Japan Zero Trust Architecture Market Overview, 2030

Zero Trust Architecture is grounded in the principle that no user, device, or application should be trusted by default, whether inside or outside the corporate perimeter. It requires continuous verification of every access request, and strictly enforces the principle of least privilege, minimizing the attack surface and ensuring that even internal users are regularly authenticated. Japan has faced an uptick in cyberattacks targeting its thriving industries, particularly in sectors like banking, finance, healthcare, and government. Cyberattacks in Japan, including data breaches and advanced cyber espionage, have prompted organizations to adopt more stringent security frameworks to safeguard sensitive information. Japan’s businesses are increasingly moving to hybrid and multi-cloud environments, which have exposed them to new vulnerabilities. With the rise of remote work and digital platforms, traditional perimeter security models are no longer sufficient. Japan's regulatory landscape also plays a pivotal role in accelerating the adoption of Zero Trust solutions. The country has implemented stringent data protection laws, such as the Act on the Protection of Personal Information (APPI), which require organizations to enforce robust cybersecurity measures. The regulations align closely with Zero Trust principles, making ZTA an attractive solution for businesses looking to meet compliance requirements while enhancing security. Japan’s significant push toward Industry 4.0 and smart manufacturing further intensifies the need for Zero Trust. As industrial control systems and IoT devices become increasingly connected, they present new vulnerabilities that can be exploited by cybercriminals. ZTA’s micro-segmentation and continuous verification capabilities are vital in securing these connected systems and ensuring that only authorized devices and users can access critical infrastructure. The mergers and acquisitions (M&A) trend in the Zero Trust space is also significant in Japan. Global and local cybersecurity vendors are forming partnerships, acquiring firms, or investing in startups to enhance their Zero Trust capabilities. Major international cybersecurity companies have expanded their footprint in Japan through acquisitions, enhancing their ZTA solutions with advanced threat detection, automation, and analytics. Local Japanese firms are collaborating with global security providers to offer tailored Zero Trust solutions for Japanese enterprises, ensuring compliance with local regulations and addressing the specific needs of Japanese industries.

According to the research report, ""Japan Zero trust Architecture Market Overview, 2030,"" published by Bonafide Research, the Japan Zero trust Architecture market is anticipated to add to more than USD 970 Million by 2025–30. Key market players in Japan’s ZTA ecosystem include both global cybersecurity giants and local companies, each offering a range of solutions tailored to the unique needs of the Japanese market. Major international players have established a strong presence in Japan by providing comprehensive Zero Trust solutions, including identity and access management (IAM), micro-segmentation, endpoint security, and cloud-native security platforms. The increasing shift toward remote work, digital transformation, and cloud adoption is driving a surge in demand for flexible, scalable, and reliable ZTA solutions in Japan. In 2021, Japan also launched the Basic Policy on Cybersecurity, which emphasizes the implementation of robust cybersecurity measures, including the adoption of Zero Trust frameworks, to protect critical infrastructure and ensure the safety of digital systems. The regulations are pushing organizations across various sectors to adopt more comprehensive security strategies, with Zero Trust principles becoming a critical component of their security posture. Japan’s focus on Industry 4.0 and the rapid digitalization of its manufacturing sector has led to increased interest in securing industrial control systems and IoT networks. ZTA’s micro-segmentation, identity-driven access control, and continuous monitoring are especially crucial in preventing cyberattacks targeting Japan's critical infrastructure. As the country strives to become a leader in advanced technologies, ZTA is also seen as a means to safeguard the growing number of connected devices and systems. Partnerships and collaborations in the ZTA space are essential for expanding the market and delivering integrated solutions. In 2021, NTT Security partnered with Palo Alto Networks to enhance the ZTA capabilities for Japanese enterprises, focusing on endpoint security and automated threat detection. Fujitsu has collaborated with Okta, a leader in identity and access management, to provide cloud-based Zero Trust solutions tailored for Japan’s growing digital enterprises. These partnerships are vital for delivering customized solutions that meet Japan's security requirements, integrating global best practices with local knowledge. Local government initiatives, such as the National Center of Incident Readiness and Strategy for Cybersecurity (NISC), are actively encouraging the adoption of Zero Trust across industries. The NISC works closely with private sector players to enhance the nation’s cybersecurity defenses and ensure that critical infrastructure is protected against evolving cyber threats.

Network Security is a primary application of ZTA in Japan, driven by the country’s need to safeguard critical infrastructure and data from sophisticated cyberattacks. With the rapid digital transformation and increased use of cloud-based services, traditional perimeter-based security models are no longer effective. ZTA helps secure networks by continuously verifying and authenticating users, devices, and applications before granting access. Micro-segmentation, a key feature of ZTA, ensures that internal networks are divided into smaller, secure zones, minimizing the potential damage from cyberattacks. Data Security is another essential application, as Japan places a high emphasis on protecting sensitive information in sectors such as finance, healthcare, and telecommunications. With the adoption of strict data protection laws like the Act on the Protection of Personal Information (APPI), organizations must implement robust mechanisms to secure data at rest, in transit, and in use. ZTA enforces strict access control and data encryption policies to ensure that only authorized entities can access sensitive data, protecting it from unauthorized access, breaches, or leakage. Application Security is increasingly important in Japan as businesses move to cloud-native applications and micro services. ZTA ensures that only trusted applications are allowed to communicate within the network and can access data. By continuously monitoring application behavior and enforcing identity-based access control, ZTA can detect and mitigate application vulnerabilities, reducing the risk of exploitation by cybercriminals. ZTA ensures that only verified and authenticated endpoints (laptops, mobile devices, etc.) can connect to enterprise networks. By enforcing strict policies, such as multi-factor authentication (MFA) and device posture checks, ZTA helps reduce the risk of compromised endpoints being used as entry points for cyberattacks.

