Germany Racket Sports Equipment Market Overview, 2028
Germany is well-known for racket sports; it has a growing market and a large youth population that enjoys racket sports. The translation of tennis in German is Da Tennis. There are more than five million active tennis players in Germany, making it one of the most popular sports there. With around 1.4 million members, the German Tennis Federation is the biggest in the world. Steffi Graf and Boris Becker hold the titles of the all-time top two German tennis players. At Wimbledon, Becker won the men's singles title at the youngest age ever. He also won six Grand Slam singles titles and an Olympic gold medal alongside Michael Stich. Professional tennis players compete in the annual Hamburg European Open, formerly known as the German Open Tennis Championships, which is a stop on the Association of Tennis Professionals (ATP) Tour. It was a male-only tournament until 2021.
According to the research report Germany Racket Sports Market Overview, 2028, Published by Bonafide Research German market is expected to add USD 42.14 Million by 2028. The growth of the sector is being hampered by the rise in tournaments. The increase in the number of racket sports courts in Germany is driving the growth of the market. The offline segment will be the biggest contributor to market growth during the forecast period. The segment includes department stores, mono-brand stores, and specialty stores. The distribution of racket sports equipment through mono-brand stores is rising as they attract a large number of customers. According to the International Tennis Federation, women constitute around 47% of the total tennis-playing population across the globe in 2019. Therefore, the growth in the popularity of tennis encourages people, especially women, to increasingly participate in the sport. This factor is ultimately increasing demand among the tennis population. Exceptional serve at Rothenbaum Tennis Stadium in Hamburg: The German Tennis Championships have been held in Hamburg for more than a century. The most significant tennis event in Germany is the men's competition, one of the top 20 events in the world. Since 2009, it has been a part of the ATP World Tour 500.
There are many different racket sports products, including rackets, balls, bags, eyewear, and various accessories, including hats, headbands, wristbands, and gloves. Power racquets, control racquets, tweener racquets, and modern player's racquets are the four different types of racquets. Pronated grips, supinated grips, alternating grips, and hook grips are among the other varieties of grips. The racket sports equipment market in Germany is being driven by the rising popularity of table tennis and the rising number of people playing the game around the world. Additionally, there is an increase in people's awareness of fitness, sports, and exercise as a result of an increase in sports education and training in academic institutions. Additionally, governments in emerging economies are taking more sports initiatives. However, the market's expansion is hampered by the rising use of smartphones, computers, the internet, and other electronic media and entertainment devices, which encourage youth to participate in more indoor activities. On the other hand, big brands' entry into markets where sports facilities products aren't readily available, key players' establishment of sports facilities, sports centers, and playgrounds, donations of sports equipment, construction of sports facilities, free sports competitions, free training for potential athletes provided by a variety of NGOs, and the growing interest of young people in sports are expected to provide potential growth and opportunities.
COVID 19 impact
The coronavirus had altogether impacted market development, attributable to the end of retail locations, leaves of absence, cutbacks, and closures of clubs and play offices. Throughout the second and third quarters of 2020, the impact of COVID-19 was extremely evident. The tennis industry has had a significant impact on medium and small businesses, and in some instances, permanent stores have closed. It is anticipated that the market for tennis racquets will expand more during the time it takes to recover from the COVID-19 outbreak. Consumer spending will rise in the short term as a result of an increase in tennis participation, a decrease in consumer spending, and an increase in consumers' discretionary income.
Considered in this report
• Geography: Germany
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028
Aspects covered in this report
• Germany racket sports types of equipment market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation
By Product Type:
• Rackets
• Balls
• Bags
• Eyewear
• Accessories (Cap, Wrist bands, Headband, Racquet grip, Racquet Strings, Racquet Covers, Gloves Etc.)
By Sports Type:
• Tennis (Lawn Tennis)
• Table Tennis
• Badminton
• Squash
• Padel
• Others (Racquetball)
By Distribution Channel:
• Hypermarkets/Supermarkets
• Specialty Stores
• Online Stores
• Other Distribution Channels
By End-User:
• Men
• Women
• Kids
The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, and annual reports of companies, analyzing the government-generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers into regional aspects, tier aspects, age groups, and gender. Once we have primary data with us we started verifying the details obtained from secondary sources.
Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the racket sports types of the equipment industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.
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