India Chinese, Hot & BBQ Sauces Market Outlook, 2027-28
The Hot and Barbeque Sauces Market is making place in Indian market with its ultimate taste and various application. Hot sauces and barbeque sauces are new in India but heartily welcomed by the Indian because of their taste. The major players which offer hot sauces in the market are organized players like FunFood, Veeba, Del Monte, Cremica, American Garden, Sil etc. Further, Indian Chinese, hot and barbeque sauces market consists of Chinese sauces like red chilli sauce, green chilli sauce, soya sauce and Schezwan sauce; hot sauces like chilli garlic sauce, hot chilli sauce, pepper sauce, salsa sauce, sweet chilli sauce and the like; and barbeque sauce.
‘India Chinese, Hot and BBQ Sauces Market Outlook, 2027-28’ gives a comprehensive analysis of the Chinese, hot and barbeque sauces industry in India. Owing to benefits such as easy availability of sauces, increased demand due to travelling abroad, increased consumption in social gatherings, demand for Chinese, hot and barbeque sauces is growing gradually. Indian Chinese, hot and barbeque sauces market consists of Chinese sauces like red chilli sauce, green chilli sauce, soya sauce and Schezwan sauce; hot sauces like chilli garlic sauce, hot chilli sauce, pepper sauce, salsa sauce, sweet chilli sauce and the like; and barbeque sauce. Also, the India Chinese, Hot and BBQ Sauces Market has shown a growth with a CAGR of more than 17% in the period from FY 2016-17 to FY 2021-22. Major companies operating in this market are Capital Foods with its brand Ching’s Secret, FieldFresh Foods Pvt. Ltd with Del Monte brand and Dr. Oetker India Pvt. Ltd. with its brand FunFoods.
However, the market is facing a pull-back in the demand due to challenges like non-compliance of food standards by some unorganised players, lack of awareness of the use of these sauces, presence of many unorganised players and difficult product innovation. Moreover, the red chilli and green chilli sauce together contribute more than half of the total Chinese sauces market, whereas Soya sauce only contributes least. It is so, because in the preparation of Chinese dishes like Chow Mein or Manchurian, the quantity of soya sauce used is quite less in proportion than that of red or green chilli sauce.
Major companies in this market in India include Capital Foods with the brand name Ching's Secret, FieldFresh Foods Pvt. Ltd. With the brand Del Monte and Dr. Oetker's FunFood brand. All these three companies together contribute with higher market share of the total Indian Chinese, hot and barbeque market. Also, with the increasing urbanisation, two things have changed: people are now aware about presence and uses of these sauces as they come to cities; and second that many towns are now being converted into cities which again has the same effect of increase in demand due to increase in the QSRs. Due to this, the share of institutional sale is expected to increase. The share of Schezwan sauce is currently more than 30% of the total Chinese sauce market. This share is expected to increase in coming five years. Schezwan sauce is mainly used to make Chinese cuisine with chicken and also vegetarian Chinese. Due to increasing demand of these dishes owing to various factors, the demand for Schezwan sauce is expected to increase in the future.
Whereas the relative share of red chilli sauce is expected to reduce by around 5 percentage point. It is so because the share of Schezwan sauce will rise considerably. However, in absolute terms, the demand for red chilli sauce will rise owing to the factors such as rising disposable income, increasing population, etc. Major companies operating in this market are Capital Foods with its brand Ching's Secret, FieldFresh Foods Pvt.Ltd with Del Monte brand and Dr. Oetker India Pvt. Ltd. with its brand FunFoods. Also, companies like Veeba have institutional sales to the brands like Tea post, which is an Indian brand. Also, with the increasing urbanisation, two things have changed: people are now aware about presence and uses of these sauces as they come to cities; and second that many towns are now being converted into cities which again has the same effect of increase in demand due to increase in the QSRs. Due to this, the share of institutional sale is expected to increase. Chinese, Hot and Barbeque Sauces are more and more in demand due to increasing international QSRs like Subway, Pizza Hut, Domino's, KFC, etc and other domestic restaurant and cafes serving western foods. These restaurants are now gaining much popularity and increasing in number. Rising number of QSRs are boosting the demand for Chinese, Hot and Barbeque Sauces in India.
QSR stands for Quick Service Restaurants which serve mainly fast food and beverages. The consumption of Chinese, hot and barbeque sauces is much more in these restaurants as they serve multi cuisine which is trending in recent times. They are used in making of the dishes or else they are served with dishes as dip or sides. Having travelled to different countries, people demand food tasted there. The number of outlets of these chains are increasing day by day in many cities in India. Also, they have started entering Tier-II and Tier-III cities owing to the penetration in the metros. There is a considerable increase in the number of QSRs in the country. For instance, McDonald's has increased its outlets in India from 170 to 400, which is an increase of around 1.35 times. Similarly, Kentucky Fried Chicken, popularly known as KFC, has increased its outlets from just 50 in 2009 to 350 currently. Subway has 600 outlets in the country currently, which has increased from 350 in 2013.
Last year, Japanese food manufacturer Kikkoman, the largest producer of soy sauce in the world, entered the Indian market. As one of the biggest emerging markets for global businesses and a key driver of growth in Asia, India is an attractive opportunity for an FMCG giant like Kikkoman.
Covid-19 Impacts:
COVID-19 has impacted various industries but majorly the food & beverage industries, which fulfils the essential requirements of the consumers. However, the lockdown and closures of the plants and factories has resulted in the decreased production of the barbeque sauce as most of the countries have been facing the COVID-19 crisis, which has forced the economies to shut down the operations. The huge spread of the pandemic has created a panic situation among the consumers as there is temporary shutdown of the retail stores, which leads to the increase in the demand and sale of the convenience foods such as pork, chicken, beef, green vegetables, and snacking items as barbeque sauce is sometimes used as a dip for the snacks. Thus, these applications contribute toward higher and brighter prospects of the barbeque sauce market and the food & beverages market.
Covered in the Report:
• India Chinese, Hot and Barbeque Sauces
• Chinese Sauces
• Hot Sauces
• Barbeque Sauces
India Chinese, Hot and BBQ Sauces Market Outlook, 2027-28 discusses the following aspects of
Chinese, Hot and Barbeque Sauces in India:
- India Table Sauces Market Size by Value & Forecast
- India Organized Table Sauces Market Size by Value & Forecast
- India Unorganised Table Sauces Market Size by Value & Forecast
- India Table Sauces Market Segmental Analysis: By Company and By Category
- India Chinese, Hot and Barbeque Sauces Market Size By Value & Forecast
- India Chinese, Hot and Barbeque Sauces Market Segmental Analysis: By Company, By Product
Type, By Retail vs. Institutional, By Organized vs. Unorganized
- India Chinese Sauces Market
- India Chinese Sauces Market Segmental Analysis: By Company, By Product Type, By Retail vs.
Institutional, By Organized vs. Unorganized
- India Hot Sauce Market
- India Hot Sauces Market Segmental Analysis: By Company, By Product Type, By Retail vs.
Institutional, By Organized vs. Unorganized
- India Barbeque Sauce Market
- Average Selling Price
- Product, Variant & Pricing Analysis
- Product Variant Information
- Key Vendors in this market space
This report can be useful to Industry consultants, manufacturers and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.
Report Methodology
The information contained in this report is based upon both primary and secondary research. Primary research included interviews with various channel partners of Chinese, Hot and Barbeque Sauces in India. Secondary research included an exhaustive search of relevant publications like company annual reports, financial reports and proprietary databases.
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