Europe Sewing Machine Market Outlook, 2028
The concept of a mechanical sewing device can be traced back to the 18th century when various inventors in Europe, such as Thomas Saint and Charles Weisenthal, made attempts to create sewing machines. The first practical sewing machine was patented by a French tailor, Barthelemy Thimonnier, in 1830. His machine used a chain stitch and was intended for industrial use, mainly in garment factories. Despite initial success, Thimonnier's invention faced resistance from traditional tailors who believed the machines would take their jobs, and his factory was destroyed during a riot. However, the idea of sewing machines persisted. The European fashion industry is a major driver for the sewing machine market. As fashion trends constantly change, many people prefer to create their own clothing or make alterations to existing garments, boosting the demand for sewing machines. A growing DIY and crafting culture in Europe has led to an increase in sewing machine sales. People are increasingly engaging in hobbies like quilting, embroidery, and other crafts that require sewing machines. As environmental concerns gain traction, the slow fashion movement encourages consumers to buy less, but higher quality, and make their clothing last longer. Sewing machines enable individuals to repair and upcycle clothing, aligning with sustainable fashion trends. Many individuals in Europe are starting home-based sewing and tailoring businesses. Sewing machines are essential tools for these businesses, contributing to market growth. Consumers are increasingly looking for customized and personalized products. Sewing machines enable customization of clothing and home textiles, which is a major selling point for many buyers. As the population in Europe ages, there is a growing market for products that cater to older individuals. Sewing machines are often seen as a therapeutic and enjoyable pastime for seniors.
According to the research report ""Europe Sewing Machine Market Outlook, 2028,"" published by Bonafide Research, the Europe Sewing Machine market is anticipated to add USD 270 Million from 2023 to 2028. Sewing machines are becoming more technologically advanced with features like touchscreen interfaces, wireless connectivity, and app integration. Users can access tutorials, patterns, and updates via smartphone apps, making sewing more accessible and convenient. Sustainable sewing is a prominent trend. Consumers are increasingly concerned about the environmental impact of fast fashion. They're opting for organic, eco-friendly fabrics and using sewing machines to create their own clothing and reduce textile waste. Many European artisans and small businesses use sewing machines to produce unique and handcrafted products, including clothing, accessories, and home goods. This trend supports local economies and encourages consumers to buy from independent makers. Sewing machine manufacturers are increasingly adopting sustainable practices in manufacturing and packaging. This resonates with eco-conscious consumers who consider sustainability when choosing products. Sewing accessories and tools, such as cutting machines, embroidery devices, and sergers, are becoming smarter and more automated, reducing the time and effort required for sewing projects. Hybrid sewing machines with 3D printing capabilities are emerging. These machines can create customized fabric textures and patterns, expanding the creative possibilities for users. The popularity of fashion rental services and the secondhand clothing market has prompted people to repair and customize garments. Sewing machines play a vital role in altering and reviving secondhand clothing. Compact and lightweight sewing machines are popular among those with limited storage space or who need a machine for travel. These portable machines are gaining traction in the market.
According to the report based on country the market is divided into Germany, United Kingdom, France, Italy, Spain and Russia.
Germany has a long history of precision manufacturing, which extends to the production of sewing machines. Many well-established and renowned sewing machine manufacturers are based in Germany, and their expertise and reputation have made German-made machines highly sought after for their quality and durability. Germany is known for its emphasis on research and development, resulting in cutting-edge technology in the sewing machine industry. German sewing machine manufacturers continually invest in innovation, producing machines with advanced features, automation, and smart technology. These innovations cater to the diverse needs of consumers. In addition, many people in Russia enjoy sewing gifts for their friends and family. This trend has likely been bolstered during occasions like holidays, birthdays, and other special events, increasing the demand for sewing machines. Sewing isn't limited to clothing. It's also used for creating custom home decor items like curtains, cushions, and table linens. People renovating their homes may find sewing machines useful for these projects.
The computerised sewing machine segment is leading the market, will continue to dominate, and is expected to grow at the highest CAGR during the forecast period based on type.
Computerized sewing machines are equipped with advanced technology and automation features that make sewing easier and more convenient. These machines often come with LCD screens, touch controls, and a wide range of pre-programmed stitches. This technology appeals to both beginners and experienced sewers. Computerized sewing machines are known for their user-friendly interfaces. They are designed to be intuitive and easy to operate, which attracts a broader audience, including those who may not have extensive sewing experience. This ease of use is a key factor contributing to their popularity. Computerized sewing machines are known for their user-friendly interfaces. They are designed to be intuitive and easy to operate, which attracts a broader audience, including those who may not have extensive sewing experience. This ease of use is a key factor contributing to their popularity. Computerized sewing machines provide precise and consistent stitching. They can automatically adjust tension, stitch length, and other settings to ensure a high level of sewing quality. This is particularly important for individuals who demand professional-level results. Computerized machines often come with time-saving features, such as automatic thread cutting, needle threading, and speed control. These features enhance efficiency, making sewing faster and more convenient. Some high-end computerized machines can connect to computers or mobile devices. Users can download additional stitch patterns and designs, as well as update their machine's software. This connectivity appeals to tech-savvy consumers.
