France Sake Market Overview, 2028

France Sake Market Overview, 2028

The sake market in France, renowned for its rich gastronomic heritage and appreciation of fine beverages, has witnessed a notable surge in popularity and interest in recent years. With its roots deeply entrenched in Japanese culture, sake has found a receptive audience among French consumers who value quality, craftsmanship, and the exploration of new and unique flavours. France, known as a global hub for wine and spirits, has embraced sake as a distinguished addition to its diverse beverage landscape. The growing popularity of sushi, Japanese cuisine, and the broader trend of global culinary exploration have further propelled the demand for sake in France. This newfound appreciation for sake is evident in the increasing availability of a wide range of sake varieties, from classic Junmai and Honjozo to refined Ginjo and aromatic Daiginjo. The French market offers both imported sake from Japan and locally produced sake, catering to the discerning palates of consumers seeking authenticity and excellence. As France continues to embrace sake, the market presents a dynamic and promising landscape for producers, importers, and enthusiasts alike, fostering cultural exchange and a deeper appreciation for this ancient and revered beverage.

According to the research report France Sake Market Overview, 2028, published by Bonafide Research, the France Sake market was valued at above USD 195 million in 2022. The premium sakes, known as junmai or daiginjo sakes, which are generally more refined and higher in quality, tend to have a broader appeal to consumers in France. The distribution channels for sake in France depend on the brand, producer, and market segment. Japan Saké Export is a specialty retailer based in Paris that offers a wide range of sake brands and types. Vinatis and Le Comptoir Irlandais are online retailers that offer a diverse selection of international alcoholic beverages. They have a section for sake, providing customers with a variety of options to choose from. Middle-aged consumers may have a wider range of experiences with sake and might appreciate premium and high-quality sakes. They may seek out refined and complex varieties, such as junmai daiginjo or aged sakes.

Cultural organisations, sake importers, and specialty retailers occasionally organise sake tastings and workshops in France. These events provide an opportunity to learn about sake production, brewing methods, and flavour profiles. Some specialty retailers and online shops offer sake accessories such as sake sets (tokkuri and ochoko), sake cups, sake decanters, and sake warmers. Sake appreciation classes are organised by sake importers, cultural organisations, or specialised retailers. These classes provide an in-depth understanding of sake, including its history, brewing techniques, and regional variations. Organisations and institutes in France provide sake education and certification programmes. These programmes aim to deepen participants' knowledge about sake, including its production process, styles, and serving techniques. Sake sommelier certification courses are also available for individuals interested in becoming sake experts.

Sake imported into France is subject to customs regulations and must comply with import requirements, including proper labelling, documentation, and adherence to food safety standards. Sake festivals are organised in major cities across France, offering attendees the chance to taste a wide selection of sakes from different producers. For instance, sake festivals in France include Salon du Sake and Salon des Sake. French consumers are increasingly seeking high-quality and premium sake varieties. There is a shift towards exploring refined and complex sake styles, such as Junmai Daiginjo and Junmai Ginjo, which showcase exceptional craftsmanship and flavour profiles. This trend is driven by a desire for unique and sophisticated drinking experiences.

Considered in this report
• Geography: France
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report
• France Sake market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Product Types
• Junmai
• Ordinary sake
• Honjozo
• Junmai Ginjo
• Ginjo
• Junmai Daiginjo

By Age Group
• 40-60 Years Old
• 20-40 Years Old
• Above 60 Years Old

By Price Range
• Low
• Premium
• Medium

By Application
• Commercial Use
• Home Use

By Distribution Channel
• On-trade
• Off-trade

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, and annual reports of companies, analyzing the government-generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers into regional aspects, tier aspects, age groups, and gender. Once we have primary data with us we started verifying the details obtained from secondary sources.

Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the Sake industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.