Market Research

Out-of-band Authentication (OOBA) Market, By Component (Solution, Services); By Deployment Mode (On-premises, Cloud); By Enterprise Size (Large Enterprises, SMEs); By Industry Vertical (BFSI, IT & Telecom, Government & Defense, Retail, Healthcare, Media &

Best Price Guarantee Length Publisher Published Date SKU
from $4,850 510 Pages BlueWeave Consulting October, 2024 BLWC19296756
Best Price Guarantee
Price from $4,850
Length 510 Pages
Publisher BlueWeave Consulting
Published Date October, 2024
SKU BLWC19296756

Out-of-band Authentication (OOBA) Market, By Component (Solution, Services); By Deployment Mode (On-premises, Cloud); By Enterprise Size (Large Enterprises, SMEs); By Industry Vertical (BFSI, IT & Telecom, Government & Defense, Retail, Healthcare, Media & Entertainment, Others); By Region (North America, Europe, Asia Pacific (APAC), Latin America (LATAM), Middle East and Africa (MEA)); Global Trend Analysis, Competitive Landscape & Forecast, 2019–2030


Global Out-of-band Authentication (OOBA) Market Size Zooms 4X to Touch USD 4.3 Billion by 2030

Global Out-of-band Authentication (OOBA) Market is thriving due to rising cyber threats, an increasing demand for secure authentication methods, regulatory compliance requirements, and growing adoption of mobile-based OOB authentication solutions.

BlueWeave Consulting, a leading strategic consulting and market research firm, in its recent study, estimated Global Out-of-band Authentication (OOBA) Market size by value at USD 1.1 billion in 2023. During the forecast period between 2024 and 2030, BlueWeave expects Global Out-of-band Authentication (OOBA) Market size to expand at a CAGR of 22.10% reaching a value of USD 4.3 billion by 2030. Global Out-of-band Authentication (OOBA) Market is driven by rising cyber threats, such as phishing and data breaches, which necessitate stronger security protocols. Regulatory requirements for secure transactions and data protection, particularly in sectors like banking and healthcare, further boost demand for OOBA solutions. The increasing adoption of cloud services, mobile banking, and digital platforms also propels market growth. Moreover, advancements in biometrics, artificial intelligence (AI), and multi-factor authentication technologies enhance OOBA’s effectiveness, driving its global market expansion.

Opportunity – Growing Awareness about Security Measures

Rising awareness about the importance of robust security measures is significantly boosting Global Out-Of-Band Authentication (OOBA) Market. As cyber threats like identity theft and phishing become more prevalent, businesses and consumers are prioritizing advanced multi-factor authentication methods. OOBA offers enhanced protection by utilizing separate communication channels for authentication, making it more resilient against attacks. This growing recognition of security needs is pushing organizations to adopt OOBA solutions, fueling the market's expansion.

Impact of Escalating Geopolitical Tensions on Global Out-of-band Authentication (OOBA) Market

Escalating geopolitical tensions could significantly impact Global Out-of-band Authentication (OOBA) Market by an increasing demand for robust security solutions. As cyber threats rise amid political conflicts, organizations seek enhanced authentication to protect sensitive data and communication. Governmental regulations may drive adoption in critical sectors like banking, defense, and healthcare. However, market growth could face challenges due to disrupted supply chains, regional restrictions, or strained international partnerships, affecting technology providers' ability to offer seamless solutions across borders.

BFSI Is Leading Industry Vertical in Global OOBA Market

The BFSI (Banking, Financial Services, and Insurance) segment holds the largest share of Global Out-of-band Authentication (OOBA) Market by industry vertical. The dominance of BFSI is driven by the high demand for secure authentication solutions in the financial sector, where protecting sensitive data and preventing fraud is critical. The increasing volume of online transactions and regulatory requirements for secure authentication in financial services further contribute to the prominence of the BFSI segment within the Global Out-of-Band Authentication (OOBA) Market. The other major industry verticals in Global Out-of-band Authentication (OOBA) Market include IT & Telecom, Government & Defense, Retail, Healthcare, and Media & Entertainment.

Competitive Landscape

Global Out-of-band Authentication (OOBA) Market is fiercely competitive, with numerous companies vying for a larger market share. Major companies in the market include RSA Security, Microsoft, Google, OneLogin, Ping Identity, Auth0, Inc., IBM, Oracle, SAP, CA Technologies, and Gemalto. These companies use various strategies, including increasing investments in their R&D activities, mergers and acquisitions, joint ventures, collaborations, licensing agreements, and new product and service releases to further strengthen their position in Global Out-of-band Authentication (OOBA) Market.

