India Bath and Shower Products Market - By Product Type (Bath Soaps, Bath Wash/Shower Gel, Bath Additives); By Form (Solid, Gels, Liquid); By Price Point (Premium, Medium, Economy); By End User (Household, Commercial); By Distribution Channel (B2B, B2C, O

India Bath and Shower Products Market - By Product Type (Bath Soaps, Bath Wash/Shower Gel, Bath Additives); By Form (Solid, Gels, Liquid); By Price Point (Premium, Medium, Economy); By End User (Household, Commercial); By Distribution Channel (B2B, B2C, Online); By Region (North India, South India, East India, West India), Trend Analysis, Competitive Landscape & Forecast, 2019–2029


India Bath and Shower Products Market Size almost Doubles to Reach USD 4.56 Billion by 2029

India bath and shower products market is flourishing because of growing awareness about personal hygiene and an increasing disposable income across the country.

BlueWeave Consulting, a leading strategic consulting and market research firm, in its recent study, estimated India bath and shower products market size at USD 2.33 billion in 2022. During the forecast period between 2023 and 2029, BlueWeave expects India bath and shower products market size to grow at a significant CAGR of 7.59% reaching a value of USD 4.56 billion by 2029. Major growth drivers for the India bath and shower products market include an increasing disposable income, growing awareness about personal hygiene, and the availability of a wide range of products. The demand for bath and shower products in India has risen due to heightened awareness of hygiene among consumers. Manufacturers and brand owners have been able to captivate consumers and encourage them to prioritize their body care needs through product innovation and improved marketing strategies. Increased spending power among consumers has also facilitated the growth of the market for hygiene-related products, which has subsequently led to improved health outcomes. Bar soap, which is widely used across various demographics and geographic locations in India, continues to be a highly popular category. However, availability of low-cost alternatives is anticipated to restrain the overall market growth during the period in analysis.

India Bath and Shower Products Market – Overview


The bath and shower products market refers to the industry that produces and sells a wide range of personal care products used for bathing and showering purposes. These products may include body wash, shower gel, bar soap, bath salts, and other related products. The market encompasses both domestic and international manufacturers and may be segmented by product type, distribution channel, price range, and target demographic. Bath and shower products are essential for maintaining personal hygiene, and the market has seen significant growth in recent years, driven by factors such as increasing disposable income, growing awareness about personal hygiene, and the availability of a wide range of products catering to diverse consumer needs.

Impact of COVID-19 on India Bath and Shower Products Market


COVID-19 pandemic boosted the growth of the bath and shower products market across India. The lockdown measures implemented caused customers to engage in panic buying, resulting in a shortage of bathtubs and showers. It can be attributed to the heightened awareness of the significance of hygiene in containing the spread of the virus. However, the need for increased hand washing drove greater demand for bar soaps and liquid soaps. Liquid soap, in particular, gained popularity, as it is considered an effective way to maintain optimal hygiene levels and prevent the transmission of the virus.

India Bath and Shower Products Market – By Distribution Channel

Based on distribution channel, the India bath and shower products market is divided into B2B, B2C, and Online segments. The Business-to-Consumer (B2C) segment is considered to dominate the India bath and shower products market. India has a large and growing population of consumers who purchase these products for their personal hygiene needs. The B2C segment directly targets these consumers and includes retail channels, such as supermarkets, hypermarkets, pharmacies, and online marketplaces. These channels offer convenience and accessibility to consumers, making it easy for them to purchase bath and shower products. The B2C segment is dominated by well-established brands and manufacturers who have strong distribution networks across India. These brands have built a strong brand reputation and consumer trust over the years, which has helped to establish their market dominance. Consumers in India tend to be loyal to trusted brands, and this loyalty contributes to the dominance of the B2C segment.

Competitive Landscape

Major players operating in the India bath and shower products market include Jahwa, REVLON, INC., CHANEL, LUSH LTD, AVON PRODUCTS, Estée Lauder, Natura, Beiersdorf AG, L'OCCITANE INTERNATIONAL SA, and Lion Corporation. To further enhance their market share, these companies employ various strategies, including mergers and acquisitions, partnerships, joint ventures, license agreements, and new product launches.

The in-depth analysis of the report provides information about growth potential, upcoming trends, and statistics of India Bath and Shower Products Market . It also highlights the factors driving forecasts of total market size. The report promises to provide recent technology trends in India Bath and Shower Products Market and industry insights to help decision-makers make sound strategic decisions. Furthermore, the report also analyzes the growth drivers, challenges, and competitive dynamics of the market.


