Argentina Online Fitness Market Overview, 2028

Argentina Online Fitness Market Overview, 2028


Online fitness is the practice of accessing exercise routines, workouts, fitness classes, and training programs remotely, usually over the internet. It gives people the freedom to maintain a healthy lifestyle while exercising in the comfort of their own homes or from any place with internet connectivity. Pre-recorded workout videos, live-streamed fitness courses, interactive smartphone apps, virtual personal trainer sessions, and fitness communities on social media platforms are just a few examples of the many alternatives available for online fitness. In Argentina RADICAL FITNESS has been leading the worldwide market with live classes and developing group fitness programs since 2004. This Radical Virtual is cost effective, thus encouraging the people to participate in it. There are various initiatives that stimulate healthy living and physical activity, hence helping the online fitness industry. The ""Plan Nacional Argentina Activa"" (National Plan for an Active Argentina) is one such initiative. The Argentinean government introduced this program in 2019 with the intention of encouraging people to have active lifestyles. The program consists of a number of initiatives, such as the construction of new sports facilities, the provision of free fitness courses, and the encouragement of wholesome eating practices. The ""Programa Nacional de Desarrollo del Deporte"" (National Program for the Development of Sport) is another government initiative that aids the online fitness business. Argentine athletes and sporting groups are given financial help through this scheme. Additionally, the program promotes the growth of new sports.

According to the research report, “Argentina Online Fitness Market Overview, 2028” published by Bonafide Research, the market is anticipated to reach at more than USD 142 Million by 2028. The online fitness market in Argentina is experiencing rapid and substantial expansion, reflecting the evolving preferences and needs of Argentina for convenient and accessible fitness solutions. This is due to the widespread availability of high-speed internet and the proliferation of smartphones and other connected devices have made it easier than ever for Argentina people to access online fitness content. This digital accessibility has opened up a world of fitness opportunities, allowing individuals to work out from virtually anywhere. Along with this the COVID-19 pandemic played a significant role in accelerating the adoption of online fitness in Argentina. Lockdowns, gym closures, and health concerns prompted many Argentina public to explore digital fitness options, leading to a surge in demand for virtual workouts, classes, and fitness apps. Many online fitness platforms in Argentina use data-driven insights and artificial intelligence to provide personalized workout plans, nutrition guidance, and progress tracking. This customization enhances the user experience and increases the likelihood of achieving fitness goals. The integration of fitness apps with wearable devices such as fitness trackers and smart watches has further fueled the growth of the online fitness market in Argentina. These devices enable users to monitor their activity levels, heart rate, and sleep patterns, providing valuable data for optimizing workouts and overall health.

By Device type, the market is distinguished into Smart phones, Smart TV, Laptop’s, and Others (tablets). Current Smart phones technology has also become a huge asset in the health and fitness world. From calorie counting and heart rate tracking to virtual personal training and platforms for income generation, smartphones provide a variety of powerful health and fitness tools. People access fitness apps and programs on their smartphones virtually anywhere, whether they're at home, in the gym, or on the go. The intuitive touchscreens and the availability of fitness apps with personalized workout plans and tracking features make smartphones a versatile and accessible tool for fitness enthusiasts. This widespread adoption of smartphones for online fitness has resulted in this device category holding the largest market share of more than 30% in the online fitness market. Following smartphones, smart TVs have also gained popularity in the online fitness space. Many individuals enjoy the immersive experience of streaming fitness classes on their larger television screens, creating a more engaging and dynamic workout environment. Additionally, the convenience of having access to a wide variety of fitness content on smart TVs have contributed to their significant market share. Laptops and tablets are also commonly used for online fitness, providing users with larger screens compared to smartphones, which can be advantageous for viewing detailed workout instructions or following along with instructors. While these devices hold a notable share of the market, their usage tends to be more specific to individual preferences and situations. By Revenue Model, the market is segmented into Subscription, Advertisement, and Hybrid. The revenue generated by subscription-based models, which account for the majority of the market share, has been driving the impressive rise of the online fitness business in recent years. For a monthly or yearly cost, subscription services give consumers access to a variety of fitness information, such as exercise routines, training plans, and nutritional advice. This strategy guarantees a regular stream of high-quality content for users and gives online fitness platforms a solid and consistent source of money.

