Saudi Arabia Digital Wallet Market, By Device (PCs/Laptops, Smartphones); By Application (Money Transfer, Recharge, Movie Booking, Food Ordering), Trend Analysis, Competitive Landscape & Forecast, 2019–2029

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Saudi Arabia Digital Wallet Market Size Grows at Significant CAGR of 13.07% Reaching USD 916.35 Million by 2029

Saudi Arabia Digital Wallet Market is flourishing because of an increasing acceptance and adoption of digital payment methods and deepening smartphone penetration, with a large portion of the population.

BlueWeave Consulting, a leading strategic consulting and market research firm, in its recent study, estimated the Saudi Arabia Digital Wallet Market size at USD 438.41 million in 2022. During the forecast period between 2023 and 2029, BlueWeave expects Saudi Arabia Digital Wallet Market size to grow at a significant CAGR of 13.07% reaching a value of USD 916.35 million by 2029. Major growth drivers for the Saudi Arabia Digital Wallet Market include the increasing adoption of digital wallet services within the country. Digital wallets, also recognized as e-wallets, serve as virtual platforms for storing and managing financial information. They empower users to conduct diverse transactions, including online payments, peer-to-peer transfers, and bill payments, without reliance on physical cash or traditional banking methods. A key driver for this surge is the growing smartphone penetration in Saudi Arabia, where a significant portion of the population owns smartphones. This widespread smartphone usage establishes a solid foundation for the pervasive adoption of digital wallets, given their ease of accessibility through mobile apps. As digital transactions become more ingrained in consumer behavior, the Saudi Arabia Digital Wallet Market is well-positioned for dynamic expansion, aligning with the country's tech-savvy populace and the increasing trend towards cashless transactions. However, lack of trust in digital transaction and limited adoption among certain demographics are anticipated to restrain the overall market growth during the period in analysis.

Impact of COVID-19 on Saudi Arabia Digital Wallet Market

COVID-19 pandemic had a significant positive impact on the Saudi Arabia Digital Wallet Market. With a heightened emphasis on contactless transactions and a shift towards online shopping, there has been an accelerated adoption of digital wallets. The pandemic acted as a catalyst for transforming consumer behavior, fostering a preference for secure and convenient digital payment methods. This surge in demand is further propelled by increased awareness of hygiene practices and a desire for touch-free transactions. As Saudi Arabia adapts to the new normal, the digital wallet market is positioned for sustained growth, driven by the evolving payment preferences and the enduring impact of the pandemic.

Saudi Arabia Digital Wallet Market – By Application

Based on application, the Saudi Arabia Digital Wallet Market is divided into Money Transfer, Recharge, Movie Booking, and Food Ordering segments. The money transfer segment holds the highest share in the Saudi Arabia Digital Wallet Market by application. The increasing popularity of digital payment methods, particularly digital wallets, is fueling the need for secure and convenient money transfer solutions. Saudi Arabia, with its substantial smartphone penetration, is well-positioned to embrace mobile-based money transfer services facilitated by digital wallets. Additionally, the implementation of the Saudi Arabian Riyal Instant Transfer System (SARIE) in 2021 by the government further supports the shift toward digitalization and cashless transactions, encouraging the adoption of digital wallets for quick and secure money transfers.

Competitive Landscape

Major players operating in the Saudi Arabia Digital Wallet Market include STC Pay, Geidea Solutions, Hala, Alinma Pay, Friendi Pay, Meem, Mada Pay, HyperPay, BayanPay, and Careem. To further enhance their market share, these companies employ various strategies, including mergers and acquisitions, partnerships, joint ventures, license agreements, and new product launches.

The in-depth analysis of the report provides information about growth potential, upcoming trends, and statistics of Saudi Arabia Digital Wallet Market. It also highlights the factors driving forecasts of total market size. The report promises to provide recent technology trends in Saudi Arabia Digital Wallet Market and industry insights to help decision-makers make sound strategic decisions. Furthermore, the report also analyzes the growth drivers, challenges, and competitive dynamics of the market.


