Australia Cider Market Overview, 2028
The thriving cider market of Australia dances to the beat of its own drum, drawing inspiration from the country's rich brewing heritage and embracing the essence of the land. The Australian cider market often collaborates closely with local apple growers, fostering strong relationships and supporting the domestic agricultural industry. Cider producers work directly with apple orchards, sourcing their apples locally, and sometimes even using specific apple varieties exclusive to certain regions. This collaboration ensures a sustainable supply chain and strengthens the connection between cider producers and the land. Cider has found its way into culinary applications beyond traditional consumption. Chefs and bartenders have embraced cider as a versatile ingredient, using it in cooking, sauces, marinades, and cocktail recipes. This culinary exploration highlights the depth of flavors and possibilities that cider offers beyond being a standalone beverage. The Australian Cider Awards is a prestigious competition organized by Cider Australia, the industry body for cider producers in the country. It recognizes excellence in cider production across different categories and styles. The awards highlight the best Australian ciders, promoting quality and innovation within the industry.
According to the research report Australia Cider Market Overview, 2028, published by Bonafide Research, The Australia Cider Market was valued at above USD 99 Million in 2022. Different regions of Australia boast their own cider specialties and flavor profiles. For Instance, the cooler regions of Tasmania and the Adelaide Hills are known for producing crisp, elegant, and complex ciders, while warmer areas like Victoria's Mornington Peninsula offer fruitier and more aromatic styles. Exploring the regional variations provides an opportunity to discover the unique characteristics of Australian cider. Australia hosts numerous cider festivals that celebrate the vibrant cider culture in the country. These events bring together cider producers, enthusiasts, and the general public, offering opportunities to sample a wide range of ciders, learn about the cider-making process, and enjoy live music and entertainment. Well known cider festivals include the Australian Cider Festival in Sydney and Different regions of Australia boast their own cider specialties and flavor profiles. For Instance, the cooler regions of Tasmania and the Adelaide Hills are known for producing crisp, elegant, and complex ciders, while warmer areas like Victoria's Mornington Peninsula offer fruitier and more aromatic styles. Exploring the regional variations provides an opportunity to discover the unique characteristics of Australian cider. Cider has become a popular choice for festive celebrations in Australia. During events such as Christmas, New Year's Eve, and summer festivals, cider serves as a refreshing and sociable beverage option. Its light and fruity nature, combined with the effervescence, make it a delightful choice for toasting and enjoying outdoor gatherings.
The Australian Cider Festival, held annually in Sydney, features an awards component to recognize outstanding ciders. The festival showcases a wide range of local and international ciders, allowing attendees to sample and appreciate the diversity of the Australian cider market. In addition, The Royal Hobart Fine Food Awards, held in Tasmania, includes a cider category that recognizes exceptional ciders produced both within Australia and internationally. This competition evaluates ciders based on various criteria, including taste, aroma, balance, and overall quality. The Australian government has specific labeling requirements for cider products. Cider labels must comply with the Food Standards Code, which includes guidelines on the accurate declaration of ingredients, allergen information, nutritional content, and country of origin labeling. The labels must also meet the requirements of the Australian Competition and Consumer Commission (ACCC) to prevent misleading or deceptive representations. In addition, Cider is considered an alcoholic beverage and falls under the jurisdiction of various federal and state alcohol regulations. These regulations include licensing requirements for cider producers, restrictions on the sale and marketing of alcoholic beverages, responsible service of alcohol (RSA) guidelines, and regulations governing the packaging, advertising, and promotion of cider products. Also Cider, like other alcoholic beverages, is subject to excise tax in Australia. Excise tax rates may vary based on the alcohol content and production volume. Cider producers must comply with the Australian Taxation Office (ATO) requirements regarding excise licensing, reporting, and payment of excise tax.
Australian cider producers are increasingly exploring export markets, taking advantage of the growing global demand for cider. The reputation of Australian cider for quality, craftsmanship, and unique flavor profiles has allowed it to make inroads into international markets, presenting exciting opportunities for expansion and showcasing Australia's cider-making process in Tasmania. Cider's versatility and diverse flavor profiles make it an excellent beverage for food pairing. Australian cider producers and cider bars often promote cider and food matching experiences, showcasing how different ciders can complement a variety of dishes. From seafood and cheese to barbecue and desserts, the pairing possibilities with cider are extensive. Australian cider producers are increasingly exploring export markets, taking advantage of the growing global demand for cider. The reputation of Australian cider for quality, craftsmanship, and unique flavor profiles has allowed it to make inroads into international markets, presenting exciting opportunities for expansion and showcasing Australia's cider-making process.
Considered in this report:
• Geography: Australia
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028
Aspects covered in this report:
• Australia cider market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation
By Product Type:
• Hard Cider
• Dry Cider
• Soft Cider
• Sweet Cider
• Others
By Packaging Type:
• Glass Bottles
• Plastic Bottles
• Aluminium Cans
By Flavour:
• Apple Base
• Flavoured Ciders
By Source:
• Conventional
• Organic
By Distribution Channel:
• On-trade
• Off-trade
The approach of the report:This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us. we have started verifying the details obtained from secondary sources.
Intended audience:
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to cider industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.