Argentina Alcoholic Beverages Market Overview, 2030

The Argentine alcoholic beverages market is a vital part of the country's food and beverage sector, with a long-standing cultural tradition surrounding the consumption of alcoholic drinks. Alcoholic beverages have been a part of Argentine society for centuries, with a particularly strong history tied to wine production, as Argentina is one of the largest wine producers in the world. Regulations surrounding alcoholic beverages in Argentina are well-established and governed by both local and national laws aimed at controlling the production, distribution, and consumption of alcohol. The country has stringent regulations regarding alcohol consumption, including the legal drinking age of 18 years and various rules for licensing establishments that sell alcoholic beverages. The demand for alcoholic drinks in Argentina is diverse, with both local and international brands serving a growing population of consumers. Social, cultural, and economic factors all contribute to this demand, particularly with the growing popularity of craft beer, premium wines, and spirits. Argentina's alcoholic beverage market also reflects the broader trends of regional tastes and preferences, where wine and beer remain the dominant drinks but spirits are gaining traction. As urbanization and tourism expand, demand continues to shift towards new experiences, influencing consumption patterns across the nation.

According to the research report, ""Argentina alcoholic beverages Market Overview, 2030,"" published by Bonafide Research, the Argentina alcoholic beverages market is expected to reach a market size of more than USD 22.92 Billion by 2030. The Argentine alcoholic beverages market is poised to experience steady growth in the coming years, with the demand for premium and craft alcoholic beverages serving as a key driver. Consumer trends show an increasing preference for premium and artisanal products, especially in wine and beer categories. The growing interest in craft brewing and small-batch spirits has created new opportunities for smaller, local producers to compete with established brands. Additionally, health-conscious consumers are driving demand for low-alcohol and non-alcoholic beverages, which has led to innovations in the production of these products. The expanding middle class and the rise in disposable income among Argentine consumers have also made higher-quality alcoholic beverages more accessible to a larger portion of the population. Regulatory support and initiatives promoting local production have further fueled the growth of the market, with numerous Argentine wines and spirits gaining recognition internationally. Despite economic challenges, the Argentine alcoholic beverages market continues to be dynamic, driven by both domestic consumption and exports. Key players in the market include large multinational brands as well as local producers such as Bodegas Catena Zapata, Grupo Peñaflor, and Quilmes, which play a significant role in shaping the landscape of Argentina's alcoholic beverage sector.

In terms of product type, the Argentine alcoholic beverages market is dominated by beer, wine, and spirits, with each segment holding a significant share. Beer is the most consumed alcoholic beverage in the country, with both domestic and international brands competing for consumer attention. The beer segment in Argentina is characterized by a growing preference for craft beer, particularly among younger, urban consumers who seek out more unique and flavorful options. Wine holds a prominent place in Argentina's alcoholic beverage culture, with the country's wine regions, such as Mendoza, producing world-class products. Argentine wines are renowned for their quality, and the country has developed a strong export market, particularly for Malbec. The wine segment also benefits from a growing interest in wine tourism and the increasing sophistication of local wine drinkers. Spirits, particularly whiskey, rum, and vodka, are also gaining popularity in Argentina, with an increasing demand for premium and imported brands. Sake, though not as widespread, is beginning to see a niche market developing, particularly in cosmopolitan areas. The demand for spirits and sake is driven by shifting consumer tastes, and the availability of international brands is expanding. The segment labeled ""Others"" encompasses a variety of alcoholic beverages, such as fortified wines and flavored liqueurs, which are gaining traction among certain demographics. Together, these categories reflect the changing preferences of Argentine consumers, with a noticeable shift towards premium and artisanal offerings in the market.

The packaging segment in the Argentine alcoholic beverages market is diversified, with glass bottles, tins, and plastic bottles being the most prominent packaging types. Glass bottles remain the most preferred packaging for wines, spirits, and higher-end beers, as they are seen as a symbol of premium quality and tradition. Glass bottles are particularly important in the wine segment, where packaging is often used as a marketing tool to convey the premium nature of the product. Tins, often used for beer and some spirits, are gaining popularity due to their portability, convenience, and lower cost compared to glass bottles. This packaging type is particularly favored in the beer market, especially for larger volumes and in the on-the-go segment. Plastic bottles, though less common for premium products, are still widely used in the spirits market for lower-priced products or in mass-market segments. In addition to packaging types, distribution channels also play a critical role in the alcoholic beverages market in Argentina. Supermarkets and hypermarkets are significant retail channels for alcoholic beverages, providing consumers with easy access to a variety of brands at competitive prices. The on-trade segment, which includes bars, restaurants, and clubs, remains an essential distribution channel, especially for premium wines and spirits. Specialist retailers, such as wine shops and liquor stores, serve a niche market and cater to consumers seeking specific, high-quality products. Other distribution channels include online platforms and convenience stores, which have grown in importance as e-commerce and delivery services gain traction in Argentina. The Argentine alcoholic beverages market is expected to continue its growth trajectory, driven by shifting consumer preferences, increasing disposable incomes, and an expanding demand for premium and craft products. Regulatory support for local production, coupled with a rising interest in unique and artisanal beverages, is fostering a dynamic and competitive market environment. With the beer and wine segments maintaining a strong hold on the market, there are considerable opportunities in the spirits and craft beverage categories. The market's ability to innovate in response to consumer demands for sustainability and healthier alternatives further strengthens its potential. As Argentina's alcoholic beverage sector continues to adapt to new trends and consumer behaviors, the market remains well-positioned for sustained growth and greater international recognition.


Considered in this report
• Historic Year: 2019
• Base year: 2024
• Estimated year: 2025
• Forecast year: 2030

Aspects covered in this report
• Alcoholic Beverages Market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Type
• Beer
• Wine
• Spirits (Liquor)
• Sake
• Others

By Packaging Type
• Glass Bottles
• Tins
• Plastic Bottles
• Others

By Distribution Channel
• Supermarkets and Hypermarkets
• On-Trade
• Specialist Retailers
• Others

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.

Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to agriculture industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.