Global Cookies Market Overview, 2022-27

Global Cookies Market Overview, 2022-27

Cookies are a very well-liked snack food all over the world, since they give the consumer essential nutritional nutrients like lipids, vitamins, minerals, and other ingredients. With the development of various styles and designs, as well as appealing packaging of cookies by various players, the global market for cookies is anticipated to grow. The variety of flavours in cookies, including oat, raisins, almonds, chocolate, etc., is driving up demand for them. People now prefer to eat cookies as snacks due to their growing health benefits. A cookie is referred to as a thin, sweet, often tiny cake in America. A cookie is a class of hand-held, flour-based sweet cakes that can be either crisp or soft. Every language has a different name for cookie. In Spain, cookies are known as galletas, whilst in England and Australia they are known as biscuits. Christmas cookies are known as keks or Plzchen in Germany, and amaretti, biscotti, and other types of cookies are known by a variety of names in Italy. The Dutch term koekje, which means little or little cake, is the source of the English word cookie. The term biscuit is derived from the Southern term bis coctum, which meaning twice baked.

According to the report titled, “Global Cookies Market Overview, 2022-27”, published by Bonafide research, the market was valued at more than USD 35 Billion in 2021 and it is anticipated to grow with a CAGR of more than 5% from 2022 to 2027. The global cookie market has seen significant change as a result of product advancements mostly motivated by safety and fitness concerns. For the purpose of expanding their target market in the worldwide cookie market, cookie producers are experimenting with fresh flavours, appealing containers, and safer ingredients. Over the coming years, rising disposable income in emerging economies like China and India is expected to fuel product demand. The appeal of the product as a giving option is also anticipated to increase demand.

The main ingredients in cookies are oats and nutrients for digestion. Some cookies are both high in energy and gluten-free. According to evolving consumer preferences, new flavours with unique add-ons are now being launched to the market. Cookies made with a hurried baking process are protein-based and free of fat. The market for gluten-free cookies is expected to rise due to growing worries about glutamate disorders and lactose intolerance in developed North America and Europe. Manufacturing companies are being compelled to raise label standards by supportive rules intended to ensure organic labelling in the food and beverage industry for completed goods. These elements are also most likely to benefit market expansion.

Cookies are divided into bar cookies, sandwich cookies, moulded cookies, pressed cookies, and other categories depending on the type of product they are. Sandwich cookies are anticipated to hold the largest proportion of the worldwide cookie market due to the fillings' higher nutritional value compared to other cookie types, including ice cream, jam, buttercream, chocolate, ganache, and lemon curd. The market for cookies is divided into hard packaging and flexible packaging based on the packaging. Government restrictions to outlaw single-use plastic are getting stricter, which is preventing the flexible packaging for cookies from expanding. As of June 2018, the usage of plastic was prohibited in the state of Uttrakhand, according to Legal Services India.

Due to the growing usage of plastic-free materials, papers, cardboards, and other raw materials in the production of rigid packaging, it is anticipated that the rigid packaging style for cookie products would expand at a faster rate. The market for cookies is divided into many categories depending on the distribution channel, including retailers, shopping centres, specialised shops, hypermarkets, and others. Given that consumers may choose from a wide selection of cookies from various brands in a single store, the specialty stores segment is anticipated to account for a sizable portion of the worldwide cookies market. While the global increase in internet users is likely to cause the category of online retail establishments to expand more quickly. A threat to the industry from substitute items is also anticipated to come from the availability of alternatives such chocolates and cookies. Additionally, high manufacturing costs raise the price of finished goods, which could impede market growth. On the other hand, prominent firms' employment of creative strategic marketing strategies to draw in new customers together with rising levels of disposable income are anticipated to drive the market's expansion in the future.

Additionally, it has been found that customers are choosing healthier alternatives when it comes to their diets in an effort to avoid health issues including obesity and poor nutrition. Market players have introduced healthier cookies including oatmeal cookies, vegan cookies, sugar-free cookies, gluten-free cookies, and others in response to this. Additionally, the market's availability of digestive cookies has given consumers a nutritious food option that improves digestion. Thus, this has provided the cookie market with numerous prospects to expand. However, consumable goods like chocolates and cookies also frequently appear in consumer goods. Because these alternatives are readily available, there is more competition, which inhibits the expansion of the cookie market.

Covid-19 Impacts:
The COVID-19 epidemic had no effect on the worldwide cookie market because cookies were still one of the most popular foods everywhere. Additionally, buyers stacking long-lasting goods like cookies and biscuits reduced the amount of available goods on the market. Nevertheless, the demand for various kinds of cookies was driven by consumers who preferred quick and healthful snack options. Online sales have been adopted more quickly as a result of the COVID-19, and they will continue to be a growth channel for this category throughout the course of the projected year.

Major Companies present in the market:
Nestle SA, PepsiCo, Inc., MARS, Mondelez International, Inc., The Kraft Heinz Company (Berkshire Hathway and 3G Capital), General Mills , Grupo Bimbo, Kellog Co., The Ferrero Group, Danone S.A., Campbell Soup Co., Barilla G. e R. Fratelli S.p.A, Jiashili Group, Tiffany (IFFCO), Lotus Bakeries, Bahlsen GmbH and Co. KG (The Bahlsen family), United Biscuits (UK) Limited Co. (Pladis global), Britannia Industries, UNIBIC Foods India Pvt. Ltd., Arcor U.S.A. Inc.

Considered in this report
• Geography: Global
• Historic year: 2016
• Base year: 2021
• Estimated year: 2022
• Forecast year: 2027

Aspects covered in this report
• Global Cookies market with its value and forecast along with its segments
• Region-wise cookies market analysis
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

Regions covered in the report
• North America
• Europe
• Asia-Pacific
• South America
• Middle-East & Africa

By Product
• Bar Cookies
• Sandwich Cookies
• Molded Cookies
• Pressed Cookies
• Rolled Cookies
• Others Cookies (Drop Cookies, No-bake Cookies, Refrigerator Cookies, Ice Box Cookies, etc.)

By Packing
• Flexible Packing
• Rigid Packing
• Other Packing

By Distribution Channel
• Hypermarkets/Supermarkets
• Specialty Stores & Retailers
• Online Retailers
• Others

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.

Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Cookies industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.