United States Water Purifiers Market

United States Water Purifiers Market, By Technology ((UV) Ultraviolet, (RO) Reverse Osmosis, Gravity-based); By Portability (Portable, Non-portable); By End User (Commercial, Residential); By Distribution Channel (Retail Stores, Direct Sales, Online), Trend Analysis, Competitive Landscape & Forecast, 2019–2029


United States Water Purifiers Market Size Set to Grow at Steady CAGR of 5.8% to Reach USD 9 Billion by 2029

United States water purifiers market is flourishing due to increasing water pollution and scarcity, rising awareness about waterborne diseases, improved standards of living, and the need for safe drinking water are contributing to the growing demand for water purifiers in the country.

BlueWeave Consulting, a leading strategic consulting and market research firm, in its recent study, estimated United States water purifiers market size at USD 6 billion in 2022. During the forecast period between 2023 and 2029, United States water purifiers market size is to grow at a robust CAGR of 5.8% reaching a value of USD 9 billion by 2029. A major driver driving the growth of the US water purifier market is consumer awareness of the need for clean and safe drinking water, which has increased demand for water purifiers. Individuals and households are actively seeking methods to safeguard the quality of their water as concerns about water contamination grow. Water purifiers with several filtering stages, UV sterilization, and smart functions are becoming more popular. The growing emphasis on sustainability has also increased the appeal of environmentally friendly and energy-efficient water purifiers. Overall, the ease of use of countertops and portable water purifiers has acquired popularity among city inhabitants and outdoor lovers. Overall, the demand for water purifiers in the United States is increasing.

United States Water Purifiers Market – Overview


A water purifier is a device designed to eliminate impurities and contaminants from water, making it safe for consumption and other purposes. It utilizes various filtration methods, such as activated carbon, reverse osmosis, ultraviolet sterilization, or a combination of these techniques to remove pollutants like bacteria, viruses, sediment, chlorine, heavy metals, and organic compounds. Purified water is typically free from odor, taste, and visible particles, ensuring better quality and safety. Water purifiers are available in different forms, including countertops, under-sink, or portable units, catering to diverse needs. They play a crucial role in providing clean and healthy drinking water, promoting overall well-being.

Impact of COVID-19 on United States Water Purifiers Market

The United States water purifier market experienced a significant impact due to the COVID-19 pandemic. With heightened awareness about personal health and hygiene, consumers increasingly sought reliable and clean water sources. Thus, the market witnessed a surge in demand for water purifiers across residential, commercial, and industrial sectors. The pandemic acted as a catalyst, prompting households and businesses to prioritize safe drinking water, leading to increased adoption of advanced filtration technologies. Manufacturers responded by introducing innovative products that met the growing requirements. This shift in consumer behavior and the urgent need for clean water propelled the United States water purifier market to new heights, fostering a resilient and expanding industry.

United States Water Purifiers Market – By End User

Based on end user, United States water purifiers market is divided into Commercial and Residential segments. Residential is a larger end-suer segment. This indicates that the demand for water purifiers is higher among individual households compared to commercial establishments. The residential segment encompasses a wide range of consumers, including homeowners and renters who prioritize clean and safe drinking water. Growing health consciousness, water quality concerns, and the desire for convenience contribute to the significant market size of the residential segment. Manufacturers and suppliers in the water purifier industry cater to this large consumer base by offering various products and technologies tailored to residential needs.

Competitive Landscape

United States water purifiers market is fiercely competitive. Major companies in the market include A.O. Smith Corporation, Culligan International Company, Aquasana, Inc., Whirlpool Corporation, GE Appliances, EcoWater Systems LLC, 3M Purification Inc., Watts Water Technologies, Inc., APEC Water System, and Paragon Water. These companies use various strategies, including increasing investments in their R&D activities, mergers, and acquisitions, joint ventures, collaborations, licensing agreements, and new product and service releases to further strengthen their position in United States water purifiers market.

The in-depth analysis of the report provides information about growth potential, upcoming trends, and statistics of United States Water Purifiers Market. It also highlights the factors driving forecasts of total market size. The report promises to provide recent technology trends in United States Water Purifiers Market and industry insights to help decision-makers make sound strategic decisions. Furthermore, the report also analyzes the growth drivers, challenges, and competitive dynamics of the market.


