Germany Wine Market Overview, 2028
Germany has a rich and longstanding tradition of wine production, which is renowned for its quality wines, diverse vineyard landscapes, and a strong culture of wine appreciation. The German wine market is one of the largest and most significant in the world, both in terms of production and consumption. Germany boasts 13 official wine regions, each offering distinct terroirs and grape varieties. Some of the prominent wine regions include Mosel, Rheingau, Pfalz, Baden, and Franconia. The diverse climates and soil types in these regions contribute to the production of a wide range of wines, from crisp and aromatic white wines to robust reds. Riesling is the most famous and widely planted grape variety, known for producing exceptional quality wines in Germany. Other popular grape varieties include Pinot Noir (Spätburgunder), Pinot Gris (Grauburgunder), and Müller-Thurgau. Germany is primarily known for its production of white wines, accounting for about two-thirds of the country's total wine output. However, red wine production has been steadily increasing in recent years, with Pinot Noir leading the way. German winemakers focus on producing high-quality wines, often emphasizing the expression of terroir and the unique characteristics of each grape variety. The wine production process in Germany combines traditional methods with modern winemaking techniques, ensuring the preservation of quality and authenticity.
According to the research report Germany Wine Market Overview, 2028, published by Bonafide Research, The Germany Wine Market is expected to grow at above 4.93% CAGR from 2023 to 2028. The German wine market is both domestically oriented and export-oriented. Germany ranks among the top ten wine-consuming countries worldwide, with a strong wine-drinking culture deeply ingrained in its society. Germans appreciate wine as a staple beverage for various occasions, including meals, celebrations, and casual gatherings. While domestic wine consumption remains high, the country also exports a significant portion of its production to international markets. German wine labels can be quite detailed and informative. They often include information about the wine's origin, grape variety, quality level (such as QbA or VDP), and sometimes even the specific vineyard site. The terms Trocken and Halbtrocken indicate dry and off-dry wines, respectively, while Sekt refers to German sparkling wine. Germany is renowned for its production of Eiswein, or ice wine. This specialty wine is made from grapes that are left on the vine until they freeze, concentrating the sugars and flavors. The resulting wines are incredibly sweet and have a unique balance of acidity. German Eiswein is highly prized and often commands high prices in the market.
Germany is internationally renowned for its Riesling wines. It is the most widely planted grape variety in the country and is celebrated for its exceptional quality, versatility, and ability to reflect terroir. German Rieslings are known for their balance of acidity, fruitiness, and minerality, making them highly prized by wine enthusiasts worldwide. Germany exports a considerable amount of its wine production, making it an important player in the global wine market. The country's primary export markets include the United States, the United Kingdom, the Netherlands, and Scandinavian countries. German wines are highly regarded for their quality and are sought after by wine lovers around the world.
Germany hosts several wine-related events throughout the year, celebrating its rich winemaking tradition and providing opportunities for wine enthusiasts to discover and enjoy German wines. Some events related to the wine market in Germany are Rheingau Wine Festival held in Wiesbaden, the Rheingau Wine Festival (Rheingauer Weinwoche) takes place for ten days in August. It is one of the largest wine festivals in Germany, showcasing the wines of the Rheingau region. Visitors can taste a wide selection of wines, attend tastings and seminars, and enjoy regional cuisine and live music. Also, Bad Dürkheim Wurstmarkt is known as the world's largest wine festival, the Bad Dürkheim Wurstmarkt takes place in the town of Bad Dürkheim in the Pfalz region. Held annually on the second and third weekends of September, this festival offers a vibrant atmosphere with wine tents, beer gardens, amusement rides, and a vast selection of wines to enjoy. In addition, The Stuttgart Wine Village (Stuttgarter Weindorf) is a popular wine festival held in Stuttgart, the capital of the state of Baden-Württemberg. It takes place over several weeks in August and September, transforming the city center into a lively wine village. Visitors can savor wines from various German wine regions, indulge in local cuisine, and experience traditional folk music and dancing. With its exceptional vineyards, rich heritage, and strong domestic consumption, Germany continues to play a prominent role in the global wine industry. Whether you're a wine connoisseur or an enthusiast, exploring the wines of Germany can be a rewarding experience.
Considered in this report
• Geography: Germany
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028
Aspects covered in this report
• Germany wine market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation
By Product type
• Still Wine
• Sparkling Wine
By Colour
• Red Wine
• White Wine
• Rose Wine
• Others
By Sweetness Level
• Semi-Sweet
• Dry
• Sweet
• Semi-Dry
By Distribution Channel
• On Trade
• Off Trade
The approach of the report:This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analysing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us. we have started verifying the details obtained from secondary sources.
Intended audienceThis report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to wine industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.