Ads come in second place to subscriptions in terms of revenue-generating capacity for online fitness platforms. Advertisers take use of this expanding market's allure to reach consumers who are concerned about their health. Targeted advertising is frequently incorporated into fitness platforms, enabling firms to market their goods and services to a highly interested and receptive audience. In the online fitness sector, a hybrid strategy that mixes both subscription-based services and advertising has also become more popular. With the help of this method, platforms may serve a wider audience while still making money from subscriptions and adverts at the same time. Online fitness platforms can increase their revenue potential and give customers a variety of ways to interact with their material by implementing this hybrid approach, whether through paid memberships or free trials.

The market is segmented into different End-User’s including Professional Gyms, Sports Institutes, Defense Institute, Educational Institutes, Corporate Institution, Individuals, and Others (hospitals, rehabilitation centers, and senior centers.) The simplicity and accessibility of digital fitness platforms are advantageous to a variety of industries and individuals, making up the end users of online fitness solutions. Professional gyms frequently set the bar as the top users of internet fitness resources, utilizing these platforms to improve their offers and provide customers more flexibility and training possibilities. The ability to customize training programs for athletes and soldiers, enabling remote and specific training regimens, is another benefit that sports institutes and defense institutes see in online fitness. Online fitness is increasingly included into educational institutions' physical education curricula, giving students access to organized workouts and health information. Corporate organizations are increasingly relying on online fitness to support worker wellbeing and offer wellness programs and rewards to keep their staff active and healthy. Meanwhile, a sizable user base is made up of people looking for customized exercises, dietary advice, and health improvement in general from the comfort of their homes or cellphones. For therapeutic purposes, recovery, and maintaining their patients' and residents' health, other industries like hospitals, rehabilitation centers, and senior centers use online exercise tools.

Considered in this report:
• Geography: Argentina
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report:
• Argentina Online Fitness market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Streaming Type:
• Live Streaming
• On-demand Streaming

By Session Type:
• Group
• Solo

By Device:
• Smart phones
• Smart TV
• Laptops
• Others (tablets)

By Revenue Model:
• Subscriptions
• Advertisements
• Hybrid

By End Users:
• Professional Gyms
• Sports Institutes
• Defence Institute
• Educational Institutes
• Corporate Institution
• Individuals
• Others (hospitals, rehabilitation centres, and senior centres.)

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, and annual reports of companies, analyzing the government-generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers into regional aspects, tier aspects, age groups, and gender. Once we have primary data with us we started verifying the details obtained from secondary sources.

Intended audience:
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the Online Fitness industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.