In terms of application, the market is segmented into apparel and non-apparel. Furthermore, based on the use case, the market is divided into industrial, commercial, and residential segments, among them the residential segment is expected to grow at the highest CAGR during the forecast period.
Europe is home to a vibrant and influential fashion and clothing industry. Major fashion capitals like Paris, Milan, and London are located in Europe. The region is known for its diverse fashion trends, designer brands, and high-quality textiles. This leads to a strong demand for sewing machines in the apparel segment, as designers, tailors, and manufacturers rely on them for garment production and alterations. Tailors and dressmakers use sewing machines for alterations, repairs, and custom clothing production. As Europe has a strong tradition of bespoke tailoring and high-quality garment alterations, the demand for sewing machines in the apparel segment remains high. Europe's diverse climate and cultures create a need for a wide range of clothing styles and fabrics. Sewing machines are essential for accommodating these variations, from winter coats to summer dresses and formal attire to casual wear. In addition based on use case, Residential users engage in a wide range of sewing projects, from clothing construction and alterations to crafting, home décor, and quilting. This versatility is a significant driver of the demand for sewing machines in residential settings. Home sewing can be a cost-effective way to obtain high-quality clothing and textiles. Many individuals find that creating their own clothing or making simple repairs with a sewing machine is more economical than purchasing new items. Sewing machines are used in educational settings to teach sewing and craft skills to children. This not only promotes creativity but also introduces young generations to sewing, potentially fostering a lifelong interest in the craft. Parents often use sewing machines for DIY projects and to teach their children how to sew. These family-oriented activities contribute to the growth of the residential segment as a whole.
Based on the distribution channel, the market is segmented into online and offline. In the offline segment, the channels include direct sales, specialty stores, hypermarkets, supermarkets, and others.
Offline distribution channels, which include brick-and-mortar stores, have a well-established and extensive retail presence across Europe. These stores are often easily accessible to consumers in urban and rural areas, contributing to their market dominance. Many consumers prefer an in-person shopping experience when purchasing sewing machines. They want to see and touch the machines, test their functionalities, and seek advice from knowledgeable sales representatives, which offline stores offer. Physical stores provide a valuable advantage of having knowledgeable staff who can guide customers in choosing the right sewing machine for their needs. Customers can ask questions, receive demonstrations, and obtain expert advice on sewing machine selection. Offline stores allow customers to physically inspect and test sewing machines before making a purchase. This hands-on experience helps buyers gain confidence in their choice and ensures the sewing machine meets their specific requirements. Offline stores offer face-to-face customer service and support, which is especially beneficial for beginners who may have questions or need assistance with setup and troubleshooting.
Recent Developments:
• In 2022, PFAFF launched its new Creative Icon 2 sewing machine. This machine is equipped with a number of innovative features, including a built-in camera that can be used to scan and digitize patterns, and a built-in computer that can be used to create and edit designs.
• In 2023, Bernina launched its new B 880 Plus sewing machine. This machine is equipped with a number of features that make it ideal for embroidery, including a large embroidery area and a variety of built-in embroidery patterns.
• In 2023, Brother launched its new NV870 sewing machine. This machine is equipped with a number of features that make it easy to use, including a built-in needle threader and a variety of automatic features.
Companies Covered in this report:Mitsubishi Electric Corporation, Juki Corporation, Bernina International AG, SVP Worldwide, Brother International Corporation, Janome Sewing Machine Co., Ltd, Aisin Seiki Co. Ltd, Jaguar International Corporation, Kaulin Manufacturing Co. Ltd., Rimoldi & Cf S.R.L., Seiko Sewing Machine Co., Ltd.
Considered in this report
• Geography: Europe
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028
Aspects covered in this report
• Europe Sewing Machine market Outlook with its value and forecast along with its segments
• Country-wise Sewing Machine market analysis
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation
Country covered in the report:
• Germany
• United Kingdom
• France
• Italy
• Spain
• Russia
By Type
• Electric
• Computerised
• Manual
By Use Case
• Industrial
• Commercial
• Residential
By Application
• Apparel
• Non Apparel
By Distribution
• Online (Ecommerce, Company's Websites)
• Offline
• Direct sales
• Speciality stores
• Hyper market
• Super market
The approach of the report:This report consists of a combined approach of primary and secondary research. Initially, secondary research was used to get an understanding of the market and list the companies that are present in it. The secondary research consists of third-party sources such as press releases, annual reports of companies, and government-generated reports and databases. After gathering the data from secondary sources, primary research was conducted by conducting telephone interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this; we have started making primary calls to consumers by equally segmenting them in regional aspects, tier aspects, age group, and gender. Once we have primary data with us, we can start verifying the details obtained from secondary sources.
Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations, and organisations related to the Sewing Machine industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing and presentations, it will also increase competitive knowledge about the industry.
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