Mexico Skin Care Market Overview, 2028
Mexico has a rich cultural heritage that has influenced its approach to skin care. Traditional Mexican skin care routines often include the use of natural ingredients such as aloe Vera, avocado, and honey. Sun protection is also an important aspect of Mexican skin care, as the country experiences high levels of sun exposure. Mexican culture values the concept of ""familismo,"" which emphasizes the importance of family and community, and this is reflected in the use of shared beauty rituals and products. Mexican skin care is often influenced by indigenous practices and beliefs, such as the use of healing herbs and plants. Mexico's beauty and skin care market offers a range of facial, lip, and body care products. Improved consumer lifestyles and an increase in women employees in the workplace are expected to heavily impact the consumption of skin care grooming products in Mexico. With the advent of smaller and easily accessible packaging, manufacturers intend to reach the consumer base with less purchasing power. Growing beauty consciousness among male consumers and an increase in the number of brands foraying into internet retailing are driving the growth of products in Mexico. In recent years, anti-aging products have become increasingly popular among older and younger people. The skin care market is among the leading shareholders among different product segments, owing to increasing awareness about skin rituals and the urge to have a beautiful and younger appearance among users.
According to the research report, ""Mexico Skin Care Market Overview, 2028"" published by Bonafide Research, The Mexico Skin Care market is expected to grow at 5.74% CAGR from 2023 to 2028. Innovation in this segment drives product sales, allowing deeper penetration and expansion to new markets within the country. Furthermore, high internet reliability goes skin care consumption from online retail, owing to lower costs and flexibility offered by the channel. A growing number of consumers in the country are seeking ethical, healthy, and environmentally friendly products. Also, the demand for vegan products and packaging that is recyclable or biodegradable is on the rise. As a result, companies in the country are launching ecological and natural solutions. The demand for vegan products and packaging that is recyclable or biodegradable is on the rise. The Mexico Beauty and Personal Care Market are fragmented and highly competitive, with the major players trying to maintain their market share and leadership by adopting various business strategies like product innovations, partnership, expansion, mergers, and acquisitions, as well as building an online presence and developing online marketing strategies by tying up with various e-retail platforms like Amazon. Unilever PLC, the Procter and Gamble Company, L'Oreal SA, Beirsdorf AG, and Shiseido Company are critical players in the country manufacturing beauty and skin care products. Leading companies were active in terms of innovation. New product developments included line extensions of already well-recognized brands, manufacturers entering new categories; new versions with natural ingredients associated with skincare benefits, new application formats, and improved formulations to differentiate from competitors.
In the Mexico market for skin care products the face wash cleanser is more dominating then the other product on the face care segment which includes face cream, face wash, sun cream, facial masks, tonners, serums and many more. Sun care is an important segment of the skin care market in Mexico, driven by the country's warm climate and high levels of sun exposure. Here are some key facts and trends related to sun care products in the Mexican skin care market; Sunscreens with high SPF (sun protection factor) ratings are particularly popular in Mexico, as consumers are aware of the risks of sun exposure and want to protect their skin. As with other segments of the skin care market, there is a growing interest in natural and organic sun care products in Mexico. Many consumers are looking for products that are free from synthetic ingredients and are more environmentally-friendly. Multinational and local brands: The sun care market in Mexico is dominated by multinational brands such as Nivea, Hawaiian Tropic, and Coppertone. However, there are also local brands that are gaining market share, particularly in the natural and organic segment.
Body care products are an important segment of the skin care market in Mexico, as many consumers are interested in keeping their skin healthy and hydrated. The body care market in Mexico includes a range of products, including body lotions, body creams, body washes, and body scrubs. Many consumers in Mexico are interested in body care products that provide hydration and moisturization, particularly in dry climates. Products that contain natural ingredients such as aloe Vera, cocoa butter, and shea butter are particularly popular. Some body care products in Mexico also claim to have anti-aging benefits, such as reducing the appearance of fine lines and wrinkles. These products may contain ingredients such as retinol, vitamin C, and hyaluronic acid.
Mexico is one of the developing countries in the world. Around 85% of the population in Mexico is below the age of 54.The population of working people is far more than the non-working people (children and senior citizen). Mexico is one of the best places in the world in terms of the beauty and skin care segment. The Beauty and Personal care market in Mexico can be classified into Premium and Mass Market. Most of the people in the Mexico uses or purchases the mass range product for their personal or professional use. Some of the specialty stores in Mexico that sell skin care products, Sephora Mexico, The Body Shop, Kiehl's, L'Occitane, AHAL. There are many other retailers and brands that cater to the diverse preferences and needs of Mexican consumers.
Considered in this report
• Geography: Mexico
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028
Aspects covered in this report
• Mexico Skin Care market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation
By Product type
• Face care
• Body care
• Lip care
By Face care products
• Face cream
• Face wash and cleanser
• Sun care (sunscreen SPF products)
• Facial Masks (sheet mask, leave in & wash off)
• Tonner
• Serums
• Shaving lotion & cream
• Others (Exfoliators, Eye creams, scrub, bleach)
By Body Care products
• Body Lotions
• Body wash
• Others (Body Oil, Body Powder)
By Lip Care products
• Lip Balms
• Lip Scrubs
• Lip Masks
• lip oil
• Others
By End User
• Female
• Male
• Unisex
By price range
• Mass
• Premium
By Distribution Channel
• Specialist retail shops
• Supermarkets / Hypermarkets
• Online retail channels
• Other distribution channel
The approach of the report:This report consists of a combined approach of primary and secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in it. The secondary research consists of third-party sources such as press releases, annual reports of companies, government-generated reports, and databases. After gathering the data from secondary sources, primary research was conducted by making telephone interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this; we have started doing primary calls to consumers by equally segmenting them in regional aspects, tier aspects, age group, and gender. Once we have primary data with us, we can start verifying the details obtained from secondary sources.
Intended audienceThis report can be useful to industry consultants, manufacturers, suppliers, associations and organizations related to the Skin Care Market Industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing and presentations, it will also increase competitive knowledge about the industry.