North America Air Purifier Market Outlook, 2028

North America Air Purifier Market Outlook, 2028

An air purifier, often known as an air cleaner, is a device that removes contaminants from the air in a room to improve indoor air quality. These devices are typically marketed as helping allergy and asthma sufferers, as well as reducing or eliminating second-hand cigarette smoke. Consumers in the United States are increasingly using air purifiers to improve indoor air quality. Furthermore, there is an increase in product demand from healthcare facilities looking for strategies to prevent coronavirus spread, despite the fact that it mostly passes from person to person. The market in the United States is expected to develop significantly because to rising pollution levels caused by industry, urbanization, and rapid population expansion. Air purifiers are essential for regulating worsening air quality.

According to the research report, “North America Air Purifier Market Outlook, 2028, “published by Bonafide Research, the market is anticipated to reach USD 5.65 Billion by 2028. The North America market is expected to be driven by increasing pollution levels and the rising prevalence of airborne diseases in the region has resulted in rising product demand. The lockdown measures were taken by various states, such as California, Chicago, Illinois, Ohio, Oklahoma, Mississippi, and Toronto to control the COVID-19 spread. This resulted in boosting the sales of home appliances, such as air purifiers, cleaning appliances, kitchen appliances, and water filtration devices. The rising awareness regarding healthy living has also contributed to the increased product sales in the region.

The United States is experiencing a constant increase in air pollution levels as a result of significant development in industry and building activity, as well as increased personal automobile ownership. The country's air quality is deteriorating, and residents can be seen wearing masks or installing air purifiers. Air pollution has become one of the top causes of death worldwide, and the number of individuals suffering from asthma, lung cancer, COPD, various allergies, and respiratory disorders in the United States continues to rise. According to the United States Environmental Protection Agency (EPA), approximately 67 million tonnes of pollution will be discharged into the atmosphere in 2021 across the country.

Commercial air purifiers are in significant demand in the United States. The country's biotechnology sector is cutting-edge. Air purifiers are essential in business establishments such as laboratories, offices, and factories for properly working machinery and staff. Thus, increased commercial demand, as a result of an increase in the number of hotels, flats, malls, and buildings, among other factors, is likely to drive the country's air purifier market throughout the forecast period. Few states, such as Georgia, have made particular indoor air quality activities essential for schools. According to the National Center for Education Statistics, there will be about 1,30,930 K-12 schools in 2021, with 13,452 being ordinary school districts. Furthermore, the total number of public schools across the country is around 97,568 as of 2021.

In terms of Technology Type, HEPA led the market, accounting for more over 71% of sales in 2022. Pollen, dust, smoke, and bio-contaminants are all captured by HEPA filters, which are particularly effective at trapping airborne particles. The better quality and dependability of HEPA filters in eliminating airborne particles are expected to drive product penetration in the global market. Activated carbon filters, also known as activated charcoal filters, are composed of small particles of carbon in powdered or granular form that have been treated with oxygen to open the pores of carbon atoms. This enhances the carbon's surface area and porousness, boosting its ability to absorb airborne particles. These filters capture gases and odours from cooking, mould, chemicals, pets, and smoke. The ionic filters segment is predicted to increase at a CAGR of 6.07% over the forecast period. Ionic filters do not require frequent updates, which boosts their market penetration. However, the creation of ionised air and ozone during the purification process is responsible for respiratory illnesses such as asthma; therefore the technology's application is likely to be limited. Other air cleaning technologies include UV irradiation, photocatalytic oxidation, ozonation, non-thermal plasma, and electrostatic precipitators. The photocatalytic oxidation process can convert dangerous gases and microscopic particles as small as 0.1 micron into safer molecules. VOCs, germs, and chemically active chemicals are all removed with this procedure.

The commercial segment dominated the market in 2022, accounting for more than 62% of total sales. Commercial uses of air purifiers include hospitals, workplaces, hotels, educational facilities, movie theatres, retail malls, conference centres, and other recreational facilities. In hotels and restaurants, air purifiers with activated carbon and HEPA are used to remove airborne particles, smoke, and odours from the air, thereby improving air quality. Air purifiers are used in dentistry and medical laboratories, as well as veterinary hospitals, boarding kennels, animal kennels, clinics, and hospitals, to remove allergens, airborne pathogens, and odours from the air in order to maintain indoor air quality for patients and personnel. The residential category is expected to grow at a CAGR of more than 7% during the projected period, owing to the increasing incidence of airborne diseases and rising levels of pollution in metropolitan regions around the world. Furthermore, global health consciousness is growing in parallel with rising living standards and disposable incomes. A growing awareness of the harmful impacts of air pollution is also boosting the usage of air pollution control systems, particularly in developing countries. Growing demand for a healthy lifestyle, particularly among urban youth, is expected to considerably contribute to market growth in the next years.

In 2022, the portable air purifier segment led the air purifier market, accounting for approximately 78.31% of total revenue. The supremacy of portable air purifiers is mostly due to its portability, ease of operation without requiring structural alterations in the home, and ease of maintenance. Furthermore, the portable air purifiers' extensive variety of features, such as smart controls, sensors, numerous filtration layers, and mobility, make it the most ideal for domestic or residential applications. Poor indoor air quality reduces productivity, causes disease, and raises the risk of chronic pulmonary problems, making a portable air purifier vital for breathing clean air.
Despite the various technological developments, air purifiers have been perceived as a luxury item in both underdeveloped and emerging economies, particularly in the commercial and residential segments, owing to the high installation and maintenance costs. This, in turn, is expected to hinder the growth of the market studied.

Recent Development:
• Honeywell International Inc. launched Electronic Air Cleaners (EACs) with ultra-violet systems and a new product line of indoor air quality sensors in 2020. This product not only removes impurities from the air but also provides filtration and disinfection without obstructing airflow.
• LG Electronics launched a wearable air purifier in 2020. The product is the future of healthy respiration and provides an extraordinary level of portable protection.

Covid-19 Impact:
Due to the COVID-19 lockdown across the country, consumers started increasing purchase of products from online platforms as they wanted contactless supplies of their products due to the risk of serious illness from COVID-19 in people with chronic and respiratory diseases. Retail stores were also shut down across the country due to the lockdown. Consumers across the country also opt to purchase air purifiers through online platforms due to the availability of exclusive offers and heavy discounts on e-commerce platforms. Hence, air purifier manufacturers and dealers are recommended to enter into strategic collaborations with online retailers, allowing them to explore the online sales channel to reach end customers and capitalize on changing consumer needs.

Major Companies present in the market:
LG electronics, Dyson, Daikin, camfil, Wnix co ltd, coway, Electrolux, Midea Group, Blue Air, Philips Electronic N.V, Whirlpool corporation, Honeywell international Inc., 3M, Sharp, carrierHOKO home appliances, Guangzhou Olansi Healthcare

Considered in this report
• Geography: North America
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report
• North America Air Purifier market with its value and forecast along with its segments
• Country-wise Air Purifier market analysis
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

Countries covered in the report:
• United States
• Canada
• Mexico

By Application Type:
• Residential
• Commercial
• Industrial

By Technology Type:
• High Efficiency Particulate Air (HEPA)
• Activated Carbon
• Ionic Filters
• Others (UV irradiation, photocatalytic oxidation, ozonation, non-thermal plasma, electrostatic precipitators, etc.)

By Mounting Type:
• Fixed or In-duct
• Portable or Standalone

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third party sources such as press releases, annual report of companies, analysing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.

Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Air Purifier industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.