Global Motorcycle Helmet Market Outlook, 2028

Global Motorcycle Helmet Market Outlook, 2028

Rising road safety awareness is expected to drive product demand. Furthermore, an increasing number of motorbike and sports bike enthusiasts, combined with growing global concerns about road traffic injuries, are expected to drive the adoption of two-wheeler helmets during the forecast period. In terms of efforts and finding long-term solutions for effective prevention, road traffic accidents have become a major challenge for public authorities. Technological advancements have aided market participants in introducing smart helmets to the market. Smart helmets have advanced features that assist riders in riding safely and efficiently while avoiding road accidents. GPS connectivity, tracking systems, cameras, voice assistance, Bluetooth connectivity, Wi-Fi connectivity, and emergency buttons are among the features of smart helmets. Smartphones can communicate with smart helmets. This allows the rider to make, accept, and reject phone calls. Smart helmets will also help reduce head injuries in traffic accidents. As a result, the introduction of multi-functional smart motorcycle helmets will provide the market with lucrative growth opportunities.

According to the research report, “Global Motorcycle Helmet Market Outlook, 2028” Published by Bonafide Research, the market is expected to attain market size of USD 7794 Million by 2028, increasing from USD 5484.69 Million in 2022. The overall market is projected to grow with 6.11% CAGR for 2023-2028. The two-wheeler market has played an important role in the global development of the helmet market. With an increasing number of two-wheelers on the road, helmets are more important than ever. Helmets not only keep riders safe from head injuries, but they also make them more visible to other drivers. Helmet use is required by law in many countries for two-wheeler riders. As a result, demand for helmets has increased, and manufacturers have responded by developing helmets that are not only safe but also comfortable and stylish. Furthermore, motorsports and racing competitions are becoming increasingly popular on a national and international scale. Leading automakers such as Honda, Ducati, Suzuki, Yamaha, and Repsol Honda contribute significantly to the success of the event through dealer promotions, advertising, and financial and technical support to teams, riders, and track operators.

Based on product type, the market is divided into full face, half face and half off road/ racing helmet. The Full Face is anticipated to gain the largest market share of Global helmet market. Full-face helmets offer the highest level of protection of any helmet type. Full-face helmets protect the entire head, including the chin and face, against impact and abrasion injuries. This is especially important for fast riding and racing. Full-face helmets are becoming more fashionable and comfortable. Full-face helmets used to be bulky and uncomfortable to wear for extended periods of time. However, recent material and design advancements have made them more comfortable, lightweight, and aerodynamic. Furthermore, manufacturers are providing a broader range of styles and colors, making full-face helmets more appealing to consumers. Furthermore, full-face helmets are becoming increasingly required by law in many countries. Governments are recognizing the significance of helmet safety and requiring riders to wear helmets with full head and face protection. This is increasing demand for full-face helmets and their market dominance.

Based on distribution channel, the market is segmented into offline and online. Currently the offline sales channel has the highest market share in the market. Helmets are considered safety equipment, and many customers prefer to try them on before purchasing to ensure the best fit and comfort. Consumers can physically touch and try on helmets in an offline store before making a purchase decision, which helps build trust and confidence in the product. Consumers can compare different brands and models of helmets side by side in the offline distribution channel, allowing them to make an informed decision. This is especially important for first-time buyers or those looking for a specific feature or style. During the Forecast period 2022-2028 the online distribution channel is expected to gain the maximum market share of helmet. Online channels provide consumers with convenience and accessibility. Consumers can shop for helmets from the comfort of their own homes and have them delivered right to their door thanks to the rise of e-commerce. This is especially important for customers who live in rural areas or have limited access to physical stores. Prices are frequently lower in online channels than in physical stores. Because of their lower overhead costs, online retailers can frequently offer discounts and promotions. As a result, helmets become more affordable and accessible to a broader range of consumers. Furthermore, there is a rise in internet penetration and smartphones globally, which is propelling the market growth of helmets.