The BFSI (Banking, Financial Services, and Insurance) sector is a major driver of ZTA adoption in Japan. As financial institutions increasingly digitize services and adopt cloud technologies, they face mounting threats from cyberattacks such as fraud and data breaches. In the Healthcare industry, the need for ZTA is growing as Japan’s healthcare sector digitizes medical records and integrates IoT devices for patient monitoring. With the increase in cyber threats targeting personal health data, Zero Trust ensures that only authorized personnel and devices have access to critical medical data, complying with strict data protection regulations like the Personal Health Information Protection Law. The IT and telecom sectors are rapidly adopting ZTA to secure networks, data, and communications, particularly as the rollout of 5G networks introduces new attack vectors. ZTA helps these industries mitigate risks by continuously verifying user and device identities, making it harder for cybercriminals to breach sensitive systems, especially in telecommunications infrastructure. The Government and defense sector in Japan is also embracing ZTA to safeguard national security data, critical infrastructure, and classified information. As cyberattacks targeting government entities increase, ZTA provides a comprehensive security model that ensures rigorous authentication and authorization across all levels of government and military systems. Retail & E-commerce companies in Japan are adopting ZTA to protect customer data, secure online transactions, and prevent fraud. With the growing trend of e-commerce and digital payment systems, securing sensitive consumer information is paramount, and Zero Trust offers robust safeguards against cybercriminal activities. Other sectors, including Manufacturing & Industrial, Education, Media & Entertainment, Transportation & Logistics, Energy & Utilities, and Hospitality & Travel, are all integrating ZTA into their operations. These industries face increasing cyber threats as they digitize and expand their connected systems. In Manufacturing, ZTA helps secure Industrial Internet of Things (IIoT) devices, while in Energy & Utilities, it safeguards critical infrastructure from cyberattacks.

In Japan, On-Premises deployment of ZTA is still prevalent among large enterprises and critical sectors, such as government, defense, and banking, where data sovereignty and regulatory compliance are top priorities. With ZTA, on-premises systems offer the benefit of centralized control over security policies, identity management, and access monitoring. This is particularly valuable in industries with stringent security requirements, such as finance, healthcare, and government, where the protection of sensitive data from internal and external threats is paramount. On-premises deployments in Japan allow for more customizable security configurations, making it easier to tailor solutions to the organization’s specific needs, particularly in legacy systems and environments requiring high-level compliance. Cloud-based deployment is rapidly gaining traction in Japan as companies embrace digital transformation and move to hybrid or multi-cloud environments. The shift towards cloud services, accelerated by the need for flexible work environments, especially during the COVID-19 pandemic, has made cloud-based Zero Trust models essential. Cloud-based ZTA offers scalability, agility, and ease of integration with various cloud platforms like AWS, Microsoft Azure, and Google Cloud, which are widely used in Japan’s tech ecosystem. Cloud providers in Japan, including Alibaba Cloud and NTT Communications, are increasingly incorporating ZTA principles into their service offerings, enabling businesses to secure their cloud infrastructure and remote workforces more effectively. Cloud deployments are highly beneficial for organizations seeking to secure dispersed endpoints, remote users, and cloud-based applications, ensuring continuous identity and access verification regardless of location.

In Japan’s Zero Trust Architecture (ZTA) market, SMEs in Japan are increasingly recognizing the importance of adopting Zero Trust as cyber threats become more sophisticated and prevalent. Due to budget constraints and limited IT resources, SMEs often face challenges in implementing traditional ZTA solutions, which are typically seen as complex and costly. Several cybersecurity vendors in Japan are offering cost-effective, simplified ZTA models tailored to the specific needs of SMEs. These models focus on providing scalable and easy-to-deploy solutions, especially cloud-based ones, which allow SMEs to protect their data and systems without significant upfront investment. SMEs in Japan are embracing managed security services and SaaS-based Zero Trust platforms, which provide outsourced security monitoring and management, reducing the need for in-house expertise. The increasing frequency of cyberattacks on smaller businesses is pushing SMEs in Japan to adopt ZTA principles like identity verification, access controls, and continuous monitoring to safeguard their operations. On the other hand, Large Enterprises in Japan are leading the way in ZTA adoption due to their complex IT infrastructures, vast amounts of sensitive data, and high regulatory requirements. Large organizations, particularly in industries like finance, automotive, telecommunications, and government, have the resources and infrastructure needed to implement comprehensive, multi-layered Zero Trust solutions. These enterprises are more likely to deploy on-premises ZTA solutions alongside cloud-based models, ensuring that security extends across both legacy and modern systems. The scale of these companies also allows them to invest in advanced threat detection technologies, automated security monitoring, and in-depth compliance reporting, making Zero Trust a crucial aspect of their long-term cybersecurity strategies. Large enterprises in Japan are increasingly leveraging artificial intelligence and machine learning to enhance their ZTA implementations, providing real-time threat detection and automated response capabilities to combat evolving threats.


Considered in this report
• Historic Year: 2019
• Base year: 2024
• Estimated year: 2025
• Forecast year: 2030

Aspects covered in this report
• Zero Trust Architecture Market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Application
• Network Security
• Data Security
• Application Security
• Endpoint Security
• Cloud Security

By End Use
• BFSI
• Healthcare
• IT and telecom
• Government and defense
• Retail & E-commerce
• Others(Manufacturing & Industrial,Education (Schools, Colleges, and Universities), Media & Entertainment, Transportation & Logistics, Energy & Utilities,Hospitality & Travel)

By Deployment
• On-Premises
• Cloud-based

By Enterprise Size
• SME
• Large enterprises

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.

Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to agriculture industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.