one of the major obstacles for the bottled water industry in Russia. In some areas, the taste, odour, or safety of tap water may fall short of expectations. The demand for bottled water may be affected by initiatives to raise the quality of municipal water systems and boost public confidence in them. The ongoing urbanisation in Russia, with a significant population residing in cities, contributes to the demand for convenient and portable beverages like bottled water. As more people lead busy lifestyles and seek on-the-go hydration options, the market for bottled water is expected to expand.
Considered in this report
• Geography: Russia
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028
Aspects covered in this report
• Russia Bottled water market with its value and forecast along with its segments
• Country-wise Germany Bottled water market analysis
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation
By Product Type
• Still Water
• Sparkling Water
• Functional Water
• Enhanced Water
BY Sales Channel
• On trade
• Off trade
The approach of the report:This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual reports of companies, and analysing government-generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers into regional aspects, tier aspects, age groups, and gender. Once we have primary data with us. we have started verifying the details obtained from secondary sources.
Intended audienceThis report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Frozen Food Market, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.