Based on End User the market is divided into rider and passenger. The rider segment is anticipated to gain the highest market share during the forecast period. With the rise of urbanization, traffic congestion, and environmental concerns, more people are turning to two-wheeler vehicles for transportation, such as motorcycles and scooters. As a result, there is a greater demand for helmets, particularly among riders who prioritize safety. Governments all over the world are enforcing strict helmet safety regulations. This has increased the demand for high-quality helmets that meet these standards, especially among riders who value safety and are willing to invest in premium products.

The Asia-Pacific region is anticipated to grow at the fastest rate and will gain largest market share during the forecast period 2022-2028. The region has the world's largest population, implying a sizable potential market for helmets. With rising urbanization and economic development, more people in the Asia-Pacific region are purchasing motorcycles and bicycles, driving up demand for helmets. Due to a lack of public transportation in some areas, the Asia-Pacific region has a high rate of motorcycle and bicycle usage. Motorcycles and bicycles are the most common modes of transportation in many countries in the region, increasing demand for helmets. The region has a growing middle class with more disposable income to spend on safety equipment like helmets. With increased awareness of the significance of helmet safety, more consumers are willing to invest in high-quality helmets that provide superior protection.

Many motorcycle riders consider motorcycle helmets to be essential safety equipment. Furthermore, many motorcycle helmet manufacturers have developed high-end features to encourage consumers to wear a helmet. Few helmet manufacturers are on the verge of developing helmets with built-in Augmented Reality (AR) to display GPS maps and the speedometer on the helmet's visor. Helmets are becoming more connected, with features such as Bluetooth communication systems, built-in cameras, and integrated lights becoming more common. Despite the life-saving features, some motorcycle riders prefer not to ride with a helmet. The most common reasons for not wearing a helmet are neck pain, limited head mobility, suffocation, and discomfort from the helmet's heavy weight. Furthermore, because of the high cost of the product and partnerships with premium bike users, advanced and premium motorcycle helmets have a limited customer base. The rising preference of fake copies of helmets continues to restrict market growth counterfeit/ fake helmets are those helmets that are maliciously sold and marketed at a relatively less price. According to World Health Organization (WHO) report, close to 3, 60,000 fatalities and 1.5 million injuries can be linked to defective and low-quality vehicle parts and gears, every year.

Recent Development
• In October 2021, HJC premium helmet manufacturer announced that the company is working with the Red Bull Racing for the first ever Red Bull licensed helmet for its consumer base. The company's forefront partnership with Red Bull helped it to design a very special helmet RPHA 1 Red Bull Austin GP helmet.
• In October 2021, Royal Enfield introduced a new range of its limited-edition helmets amid the celebration of its 120th anniversary. The helmet is open face helmet that weighs around 1280 grams approximately. Furthermore, it is launched with a face-covering bubble visor and premium leather material treated with polygiene.
• Bell Helmets, a subsidiary of Vista Outdoor, introduced a new line of helmets in 2021 that feature a proprietary technology called Flex Spherical, which is designed to reduce rotational forces in the event of an impact.
• Troy Lee Designs, a popular brand in the motocross and mountain biking community, released a new line of helmets called the A3, which utilizes a unique impact technology called Fluid Inside.
• Steel Bird introduced their SA-5 DOT full-face helmet with dual certification in November 2021. Additionally, Arai Helmet Ltd., a Japanese company, debuted its Quantic collection for 2021 in 2020. This collection is cosy for both long and fast rides.

Covid-19
The motorcycle helmet market was negatively impacted by COVID-19. People were forced to stay at home during the lockdown due to the implementation of lockdown and travel restrictions by governments in various countries. This resulted in a significant drop in motorcycle helmet sales. Furthermore, the global economic slowdown has hampered customers' purchasing power. COVID-19 has resulted in a decrease in motorcycle sales worldwide, which has resulted in a decrease in motorcycle helmet sales.

Considered in this report
• Geography: Global
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report
• Global Helmet market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Product Type:
• Full Face
• Open Face
• Half Face

By Distribution Channel:
• Offline
• Online

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analysing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.

Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Helmet industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.

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