1. Research Framework
1.1. Research Objective
1.2. Product Overview
1.3. Market Segmentation
2. Executive Summary
3. India Cold Form Blister Packaging Market Insights
3.1. Industry Value Chain Analysis
3.2. DROC Analysis
3.2.1. Growth Drivers
3.2.1.1. Growing demand of cold form blister packaging for the healthcare application
3.2.1.2. Increasing consumer awareness regarding ecologically friendly packaging
3.2.1.3. Rise in the preference for safety and protection of the product
3.2.2. Restraints
3.2.2.1. High aluminum costs
3.2.2.2. High production time as compared to thermoforming
3.2.3. Opportunity
3.2.3.1. Surging demand from the food sector
3.2.3.2. Growth and expansion of the semiconductor industry
3.2.4. Challenges
3.2.4.1. Dearth of transparency of the packager and large size
3.3. Technological Advancements/Recent Developments
3.4. Regulatory Framework
3.5. Porter’s Five Forces Analysis
3.5.1. Bargaining Power of Suppliers
3.5.2. Bargaining Power of Buyers
3.5.3. Threat of New Entrants
3.5.4. Threat of Substitutes
3.5.5. Intensity of Rivalry
4. India Cold Form Blister Packaging Market Overview
4.1. Market Size and Forecast by Value and Volume, 2019–2029
4.1.1. By Value (USD Million)
4.2. Market Share and Forecast
4.2.1. By Material
4.2.1.1. Oriented-Polyamide
4.2.1.2. Aluminum
4.2.1.3. Polyvinyl Chloride
4.2.1.4. Polypropylene
4.2.1.5. Polyethylene
4.2.1.6. Polyethylene Terephthalate
4.2.2. By Application
4.2.2.1. Healthcare
4.2.2.2. Consumer Products
4.2.2.3. Electronics and semiconductors
4.2.2.4. Industrial Goods
4.2.2.5. Tablets and Capsules
4.2.2.6. Inhalants
4.2.2.7. Food and Confectionery
4.2.2.8. Others
4.2.3. By Region
4.2.3.1. North India
4.2.3.2. South India
4.2.3.3. East India
4.2.3.4. West India
5. North India Cold Form Blister Packaging Market
5.1. Market Size & Forecast, 2019–2029
5.1.1. By Value (USD Million)
5.2. Market Share & Forecast
5.2.1. By Material
5.2.2. By Application
6. South India Cold Form Blister Packaging Market
6.1. Market Size & Forecast, 2019–2029
6.1.1. By Value (USD Million)
6.2. Market Share & Forecast
6.2.1. By Material
6.2.2. By Application
7. East India Cold Form Blister Packaging Market
7.1. Market Size & Forecast, 2019–2029
7.1.1. By Value (USD Million)
7.2. Market Share & Forecast
7.2.1. By Material
7.2.2. By Application
8. West India Cold Form Blister Packaging Market
8.1. Market Size & Forecast, 2019–2029
8.1.1. By Value (USD Million)
8.2. Market Share & Forecast
8.2.1. By Material
8.2.2. By Application
9. Competitive Landscape
9.1. List of Key Players and Their Offerings
9.2. India Cold Form Blister Packaging Company Market Share Analysis, 2022
9.3. Competitive Benchmarking, By Operating Parameters
9.4. Key Strategic Development (Mergers, Acquisitions, Partnerships, etc.)
10. Impact of Covid-19 on India Cold Form Blister Packaging Market
11. Company Profile (Company Overview, Financial Matrix, Competitive Landscape, Key Personnel, Key Competitors, Contact Address, Strategic Outlook, SWOT Analysis)
11.1. Shreeji Shrink System
11.2. Krish Pharmapack
11.3. Rollcon Technofab India Private Limited
11.4. ACG Pharmapack Pvt Ltd
11.5. Svam Packaging Industries Pvt Ltd
11.6. Avonflex Polymers Pvt Ltd
11.7. Prashant Plastic Industries
11.8. Pack World
11.9. Other Prominent Players
12. Key Strategic Recommendations
13. Research Methodology
13.1. Qualitative Research
13.1.1. Primary and Secondary Research
13.2. Quantitative Research
13.3. Market Breakdown and Data Triangulation
13.3.1. Secondary Research
13.3.2. Primary Research
13.4. Breakdown of Primary Research Respondents, By Region
13.5. Assumption and Limitation
*Financial information in case of non-listed companies will be provided as per availability
**The segmentation and the companies are subjected to modifications based on in-depth secondary for the final deliverable
List of Figures
Figure 1 India Cold Form Blister Packaging Market Segmentation
Figure 2 India Cold Form Blister Packaging Market Value Chain Analysis