The in-depth analysis of the report provides information about growth potential, upcoming trends, and statistics of Global Out-of-band Authentication (OOBA) Market. It also highlights the factors driving forecasts of total market size. The report promises to provide recent technological trends in Global Out-of-band Authentication (OOBA) Market and industry insights to help decision-makers make sound strategic decisions. Further, the report also analyzes the growth drivers, challenges, and competitive dynamics of the market.


1. Research Framework
1.1. Research Objective
1.2. Product Overview
1.3. Market Segmentation
2. Executive Summary
3. Global Out-of-band Authentication (OOBA) Market Insights
3.1. Industry Value Chain Analysis
3.2. DROC Analysis
3.2.1. Growth Drivers
3.2.1.1. Rising Cyber Threats
3.2.1.2. Remote Work and BYOD Trends
3.2.1.3. E-commerce Growth
3.2.2. Restraints
3.2.2.1. Phishing Attacks
3.2.2.2. Technical Challenges
3.2.3. Opportunities
3.2.3.1. Increased Awareness
3.2.3.2. Advancement in technology
3.2.4. Challenges
3.2.4.1. Interoperability Issues
3.2.4.2. Regulatory Compliance
3.3. Technological Advancements/Recent Developments
3.4. Regulatory Framework
3.5. Porter’s Five Forces Analysis
3.5.1. Bargaining Power of Suppliers
3.5.2. Bargaining Power of Buyers
3.5.3. Threat of New Entrants
3.5.4. Threat of Substitutes
3.5.5. Intensity of Rivalry
4. Global Out-of-band Authentication (OOBA) Market: Marketing Strategies
5. Global Out-of-band Authentication (OOBA) Market Overview
5.1. Market Size & Forecast, 2019–2030
5.1.1. By Value (USD Billion)
5.2. Market Share & Forecast
5.2.1. By Component
5.2.1.1. Solution
5.2.1.2. Services
5.2.2. By Deployment Mode
5.2.2.1. On-Premises
5.2.2.2. Cloud
5.2.3. By Enterprise Size
5.2.3.1. Large Enterprises
5.2.3.2. SMEs
5.2.4. By Industry Vertical
5.2.4.1. BFSI
5.2.4.2. IT & Telecom
5.2.4.3. Government & Defense
5.2.4.4. Retail
5.2.4.5. Healthcare
5.2.4.6. Media & Entertainment
5.2.4.7. Others
5.2.5. By Region
5.2.5.1. North America
5.2.5.2. Europe
5.2.5.3. Asia Pacific (APAC)
5.2.5.4. Latin America (LATAM)
5.2.5.5. Middle East and Africa (MEA)
6. North America Out-of-band Authentication (OOBA) Market
6.1. Market Size & Forecast, 2019–2030
6.1.1. By Value (USD Million)
6.2. Market Share & Forecast
6.2.1. By Component
6.2.2. By Deployment Mode
6.2.3. By Enterprise Size
6.2.4. By Industry Vertical
6.2.5. By Country
6.2.5.1. United States
6.2.5.1.1. By Component
6.2.5.1.2. By Deployment Mode
6.2.5.1.3. By Enterprise Size
6.2.5.1.4. By Industry Vertical
6.2.5.2. Canada
6.2.5.2.1. By Component
6.2.5.2.2. By Deployment Mode
6.2.5.2.3. By Enterprise Size
6.2.5.2.4. By Industry Vertical
7. Europe Out-of-band Authentication (OOBA) Market
7.1. Market Size & Forecast, 2019–2030
7.1.1. By Value (USD Million)
7.2. Market Share & Forecast
7.2.1. By Component
7.2.2. By Deployment Mode
7.2.3. By Enterprise Size
7.2.4. By Industry Vertical
7.2.5. By Country
7.2.5.1. Germany
7.2.5.1.1. By Component
7.2.5.1.2. By Deployment Mode
7.2.5.1.3. By Enterprise Size
7.2.5.1.4. By Industry Vertical
7.2.5.2. United Kingdom
7.2.5.2.1. By Component
7.2.5.2.2. By Deployment Mode