1. Research Framework
1.1. Research Objective
1.2. Product Portability Overview
1.3. Market Segmentation
2. Executive Summary
3. United States Water Purifier Market Insights
3.1. Industry Value Chain Analysis
3.2. DROC Analysis
3.2.1. Growth Drivers
3.2.1.1. Rise in awareness about purified water
3.2.1.2. Numerous advantages to using water filters
3.2.1.3. Increase in industrial activity
3.2.2. Restraints
3.2.2.1. High maintenance cost
3.2.2.2. Limited consumer awareness:
3.2.3. Opportunities
3.2.3.1. Increasing focus of manufacturers on innovative technologies
3.2.3.2. Rising emergence of smart purification
3.2.4. Challenges
3.2.4.1. Competition from alternative solutions
3.2.4.2. Consumer perception of tap water quality
3.3. Technological Advancements/Recent Developments
3.4. Regulatory Framework
3.5. Porter’s Five Forces Analysis
3.5.1. Bargaining Power of Suppliers
3.5.2. Bargaining Power of Buyers
3.5.3. Threat of New Entrants
3.5.4. Threat of Substitutes
3.5.5. Intensity of Rivalry
4. United States Water Purifier Market Overview
4.1. Market Size & Forecast, 2019–2029
4.1.1. By Value (USD Million)
4.2. Market Share & Forecast
4.2.1. By Product Type
4.2.1.1. Gravity Purifiers
4.2.1.2. RO Purifiers
4.2.1.3. UV Purifiers
4.2.1.4. Sediment Filter
4.2.1.5. Water Softener
4.2.1.6. Others
4.2.2. By Portability
4.2.2.1. Portable
4.2.2.2. Non-Portable
4.2.3. By End User
4.2.3.1. Commercial
4.2.3.2. Residential
4.2.4. By Distribution Channel
4.2.4.1. Retail Stores
4.2.4.2. Direct Sales
4.2.4.3. Online
5. Competitive Landscape
5.1. List of Key Players and Their Range
5.2. United States Water Purifier Company Market Share Analysis, 2022
5.3. Competitive Benchmarking, By Operating Parameters
5.4. Key Strategic Development (Merger, Acquisition, Partnership)
6. Impact of Covid-19 on United States Water Purifier Market Industry
7. Company Profile (Company Overview, Financial Matrix, Competitive Landscape, Key Personnel, Key Competitors, Contact Address, and Strategic Outlook, SWOT Analysis)
7.1. A.O. Smith Corporation
7.2. Culligan International Company
7.3. Aquasana, Inc.
7.4. Whirlpool Corporation
7.5. GE Appliances
7.6. EcoWater Systems LLC
7.7. 3M Purification Inc.
7.8. Watts Water Technologies, Inc.
7.9. APEC Water System
7.10. Paragon Water
7.11. Other prominent players
8. Key Strategic Recommendations
9. Research Methodology
9.1. Qualitative Research
9.1.1. Primary & Secondary Research
9.2. Quantitative Research
9.3. Market Breakdown & Data Triangulation
9.3.1. Secondary Research
9.3.2. Primary Research
9.4. Breakdown of Primary Research Respondents
9.5. Assumption & Limitation
*Financial information of non-listed companies can be provided as per availability.
**The segmentation and the companies are subject to modifications based on in-depth secondary research for the final deliverable.
List of Figures
Figure 1 United States Water Purifier Segmentation
Figure 2 United States Water Purifier Market Value Chain Analysis
Figure 3 Company Market Share Analysis, 2022
Figure 4 United States Water Purifier Market Size, By Value (USD Million), 2019–2029
Figure 5 United States Water Purifier Market Share, By Product Type, By Value, 2019–2029
Figure 6 United States Water Purifier Market Share, By Portability, By Value, 2019–2029
Figure 7 United States Water Purifier Market Share, By End User, By Value, 2019–2029
Figure 8 United States Water Purifier Market Share, By Distribution Channel, By Value, 2019–2029
List of Tables
Table 1 United States Water Purifier Market Size, By Product Portability, By Value, 2019–2029
Figure 2 United States Water Purifier Market Share, By Portability, By Value, 2019–2029
Figure 3 United States Water Purifier Market Share, By End User, By Value, 2019–2029
Figure 4 United States Water Purifier Market Share, By Distribution Channel, By Value, 2019–2029
Table 5 A.O. Smith Corporation Company Overview
Table 6 A.O. Smith Corporation Financial Overview
Table 7 Culligan International Company: Company Overview
Table 8 Culligan International Company Financial Overview
Table 9 Aquasana, Inc. Company Overview
Table 10 Aquasana, Inc. Financial Overview
Table 11 Whirlpool Corporation Company Overview
Table 12 Whirlpool Corporation Financial Overview
Table 13 GE Appliances Company Overview
Table 14 GE Appliances Financial Overview
Table 15 EcoWater Systems LLC Company Overview
Table 16 EcoWater Systems LLC Financial Overview
Table 17 3M Purification Inc. Company Overview
Table 18 3M Purification Inc. Financial Overview
Table 19 Watts Water Technologies, Inc. Company Overview
Table 20 Watts Water Technologies, Inc. Financial Overview
Table 21 APEC Water System Company Overview
Table 22 APEC Water System Financial Overview
Table 23 Paragon Water Company Overview
Table 24 Paragon Water Financial Overview

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