Argentina Wine Market Overview, 2028

Argentina Wine Market Overview, 2028

Argentina has a diverse range of wine regions, with Mendoza being the most prominent and well-known. Other notable wine regions include San Juan, La Rioja, Salta, and Patagonia. These regions offer diverse terroirs and microclimates that contribute to the production of a wide variety of high-quality wines. Argentina is a major exporter of wines, with its products being well-received in international markets. Argentine wines are exported to various countries. Wine tourism is thriving in Argentina, attracting both domestic and international visitors. The picturesque vineyards, wine tours, tastings, and culinary experiences contribute to the appeal of wine tourism in the country. Mendoza, with its stunning landscapes and renowned wineries, is a popular destination for wine enthusiasts. The combination of high altitude, ample sunlight, and cool temperatures contributes to the development of grapes with concentrated flavors, balanced acidity, and optimal ripeness. Argentina's wine regions, particularly Mendoza, benefit from a dry climate with low annual rainfall. This arid condition is conducive to grape cultivation as it helps to prevent diseases and allows vintners to exercise greater control over irrigation. The dry climate also promotes grape ripening and enhances the concentration of flavors in the wines. Argentina is known for offering excellent value for money in its wines. Consumers can find high-quality wines at relatively affordable prices compared to wines from other regions. This combination of quality and value has contributed to the popularity of Argentine wines in both domestic and international markets.
According to the research report “Argentina Wine Market Overview, 2028, published by Bonafide Research, The Argentina Wine market is projected to reach market size of more than USD 6.23 Billion by 2028. The wine market in Argentina has several specialties that contribute to its uniqueness and appeal. Here are some of the key specialties of the wine market in Argentina includes, Malbec Excellence, High-Altitude Viticulture, Terroir Expression, Old Vine Heritage, Diversity of Grape Varieties, Wine and Food Culture, Wine Styles and Varieties. The wine market in Argentina offers a wide range of product types to cater to different consumer preferences. Here are the main product types found in the Argentine wine market are, Red Wine, White Wine, Rosé Wine, Sparkling Wine, Fortified Wine, Blended Wines, Organic and Biodynamic Wines. Argentina is home to numerous renowned wine brands that have gained recognition both domestically and internationally. Here are some popular wine brands from Argentina are, Catena Zapata, Bodega Norton, Trapiche, Luigi Bosca, Alta Vista, Zuccardi, Finca Flichman, Rutini Wines, Salentein, Terrazas de los Andes. The most popular wine in the Argentine wine market is Malbec. Malbec has gained international acclaim and has become synonymous with Argentine wine.

The wine market in Argentina can be categorized by color types, which include red, white, rosé, and sparkling wines. In the Argentine wine market, the most drinkable wine can vary depending on personal preferences and occasions. However, considering the overall popularity and consumer demand, some drinkable wines by color type in Argentina such as Malbec is often considered the most drinkable red wine in Argentina. It is the flagship grape variety of the country and is widely recognized for its approachable nature, smooth tannins, and fruit-forward flavors. Argentine Malbec wines are typically easy to drink, with a good balance of fruitiness, acidity, and moderate alcohol levels. Among white wines, Torrontés is often regarded as the most drinkable option in Argentina. Torrontés is a uniquely Argentine grape variety known for its aromatic profile, which includes floral and fruity notes. Argentine Torrontés wines are often crisp, refreshing, and offer a good balance between acidity and fruit flavors. Rosé wines are versatile and easy to drink, making them popular choices for many consumers. In Argentina, Malbec-based rosé wines are quite common and are considered highly drinkable. These rosés offer a vibrant and refreshing experience, with fruity flavors and a dry or slightly off-dry profile. Sparkling wines are widely enjoyed for their celebratory and festive nature. In Argentina, sparkling wines made using the Charmat method (tank-fermented) are popular and highly drinkable.
The wine market in Argentina utilizes various distribution channels to reach consumers. Such as, Retail Stores, Online Retail, Restaurants and Bars, Winery Cellar Doors, Wine Clubs and Subscriptions, Export Markets, Duty-Free Shops. These distribution channels ensure that Argentine wines are widely available to consumers, both domestically and internationally. The diversity of distribution channels allows consumers to access wines through various retail outlets, online platforms, hospitality establishments, winery visits, and specialized wine clubs, providing options for different purchasing preferences and occasions. In the Argentine wine market, wines can be categorized by sweetness level, ranging from dry to sweet. Includes, Dry Wines, Off-Dry Wines, Sweet and Dessert Wines. Most Argentine wines fall within the dry to off-dry range, reflecting the prevailing consumer preference for drier styles. However, there is a range of sweetness levels available to cater to different tastes and occasions. Argentine wineries produce a diverse selection of wines, allowing consumers to explore and choose wines according to their desired sweetness levels. Some Key Drivers of the Wine Market in Argentina are, Quality and Diversity of Wines, Export Potential, Wine Tourism, Opportunities in the Wine Market of Argentina includes, International Expansion, Premiumization, Sustainable and Organic Wines.
Considered in this report
• Geography: Argentina
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report
• Argentina wine market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Product type
• Still Wine
• Sparkling Wine

By Colour
• Red Wine
• White Wine
• Rose Wine
• Others

By Sweetness Level
• Semi-Sweet
• Dry
• Sweet
• Semi-Dry

By Distribution Channel
• On Trade
• Off Trade

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analysing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us. we have started verifying the details obtained from secondary sources.

Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to wine industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.