1. Research Framework
1.1. Research Objective
1.2. Resin Service Device Overview
1.3. Market Segmentation
2. Executive Summary
3. Saudi Arabia Digital Wallet Market Insights
3.1. Industry Value Chain Analysis
3.2. DROC Analysis
3.2.1. Growth Drivers
3.2.1.1. Growing smartphone penetration, with a large portion of the population
3.2.1.2. Increasing acceptance and adoption of digital payment methods
3.2.2. Restraints
3.2.2.1. Lack of trust in digital transaction
3.2.2.2. Limited adoption among certain demographics
3.2.3. Opportunities
3.2.3.1. Growth of e-commerce and social commerce
3.2.3.2. Favorable government policies for encouraging cashless transactions
3.2.4. Challenges
3.2.4.1. Concerns regarding data breaches & data vulnerabilities
3.3. Technological Advancements/Recent Developments
3.4. Regulatory Framework
3.5. Porter’s Five Forces Analysis
3.5.1. Bargaining Power of Suppliers
3.5.2. Bargaining Power of Buyers
3.5.3. Threat of New Entrants
3.5.4. Threat of Substitutes
3.5.5. Intensity of Rivalry
4. Saudi Arabia Digital Wallet Market Overview
4.1. Market Size & Forecast, 2019–2029
4.1.1. By Value (USD Million)
4.2. Market Share & Forecast
4.2.1. By Device
4.2.1.1. PCs/Laptops
4.2.1.2. Smartphones
4.2.2. By Application
4.2.2.1. Money Transfer
4.2.2.2. Recharge
4.2.2.3. Movie Booking
4.2.2.4. Food Ordering
4.2.2.5. Others
5. Competitive Landscape
5.1. List of Key Players and Their Range
5.2. Saudi Arabia Digital Wallet Company Market Share Analysis, 2022
5.3. Competitive Benchmarking, By Operating Parameters
5.4. Key Strategic Development (Merger, Acquisition, Partnership)
6. Impact of Covid-19 on Saudi Arabia Digital Wallet Market.
7. Company Profile (Company Overview, Financial Matrix, Competitive landscape, Key Personnel, Key Competitors, Contact Address, and Strategic Outlook, SWOT Analysis)
7.1. STC Pay
7.2. Geidea Solutions
7.3. Hala
7.4. Alinma Pay
7.5. Friendi Pay
7.6. Meem
7.7. Mada Pay
7.8. HyperPay
7.9. BayanPay
7.10. Careem
7.11. Other prominent players
8. Key Strategic Recommendations
9. Research Methodology
9.1. Qualitative Research
9.1.1. Primary & Secondary Research
9.2. Quantitative Research
9.3. Market Breakdown & Data Triangulation
9.3.1. Secondary Research
9.3.2. Primary Research
9.4. Breakdown of Primary Research Respondents
9.5. Assumption & Limitation
*Financial information of non-listed companies can be provided as per availability.
**The segmentation and the companies are subject to modifications based on in-depth secondary research for the final deliverable.
List of Figures
Figure 1 Saudi Arabia Digital Wallet Segmentation
Figure 2 Saudi Arabia Digital Wallet Market Value Chain Analysis
Figure 3 Company Market Share Analysis, 2022
Figure 4 Saudi Arabia Digital Wallet Market Size, By Value (USD Million), 2019–2029
Figure 5 Saudi Arabia Digital Wallet Market Share, By Device, By Value, 2019–2029
Figure 6 Saudi Arabia Digital Wallet Market Share, By Application, By Value,
2019–2029
List of Tables
Table 1 Saudi Arabia Digital Wallet Market Share, By Device, By Value, 2019–2029
Table 2 Saudi Arabia Digital Wallet Market Share, By Application, By Value, 2019–2029
Table 3 STC Pay Company Overview
Table 4 STC Pay Financial Overview
Table 5 Geidea Solutions Company Overview
Table 6 Geidea Solutions Financial Overview
Table 7 Hala Company Overview
Table 8 Hala Financial Overview
Table 9 Alinma Pay Company Overview
Table 10 Alinma Pay Financial Overview
Table 11 Friendi Pay Company Overview
Table 12 Friendi Pay Financial Overview
Table 13 Meem Company Overview
Table 14 Meem Financial Overview
Table 15 Mada Pay Company Overview
Table 16 Mada Pay Financial Overview
Table 17 HyperPay Company Overview
Table 18 HyperPay Financial Overview
Table 19 BayanPay Company Overview
Table 20 BayanPay Financial Overview
Table 21 Careem Company Overview
Table 22 Careem Financial Overview

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