7.2.5.2.3. By Enterprise Size
7.2.5.2.4. By Industry Vertical
7.2.5.3. Italy
7.2.5.3.1. By Component
7.2.5.3.2. By Deployment Mode
7.2.5.3.3. By Enterprise Size
7.2.5.3.4. By Industry Vertical
7.2.5.4. France
7.2.5.4.1. By Component
7.2.5.4.2. By Deployment Mode
7.2.5.4.3. By Enterprise Size
7.2.5.4.4. By Industry Vertical
7.2.5.5. Spain
7.2.5.5.1. By Component
7.2.5.5.2. By Deployment Mode
7.2.5.5.3. By Enterprise Size
7.2.5.5.4. By Industry Vertical
7.2.5.6. Belgium
7.2.5.6.1. By Component
7.2.5.6.2. By Deployment Mode
7.2.5.6.3. By Enterprise Size
7.2.5.6.4. By Industry Vertical
7.2.5.7. Russia
7.2.5.7.1. By Component
7.2.5.7.2. By Deployment Mode
7.2.5.7.3. By Enterprise Size
7.2.5.7.4. By Industry Vertical
7.2.5.8. The Netherlands
7.2.5.8.1. By Component
7.2.5.8.2. By Deployment Mode
7.2.5.8.3. By Enterprise Size
7.2.5.8.4. By Industry Vertical
7.2.5.9. Rest of Europe
7.2.5.9.1. By Component
7.2.5.9.2. By Deployment Mode
7.2.5.9.3. By Enterprise Size
7.2.5.9.4. By Industry Vertical
8. Asia Pacific Out-of-band Authentication (OOBA) Market
8.1. Market Size & Forecast, 2019–2030
8.1.1. By Value (USD Million)
8.2. Market Share & Forecast
8.2.1. By Component
8.2.2. By Deployment Mode
8.2.3. By Enterprise Size
8.2.4. By Industry Vertical
8.2.5. By Country
8.2.5.1. China
8.2.5.1.1. By Component
8.2.5.1.2. By Deployment Mode
8.2.5.1.3. By Enterprise Size
8.2.5.1.4. By Industry Vertical
8.2.5.2. India
8.2.5.2.1. By Component
8.2.5.2.2. By Deployment Mode
8.2.5.2.3. By Enterprise Size
8.2.5.2.4. By Industry Vertical
8.2.5.3. Japan
8.2.5.3.1. By Component
8.2.5.3.2. By Deployment Mode
8.2.5.3.3. By Enterprise Size
8.2.5.3.4. By Industry Vertical
8.2.5.4. South Korea
8.2.5.4.1. By Component
8.2.5.4.2. By Deployment Mode
8.2.5.4.3. By Enterprise Size
8.2.5.4.4. By Industry Vertical
8.2.5.5. Australia & New Zealand
8.2.5.5.1. By Component
8.2.5.5.2. By Deployment Mode
8.2.5.5.3. By Enterprise Size
8.2.5.5.4. By Industry Vertical
8.2.5.6. Indonesia
8.2.5.6.1. By Component
8.2.5.6.2. By Deployment Mode
8.2.5.6.3. By Enterprise Size
8.2.5.6.4. By Industry Vertical
8.2.5.7. Malaysia
8.2.5.7.1. By Component
8.2.5.7.2. By Deployment Mode
8.2.5.7.3. By Enterprise Size
8.2.5.7.4. By Industry Vertical
8.2.5.8. Singapore
8.2.5.8.1. By Component
8.2.5.8.2. By Deployment Mode
8.2.5.8.3. By Enterprise Size
8.2.5.8.4. By Industry Vertical
8.2.5.9. Vietnam
8.2.5.9.1. By Component
8.2.5.9.2. By Deployment Mode
8.2.5.9.3. By Enterprise Size
8.2.5.9.4. By Industry Vertical
8.2.5.10. Rest of APAC
8.2.5.10.1. By Component
8.2.5.10.2. By Deployment Mode
8.2.5.10.3. By Enterprise Size
8.2.5.10.4. By Industry Vertical
9. Latin America Out-of-band Authentication (OOBA) Market
9.1. Market Size & Forecast, 2019–2030
9.1.1. By Value (USD Million)
9.2. Market Share & Forecast
9.2.1. By Component
9.2.2. By Deployment Mode
9.2.3. By Enterprise Size
9.2.4. By Industry Vertical
9.2.5. By Country
9.2.5.1. Brazil
9.2.5.1.1. By Component
9.2.5.1.2. By Deployment Mode
9.2.5.1.3. By Enterprise Size
9.2.5.1.4. By Industry Vertical
9.2.5.2. Mexico
9.2.5.2.1. By Component
9.2.5.2.2. By Deployment Mode
9.2.5.2.3. By Enterprise Size
9.2.5.2.4. By Industry Vertical
