Japan Shapewear Market Overview, 2028

Japan Shapewear Market Overview, 2028

As more people in Japan become interested in living a healthy lifestyle and reaching their ideal body shape, the demand for shape wear is predicted to increase further. Shape wear that can be worn while working out is anticipated to see growth in the market as athleisure wear becomes more and more popular. Japan country is known for innovation approach for that they also innovated some products on stockings also, Japan has developed stockings with special fibers that help to prevent, even after prolonged wear. These stockings are often made with antimicrobial fibers or infused with deodorizing agents. Some Japanese stockings are infused with moisturizing agents, such as aloe Vera or shea butter, to help keep the skin on the legs hydrated and soft. Shapewear and stockings in Japan face tough competition from other garments including bodysuits and lingerie, which is one of their issues. Because of the ageing population in Japan and the cultural norms surrounding modesty and covering the body, it can be difficult for shapewear and stockings brands to market their products in a way that is culturally appropriate. As a result, shapewear and stockings brands need to find ways to stand out from the competition and draw in customers.

According to the research report, ""Japan Shapewear and stockings Market Overview, 2028"" published by Bonafide Research, The ""Japan Shapewear and stockings market is projected to reach market size of more than USD 103 Million by 2028. Japan has an aging population, which presents an opportunity for brands to cater to the specific needs of older customers. For example, shape wear and stockings that provide extra support and comfort may be particularly appealing to older customers. It is very interested in fashion and beauty, and the demand for stylish and trendy shape wear and stockings is rising. Companies that can provide cutting-edge styles and materials, as well as goods that accommodate all body shapes and sizes, can seize this chance. Shape wear can assist the body heal after childbirth and support the abdominal muscles during the postpartum period of recovery. Several shape wear items are made of breathable materials that let air pass through, keeping the body cool and comfortable. In Japan, although shape wear and stockings are both common in Japan, their uses are distinct. Stockings are frequently used as a fashion accent or for functional reasons like warmth or compression, while shape wear is typically worn to give the wearer a more streamlined appearance underneath clothing. But the Shapewear growth is the higher than stockings in the japan.

According to application type body shape and life style dominating in the view of the fact that shape wear and stockings that support an active lifestyle and encourage a healthy body shape are more widely used than those that primarily concentrate on performance and recovery. Back discomfort and other problems that might result from a healthy lifestyle can be avoided with the use of shape wear that is made to support and enhance posture. Compression stockings work similarly to enhance blood flow and lessen swelling, which is advantageous for those who spend a lot of time on their feet or travel regularly. Yet, some of the main materials used in Japan for stockings and shape wear are polyester and nylon. It helps to keep the skin dry and comfortable because it is lightweight, breathable, and moisture-wicking. It is also practical for everyday wear because it is strong and simple to maintain.

In Japan, shape wear is available in various types such as waist trainers, bodysuits, leggings, and shorts. These products are sold through various channels, including e-commerce websites, department stores, and specialty stores. Leading brands in the Japanese shape wear market include Spanx, Wacoal, Triumph, and Yummie. Some of the key players operating in the Japanese shape wear and stocking market include Ravijour, Uniqulo, and peach, Belle Masion, Charnos, Wacoal, Triumph International, Gunze, Renown, and Tabio Corporation. These companies are focusing on product innovation, expanding their product portfolios, and adopting marketing strategies to attract new customers. There are some special super markets which are sales the Shapewear and stockings products, Aeon, Ito-Yokado, Siebu, Takashimaya, and Tokyu. Here are some of the E-commerce websites which are the distributing channel for the Shapewear and stockings in japan, Zozotown, Rakuten, Asos, and Amazon japan, Isetan Mitsukoshi.

Considered in this report

• Geography: Japan
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report

• Japan Shapewear and stocking market with its segment
• Driver and opportunities
• Trend and development

By Product type

• Body Shapewear
• stocking

By application

• Body Shaping And Lifestyle
• Performance and recovery

By material

• Polyester
• Cotton
• Nylon
• Others

By distribution channel

• Hypermarkets
• Speciality stores
• Online
• Offline

By End user

• Male
• female

The approach of the report:

This report consists of a combined approach of primary and secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in it. The secondary research consists of third-party sources such as press releases, annual reports of companies, government-generated reports, and databases. After gathering the data from secondary sources, primary research was conducted by making telephone interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this; we have started doing primary calls to consumers by equally segmenting them in regional aspects, tier aspects, age group, and gender. Once we have primary data with us, we can start verifying the details obtained from secondary sources.

Intended audience

This report can be useful to industry consultants, manufacturers, suppliers, associations and organizations related to the Shapewear and stocking industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing and presentations, it will also increase competitive knowledge about the industry.