India Athletic Footwear Market Overview, 2028
Indians are growing more health concerned, as evidenced by the expansion of gyms and sports facilities during the past ten years. The media has contributed to the development of the health consciousness fever, which has benefited Indian society. Sports shoe manufacturing is one industry that has benefited greatly from Indians' rising health concern. Without appropriate footwear, it is impossible to participate in sports-related activities, which has significantly increased sales for sports shoe manufacturers. In India, people do not just wear sports shoes while taking part in sporting activities; they wear them with casual attire too. Typically, materials like wood, canvas, jute, rubber, plastic, and leather are used to make footwear. Due to the premiumization of footwear and innovations in quality, it has become a symbol of elegance and sophistication over time. Due to the shifting aesthetic and fashion trends in India, customers now favour buying footwear made of highly technical materials that offer optimum comfort in a variety of quality and styles. Also, they may be used for both sports and non-athletic reasons, which is why their demand is skyrocketing across the nation.
According to the research report, ""India Athletic Footwear Market Overview, 2028"" published by bonafide Research, the India Athletic Footwear Market is expected to add USD 1.71 Billion by 2028. One of the biggest markets for footwear is India. This is due to the rapid industrialization and urbanisation, which has led to a rise in the demand for formal, informal, sporty, and fashionable footwear. In addition, the growing globalisation has prompted the emergence of well-known shoe companies around the nation. Also, the industry is expanding as a result of the increasing use of e-commerce retail platforms, which is supported by consistent and simple internet access. Customers have a large selection of things to pick from with simple payment choices while buying online, which is helping to improve the market outlook. The market is expanding due to rising consumer spending power, increased demand for sports and athletic footwear, and rising health consciousness.
Indian Athletic foot wear market opportunities are : The demand for sportswear, particularly athletic footwear, is increasing as more individuals embrace healthy lifestyles and participate in sporting activities. As a result, there is a huge opportunity for businesses in the Indian athletic footwear market. There is a rising need for cutting-edge athletic footwear that is not only comfortable but also has characteristics that improve performance. This gives businesses the chance to spend money on R&D to develop fresh, cutting-edge items that cater to Indian consumers' wants. Customers in India are increasingly seeking out products that are customized and unique. Businesses who can provide individualised athletic footwear that is catered to each customer's demands and tastes are likely to succeed in the Indian market.
Some of the challenges of the Indian Athletic footwear market is, Several domestic and foreign companies are contending for market control in the Indian athletic footwear industry. To differentiate themselves from the competition, businesses must have a strong brand and marketing plan. Due to their high price sensitivity, Indian consumers frequently switch brands in order to save money. As a result, businesses are under pressure to set competitive prices for their goods, which may have an impact on profit margins. The winter and monsoon seasons see the highest demand for athletic footwear in India. Effective inventory and production cycle management can become challenging for businesses as a result. India is a multicultural nation with a range of cultures and tastes. Businesses must be aware of these cultural quirks and adjust their marketing approaches and product lines accordingly.
In the Indian Althletic Sportswear market is booming in the by-product type segment. Increasing health and fitness awareness, growing middle class population, rise of-commerce, innovation and customization, These factors have contributed to the increasing CAGR of sport shoes in the Indian athletic footwear market. As these trends continue, the demand for sport shoes is likely to remain strong in the future, leading to sustained growth in this market. In India there are so many types athletic sports shoes are available in the market among them most of the population are buying the running, training and walking shoes for them. It also has some factors affect them to buy those shoes: The need for running, exercise, and walking shoes has grown in India as more individuals recognise the need of keeping a healthy lifestyle. For the purposes of sustaining a healthy lifestyle, these shoes are specifically made to offer the support and comfort required for sports and exercise activities. The need for shoes made for particular sports like running, training, and walking has grown along with the popularity of sports in India. This is because particular shoes that offer the support, cushioning, and traction needed for each sport are required. Running, training, and walking shoes have become fashion statements among young consumers in India in addition to their functional advantages.
Running shoes and sports-specific footwear, such football or cricket shoes, are likely to experience higher demand from athletes and sports aficionados. This is due to the fact that these customers have certain performance requirements and are prepared to spend money on high-end, speciality footwear that can boost their performance and lower their risk of injury. Fitness enthusiasts, on the other hand, are likely to have a significant impact on the market for training and walking shoes. These consumers value comfort and support, and are willing to invest in shoes that can help them achieve their fitness goals.
Generally, men and women are the two primary consumers of athletic footwear in India, with kids being a smaller but still significant segment of the market. Due to their greater interest in sports and fitness activities, men are frequently the main users of athletic footwear in India. People frequently buy shoes made for a particular sport, such running shoes, cricket shoes, or football shoes. Males are also more likely to spend money on specialised, high-quality shoes that enhance comfort and performance when participating in sports. Women, on the other hand, are increasingly adopting an active and healthy lifestyle in India, leading to a rise in demand for athletic footwear. Women often purchase athletic shoes that are not only functional but also fashionable, allowing them to wear them for both sports and casual occasions.
Among the distribution channel, Brand outlets offer the advantage of buying directly from the manufacturer, ensuring quality and authenticity of the products. These outlets often offer a wider selection of products than supermarkets, with a focus on their own brands. Brand outlets may also provide promotional offers and discounts, making them attractive for budget-conscious consumers. However, their locations may be limited, and they may not always offer the best prices. Online channels have seen significant growth in recent years, driven by the convenience of shopping from home and the availability of a wide range of products. Online channels offer a diverse selection of products from various brands, with competitive pricing and easy accessibility. However, online channels may have limitations in terms of the ability to try on and test products before purchase, and the authenticity and quality of products may be a concern.
The Indian sports footwear market is dominated by companies like Nike, Adidas, Reebok, Puma, Sketchers, and Asics, among others. To improve their market share, these businesses are diversifying their product lines and spending on marketing initiatives. These companies often have partnerships with specific events, teams, or individual athletes to promote their footwear products. Cricket is a popular sport in India, and there are several brands of athletic footwear that produce shoes specifically designed for cricket players. These shoes are designed to provide excellent grip, stability, and support on the cricket pitch, and often have special features such as spikes or studs to help players maintain their footing.
Considered in this report
• Geography: India
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028
Aspects covered in this report
• India Athletic Footwear market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation
By Product type
• Running Shoes, Training and Walking Shoes
• Sports Shoes
• Aerobic and gym wear shoes
• Trekking & Hiking Shoes
• Others (cross-training shoes, walking shoes, dance shoes, etc.)
By Sports Footwear Type
• Tennis Shoes
• Soccer Shoes
• Basketball Shoes
• Cricket Shoes
• Others
By End user
• Male
• Female
• Kids
By distribution channel
• Hypermarkets/Supermarkets
• Specialty Stores
• Brand Outlets
• Online Channels
• Others (General retail, B2B, etc.)
The approach of the report:
This report consists of a combined approach of primary and secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in it. The secondary research consists of third-party sources such as press releases, annual reports of companies, government-generated reports, and databases. After gathering the data from secondary sources, primary research was conducted by making telephone interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this; we have started doing primary calls to consumers by equally segmenting them in regional aspects, tier aspects, age group, and gender. Once we have primary data with us, we can start verifying the details obtained from secondary sources.
Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations and organizations related to the Sports Athletic Foot wear industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing and presentations, it will also increase competitive knowledge about the industry.
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