Figure 3 Company Market Share Analysis, 2022
Figure 4 India Cold Form Blister Packaging Market Size, By Value (USD Million), 2019–2029
Figure 5 India Cold Form Blister Packaging Market Share, By Material, By Value, 2019–2029
Figure 6 India Cold Form Blister Packaging Market Share, By Application, By Value, 2019–2029
Figure 7 India Cold Form Blister Packaging Market Share, By Region, By Value, 2019–2029
Figure 8 North India Cold Form Blister Packaging Market Size, By Value (USD Million), 2019–2029
Figure 9 North India Cold Form Blister Packaging Market Share, By Material, By Value, 2019–2029
Figure 10 North India Cold Form Blister Packaging Market Share, By Application, By Value, 2019–2029
Figure 11 South India Cold Form Blister Packaging Market Size, By Value (USD Million), 2019–2029
Figure 12 South India Cold Form Blister Packaging Market Share, By Material, By Value, 2019–2029
Figure 13 South India Cold Form Blister Packaging Market Share, By Application, By Value, 2019–2029
Figure 14 East India Cold Form Blister Packaging Market Size, By Value (USD Million), 2019–2029
Figure 15 East India Cold Form Blister Packaging Market Share, By Material, By Value, 2019–2029
Figure 16 East India Cold Form Blister Packaging Market Share, By Application, By Value, 2019–2029
Figure 17 West India Cold Form Blister Packaging Market Size, By Value (USD Million), 2019–2029
Figure 18 West India Cold Form Blister Packaging Market Share, By Material, By Value, 2019–2029
Figure 19 West India Cold Form Blister Packaging Market Share, By Application, By Value, 2019–2029
List of Tables
Table 1 India Cold Form Blister Packaging Market Size, By Value (USD Million), 2019–2029
Table 2 India Cold Form Blister Packaging Market Share, By Material, By Value, 2019–2029
Table 3 India Cold Form Blister Packaging Market Share, By Application, By Value, 2019–2029
Table 4 India Cold Form Blister Packaging Market Share, By Region, By Value, 2019–2029
Table 5 North India Cold Form Blister Packaging Market Size, By Value (USD Million), 2019–2029
Table 6 North India Cold Form Blister Packaging Market Share, By Material, By Value, 2019–2029
Table 7 North India Cold Form Blister Packaging Market Share, By Application, By Value, 2019–2029
Table 8 South India Cold Form Blister Packaging Market Size, By Value (USD Million), 2019–2029
Table 9 South India Cold Form Blister Packaging Market Share, By Material, By Value, 2019–2029
Table 10 South India Cold Form Blister Packaging Market Share, By Application, By Value, 2019–2029
Table 11 East India Cold Form Blister Packaging Market Size, By Value (USD Million), 2019–2029
Table 12 East India Cold Form Blister Packaging Market Share, By Material, By Value, 2019–2029
Table 13 East India Cold Form Blister Packaging Market Share, By Application, By Value, 2019–2029
Table 14 West India Cold Form Blister Packaging Market Size, By Value (USD Million), 2019–2029
Table 15 West India Cold Form Blister Packaging Market Share, By Material, By Value, 2019–2029
Table 16 West India Cold Form Blister Packaging Market Share, By Application, By Value, 2019–2029
Table 17 Shreeji Shrink System Company Overview
Table 18 Shreeji Shrink System Financial Overview
Table 19 Krish Pharmapack Company Overview
Table 20 Krish Pharmapack Financial Overview
Table 21 Rollcon Technofab India Private Limited Company Overview
Table 22 Rollcon Technofab India Private Limited Financial Overview
Table 23 ACG Pharmapack Pvt Ltd Financial Overview
Table 24 Svam Packaging Industries Pvt Ltd Company Overview
Table 25 Svam Packaging Industries Pvt Ltd Financial Overview
Table 26 Avonflex Polymers Pvt Ltd Company Overview
Table 27 Avonflex Polymers Pvt Ltd Financial Overview
Table 28 Prashant Plastic Industries Company Overview
Table 29 Prashant Plastic Industries Financial Overview
Table 18 Pack World. Company Overview
Table 19 Pack World. Financial Overview

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