1. Executive Summary
2. Market Structure
2.1. Market Considerate
2.2. Assumptions
2.3. Limitations
2.4. Abbreviations
2.5. Sources
2.6. Definitions
2.7. Geography
3. Research Methodology
3.1. Secondary Research
3.2. Primary Data Collection
3.3. Market Formation & Validation
3.4. Report Writing, Quality Check & Delivery
4. Argentina Macro Economic Indicators
5. Market Dynamics
5.1. Key Findings
5.2. Key Developments - 2021
5.3. Market Drivers & Opportunities
5.4. Market Restraints & Challenges
5.5. Market Trends
5.6. Covid-19 Effect
5.7. Supply chain Analysis
5.8. Policy & Regulatory Framework
5.9. Industry Experts Views
6. Argentina Online Fitness Market Overview
6.1. Market Size By Value
6.2. Market Size and Forecast By Streaming Type
6.3. Market Size and Forecast By Session Type
6.4. Market Size and Forecast By Device Type
6.5. Market Size and Forecast By Revenue Model
6.6. Market Size and Forecast By End User
7. Argentina Online Fitness Market Segmentations
7.1. Argentina Online Fitness Market, By Streaming Type
7.1.1. Argentina Online Fitness Market Size, By Live, 2017-2028
7.1.2. Argentina Online Fitness Market Size, By On-Demand, 2017-2028
7.2. Argentina Online Fitness Market, By Session Type
7.2.1. Argentina Online Fitness Market Size, By Group, 2017-2028
7.2.2. Argentina Online Fitness Market Size, By Solo, 2017-2028
7.3. Argentina Online Fitness Market, By Device Type
7.3.1. Argentina Online Fitness Market Size, By Smartphones, 2017-2028
7.3.2. Argentina Online Fitness Market Size, By Smart TV, 2017-2028
7.3.3. Argentina Online Fitness Market Size, By Laptops & Desktops, 2017-2028
7.3.4. Argentina Online Fitness Market Size, By Others, 2017-2028
7.4. Argentina Online Fitness Market, By Revenue Model
7.4.1. Argentina Online Fitness Market Size, By Subscription, 2017-2028
7.4.2. Argentina Online Fitness Market Size, By Advertisement, 2017-2028
7.4.3. Argentina Online Fitness Market Size, By Hybrid, 2017-2028
7.5. Argentina Online Fitness Market, By End User
7.5.1. Argentina Online Fitness Market Size, By Professional Gyms, 2017-2028
7.5.2. Argentina Online Fitness Market Size, By Sports Institutes, 2017-2028
7.5.3. Argentina Online Fitness Market Size, By Defense Institute, 2017-2028
7.5.4. Argentina Online Fitness Market Size, By Educational Institutes, 2017-2028
7.5.5. Argentina Online Fitness Market Size, By Corporate Institution, 2017-2028
7.5.6. Argentina Online Fitness Market Size, By Individuals, 2017-2028
7.5.7. Argentina Online Fitness Market Size, By Others, 2017-2028
8. Argentina Online Fitness Market Opportunity Assessment
8.1. By Streaming Type, 2023 to 2028
8.2. By Session Type, 2023 to 2028
8.3. By Device Type, 2023 to 2028
8.4. By Revenue Model, 2023 to 2028
8.5. By End User, 2023 to 2028
9. Competitive Landscape
9.1. Porter's Five Forces
9.2. Company Profile
9.2.1. Company 1
9.2.2. Company 2
9.2.3. Company 3
9.2.4. Company 4
9.2.5. Company 5
9.2.6. Company 6
9.2.7. Company 7
9.2.8. Company 8
10. Strategic Recommendations
11. Disclaimer
List of Figures
Figure 1: Argentina Online Fitness Market Size By Value (2017, 2022 & 2028F) (in USD Million)
Figure 2: Market Attractiveness Index, By Streaming Type
Figure 3: Market Attractiveness Index, By Session Type
Figure 4: Market Attractiveness Index, By Device Type
Figure 5: Market Attractiveness Index, By Revenue Model
Figure 6: Market Attractiveness Index, By End User
Figure 7: Porter's Five Forces of Argentina Online Fitness Market
List of Table
Table 1: Influencing Factors for Global Online Fitness Market, 2022
Table 2: Argentina Online Fitness Market Size and Forecast By Streaming Type (2017, 2022 & 2028F)
Table 3: Argentina Online Fitness Market Size and Forecast By Session Type (2017, 2022 & 2028F)
Table 4: Argentina Online Fitness Market Size and Forecast By Device Type (2017, 2022 & 2028F)
Table 5: Argentina Online Fitness Market Size and Forecast By Revenue Model (2017, 2022 & 2028F)
Table 6: Argentina Online Fitness Market Size and Forecast By End User (2017, 2022 & 2028F)
Table 7: Argentina Online Fitness Market Size of Live (2017 to 2028) in USD Million
Table 8: Argentina Online Fitness Market Size of On-Demand (2017 to 2028) in USD Million
Table 9: Argentina Online Fitness Market Size of Group (2017 to 2028) in USD Million
Table 10: Argentina Online Fitness Market Size of Solo (2017 to 2028) in USD Million
Table 11: Argentina Online Fitness Market Size of Smartphones (2017 to 2028) in USD Million
Table 12: Argentina Online Fitness Market Size of Smart TV (2017 to 2028) in USD Million
Table 13: Argentina Online Fitness Market Size of Laptops & Desktops (2017 to 2028) in USD Million
Table 14: Argentina Online Fitness Market Size of Others (2017 to 2028) in USD Million
Table 15: Argentina Online Fitness Market Size of Subscription (2017 to 2028) in USD Million
Table 16: Argentina Online Fitness Market Size of Advertisement (2017 to 2028) in USD Million
Table 17: Argentina Online Fitness Market Size of Hybrid (2017 to 2028) in USD Million
Table 18: Argentina Online Fitness Market Size of Professional Gyms (2017 to 2028) in USD Million
Table 19: Argentina Online Fitness Market Size of Sports Institutes (2017 to 2028) in USD Million
Table 20: Argentina Online Fitness Market Size of Defense Institute (2017 to 2028) in USD Million
Table 21: Argentina Online Fitness Market Size of Educational Institutes (2017 to 2028) in USD Million
Table 22: Argentina Online Fitness Market Size of Corporate Institution (2017 to 2028) in USD Million
Table 23: Argentina Online Fitness Market Size of Individuals (2017 to 2028) in USD Million
Table 24: Argentina Online Fitness Market Size of Others (2017 to 2028) in USD Million

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