9.2.5.3. Argentina
9.2.5.3.1. By Component
9.2.5.3.2. By Deployment Mode
9.2.5.3.3. By Enterprise Size
9.2.5.3.4. By Industry Vertical
9.2.5.4. Peru
9.2.5.4.1. By Component
9.2.5.4.2. By Deployment Mode
9.2.5.4.3. By Enterprise Size
9.2.5.4.4. By Industry Vertical
9.2.5.5. Rest of LATAM
9.2.5.5.1. By Component
9.2.5.5.2. By Deployment Mode
9.2.5.5.3. By Enterprise Size
9.2.5.5.4. By Industry Vertical
10. Middle East & Africa Out-of-band Authentication (OOBA) Market
10.1. Market Size & Forecast, 2019–2030
10.1.1. By Value (USD Million)
10.2. Market Share & Forecast
10.2.1. By Component
10.2.2. By Deployment Mode
10.2.3. By Enterprise Size
10.2.4. By Industry Vertical
10.2.5. By Country
10.2.5.1. Saudi Arabia
10.2.5.1.1. By Component
10.2.5.1.2. By Deployment Mode
10.2.5.1.3. By Enterprise Size
10.2.5.1.4. By Industry Vertical
10.2.5.2. UAE
10.2.5.2.1. By Component
10.2.5.2.2. By Deployment Mode
10.2.5.2.3. By Enterprise Size
10.2.5.2.4. By Industry Vertical
10.2.5.3. Qatar
10.2.5.3.1. By Component
10.2.5.3.2. By Deployment Mode
10.2.5.3.3. By Enterprise Size
10.2.5.3.4. By Industry Vertical
10.2.5.4. Kuwait
10.2.5.4.1. By Component
10.2.5.4.2. By Deployment Mode
10.2.5.4.3. By Enterprise Size
10.2.5.4.4. By Industry Vertical
10.2.5.5. South Africa
10.2.5.5.1. By Component
10.2.5.5.2. By Deployment Mode
10.2.5.5.3. By Enterprise Size
10.2.5.5.4. By Industry Vertical
10.2.5.6. Nigeria
10.2.5.6.1. By Component
10.2.5.6.2. By Deployment Mode
10.2.5.6.3. By Enterprise Size
10.2.5.6.4. By Industry Vertical
10.2.5.7. Algeria
10.2.5.7.1. By Component
10.2.5.7.2. By Deployment Mode
10.2.5.7.3. By Enterprise Size
10.2.5.7.4. By Industry Vertical
10.2.5.8. Rest of MEA
10.2.5.8.1. By Component
10.2.5.8.2. By Deployment Mode
10.2.5.8.3. By Enterprise Size
10.2.5.8.4. By Industry Vertical
11. Competitive Landscape
11.1. List of Key Players and Their Products
11.2. Global Out-of-band Authentication (OOBA) Company Market Share Analysis, 2023
11.3. Competitive Benchmarking, By Operating Parameters
11.4. Key Strategic Developments (Mergers, Acquisitions, Partnerships, etc.)
12. Impact of Escalating Geopolitical Tensions on Global Out-of-band Authentication (OOBA) Market
13. Company Profiles (Company Overview, Financial Matrix, Competitive Landscape, Key Personnel, Key Competitors, Contact Address, Strategic Outlook, and SWOT Analysis)
13.1. RSA Security
13.2. Microsoft
13.3. Google
13.4. OneLogin
13.5. Ping Identity
13.6. Auth0
13.7. IBM
13.8. Oracle
13.9. SAP
13.10. CA Technologies
13.11. Gemalto
13.12. Other Prominent Players
14. Key Strategic Recommendations
15. Research Methodology
15.1. Qualitative Research
15.1.1. Primary & Secondary Research
15.2. Quantitative Research
15.3. Market Breakdown & Data Triangulation
15.3.1. Secondary Research
15.3.2. Primary Research
15.4. Breakdown of Primary Research Respondents, By Region
15.5. Assumptions & Limitations
*Financial information of non-listed companies can be provided as per availability.
**The segmentation and the companies are subject to modifications based on in-depth secondary research for the final deliverable

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