Australia Sanitary Ware Market Overview, 2028
Australians are particularly interested in the newest sanitary trends, technology, and inventions. Like eating and sleeping, using the restroom is a necessity in daily living. With the recent launch of a high-tech bathroom system that can instantaneously capture, compile, and analyze data about a person's physical, the traditional function of the toilet of removing waste might soon alter. Sanitary wares include installations for sanitary appliances including toilets, faucets, and basins, among others. Generally speaking, they are constructed of ceramic or porcelain, although they can also be made of glass, metal, or any other material.
According to the research report Australia Sanitary Ware Market Overview, 2028, published by Bonafide Research, the market will grow by USD 0.36 Billion in the upcoming year, 2022–2028. The market for sanitary ware in Australia is divided into segments based on product type, end-use, and distribution channels that are offline and online. The wash basin (vanity basin, pedestal, wall mounted, tabletop, corner, etc.), toilet sink (commodes and cisterns), urinal, bathtub, and other segments make up the Australian sanitary ware market's product type segment. The demand for luxurious bathtubs is raising significantly, especially whirlpool bathtubs, which are made for therapeutic soaks and body massage with a focus on calming users. Additionally, bathtubs with spa and skin care features for comfort and relaxation have been constructed and are increasingly popular in Australia's hospitality sector. Consequently, the hospitality sector's quick development is driving up demand for both expensive and opulent bathtubs, which is helping the market in Australia grow.
In 2021, 25,688,079 people were living in Australia, 50.0% of whom were men and 50.4% of whom were women. In 2021, Australia's GDP was $1.55 trillion, and its per capita income was $60,443.1. Major drivers of the growth of the sanitary ware market in Australia are the expanding youth population and the popularity of designer sanitary gear among people. One of the main factors propelling the growth of the sanitary ware market is the increasing awareness of the benefits of choosing high-quality sanitary ware products for one's health and hygienic needs. The residential application controlled the majority of the market share. The majority of the market for sanitary ware products is dominated by middle-class or low-income consumers. One of the main drivers of the sanitary ware market's growth is the country's fast urbanization. Increased infrastructure due to population increase includes residential homes and buildings, offices, hospitals, classrooms, and other commercial developments. This has an impact on the need for sanitary ware items in Australia.
The Australian sanitary ware market is predicted to increase significantly because of the rise of the hotel industry, demand for premium faucets, and the influence of Covid-19 on consumer purchasing behavior. Furthermore, an increase in demand for smart/electronic bathroom product accessories is expected to raise the industry's total income. The constant need for bathroom goods accessories as a result of new residential unit buildings, commercial space expansion, house remodeling, and replacement of existing bathroom products are some of the important factors driving the growth of the bathroom products market. The home remodeling and renovation business in Australia is seeing a substantial boost as a result of the Covid-19 epidemic. Consumers in Australia are spending a portion of their holiday money on their houses, according to a poll conducted by Australia House & Home Renovation Trends. Furthermore, the rise in family units, urbanization, and the development of smart/electronic bathroom items are the primary drivers driving the growth of the bathroom products market. Furthermore, customer preference has turned toward smart home technologies such as smart faucets and electronic appliances, which is projected to drive market expansion further.
According to distribution channels, which include offline and online, Australians prefer to purchase sanitary ware offline because they disbelieve in online sanitary ware purchases and are particularly concerned about the product's quality and substance. Providers of raw materials are important in the market for bathroom accessories and home décor in Australia. The market's expansion is hampered by the rise in raw material costs. Additionally, strict controls on the manufacturing and import of raw materials have led to a shortage of high-quality materials, which has limited the use of sanitary ware.LIXILGroup Corporation is one of the leading producers of ceramic sanitary ware in Asia pacific. Decins Bathroomware, Felton Industries Ltd, Gessi SPA, GWA Group Limited, Kohler Co., Masco Corporation, Robertson Bathware, Sussex Taps, The Procter and Gamble business, and Tribata are prominent players in the Australian sanitary ware industry.
Covid19 impact on the sanitary ware Market
Beginning with COVID-19, there was a halt in manufacturing operations, which harmed industry growth. The Australian government temporarily outlawed all forms of activity, including the production of non-essential commodities, building activities, etc., during the lockdown period. While the halt in construction activity temporarily reduced demand for such items, a scarcity of sanitary ware products in Australia was caused by the manufacturing halt. As a result, there was a significant interruption in the supply and demand for sanitary ware products during the lockdown, which partly restrained the growth of the sanitary ware market in Australia. However, the population's increasing emphasis on good hygiene and improved cleaning is anticipated to result in the demand for sanitary ware products.
Considered in this report
• Geography: Australia
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028
Aspects covered in this report
• Australia Sanitary Ware market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation
By Product
• Toilet Sink (Commodes) and Cistern (Water Closet)
• Wash Basins (Vanity Basins, Pedestal, Wall hung, Table top, Corner, etc.)
• Urinal
• Bathtubs
• Others
By Technology
• Slip casting
• Pressure casting
• Others
By End User
• Residential
• Commercial
By Distribution Channel
• Offline
• Online
The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual reports of companies, and analyzing government-generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers into regional aspects, tier aspects, age groups, and gender. Once we have primary data with us we started verifying the details obtained from secondary sources.
Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the sanitary ware industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.
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