Brazil Nutritional Supplements Market, By From (Powder, Tablets, Capsules, Liquid, Soft Gels, Others); By Product Type (Sports Nutrition, Dietary Supplements, Fat Burner, Functional Food, Others); By Age Group (Kids, Adults, Geriatric); By Distribution Ch

Brazil Nutritional Supplements Market, By From (Powder, Tablets, Capsules, Liquid, Soft Gels, Others); By Product Type (Sports Nutrition, Dietary Supplements, Fat Burner, Functional Food, Others); By Age Group (Kids, Adults, Geriatric); By Distribution Channel (Supermarkets/Hypermarkets, Specialty Stores, Pharmacies, E-commerce, Others), Trend Analysis, Competitive Landscape & Forecast, 2019–2030


Brazil Nutritional Supplements Market Size Expands at CAGR of More Than 5% to Surpass USD 590 Million & 298,000 Tons by 2030

Brazil Nutritional Supplements Market is flourishing because of an increasing focus on the management of rising prevalence of lifestyle diseases and growing health awareness.

BlueWeave Consulting, a leading strategic consulting and market research firm, in its recent study, estimated the Brazil Nutritional Supplements Market size at USD 389.81 million in 2023. During the forecast period between 2024 and 2030, BlueWeave expects the Brazil Nutritional Supplements Market size to expand at a CAGR of 5.17% reaching a value of USD 590.07 million by 2030. By volume, BlueWeave estimated the Brazil Nutritional Supplements Market size at 247,830 tons in 2023. During the forecast period between 2024 and 2030, BlueWeave expects the Brazil Nutritional Supplements Market size to expand at a CAGR of 5.55% reaching the volume of 298,120 tons by 2030. Growing rates of non-communicable diseases (NCDs) and lifestyle illnesses brought on by unhealthy eating patterns, as well as increased public health consciousness, are significant growth drivers for the Brazil Nutritional Supplements Market.

Opportunity: Rising demand for dietary supplements

Based on product type, the Brazil Nutritional Supplements Market is segmented into sports nutrition, dietary supplements, fat burner, functional food, and others. The dietary supplements segment holds the largest share in the Brazil Nutritional Supplements Market. Multivitamin supplements are widely consumed as they diminish insufficiencies in micronutrient intake. Several factors are associated with low micronutrient intake, such as pregnancy, older age, and health conditions that prevent the body from absorbing nutrients. A significant rate of malnutrition in Brazil is directly influencing the growth of dietary supplements in the country.

Brazil Nutritional Supplements Market

Segmental Coverage

Brazil Nutritional Supplements Market – By Distribution Channel

Based on the distribution channel, the Brazil Nutritional Supplements Market is segmented into supermarkets/hypermarkets, specialty stores, pharmacies, e-commerce, and others. The supermarkets/hypermarkets segment dominates the Brazil nutritional supplements market which allows access to a wide range of products under one roof as well as offers discounts to its customers. However, online distribution channels are anticipated to register the highest growth rate during the forecast period owing to the increasing number of websites and platforms that offer nutritional supplements and the growing popularity of online payments.

Competitive Landscape

Major players operating in the Brazil Nutritional Supplements Market include Aché Laboratórios, Neo Química, Natre Nutrifarma, Herbalife, Nestlé, GNC, Bayer, BioTech, and EMS. To further enhance their market share, these companies employ various strategies, including mergers and acquisitions, partnerships, joint ventures, license agreements, and new product launches.

The in-depth analysis of the report provides information about growth potential, upcoming trends, and the Brazil Nutritional Supplements Market. It also highlights the factors driving forecasts of total market size. The report promises to provide recent technology trends in the Brazil Nutritional Supplements Market and industry insights to help decision-makers make sound strategic decisions. Furthermore, the report also analyzes the growth drivers, challenges, and competitive dynamics of the market.


1. Research Framework
1.1. Research Objective
1.2. Product Overview
1.3. Market Segmentation
2. Executive Summary
3. Brazil Nutritional Supplements Market Insights
3.1. Industry Value Chain Analysis
3.2. DROC Analysis
3.2.1. Growth Drivers
3.2.1.1. Rising Prevalence of Lifestyle Diseases
3.2.1.2. Rising Health Awareness
3.2.1.3. Growing Geriatric Population
3.2.2. Restraints
3.2.2.1. High Cost of Nutritional Supplements
3.2.2.2. Lack of Awareness about the Benefits of Nutritional Supplements
3.2.3. Opportunities
3.2.3.1. Development of New and Innovative Nutritional Supplements
3.2.3.2. Expansion of the E-Commerce market for Nutritional Supplements
3.2.4. Challenges
3.2.4.1. Counterfeit and Substandard Products
3.2.4.2. Lack of Government Support for the Nutritional Supplements Industry
3.3. Technological Advancements/Recent Developments
3.4. Regulatory Framework
3.5. Porter’s Five Forces Analysis
3.5.1. Bargaining Power of Suppliers
3.5.2. Bargaining Power of Buyers
3.5.3. Threat of New Entrants
3.5.4. Threat of Substitutes
3.5.5. Intensity of Rivalry
4. Brazil Nutritional Supplements Market: Marketing Strategies
5. Brazil Nutritional Supplements Market: Pricing Analysis
6. Brazil Nutritional Supplements Market Overview
6.1. Market Size & Forecast, 2019–2030
6.1.1. By Value (USD Million)
6.2. Market Share & Forecast
6.2.1. By Form
6.2.1.1. Powder
6.2.1.2. Tablets
6.2.1.3. Capsules
6.2.1.4. Liquid
6.2.1.5. Soft gels
6.2.1.6. Others
6.2.2. By Product Type
6.2.2.1. Sports Nutrition
6.2.2.2. Dietary Supplements
6.2.2.3. Fat Burner
6.2.2.4. Functional Food
6.2.2.5. Others
6.2.3. By Age Group
6.2.3.1. Kids
6.2.3.2. Adults
6.2.3.3. Geriatric
6.2.4. By Distribution Channel
6.2.4.1. Supermarkets/Hypermarkets
6.2.4.2. Specialty Stores
6.2.4.3. Pharmacies
6.2.4.4. E-commerce
6.2.4.5. Others
7. Competitive Landscape
7.1. List of Key Players and Their Offerings
7.2. Brazil Nutritional Supplements Company Market Share Analysis, 2023
7.3. Competitive Benchmarking, By Operating Parameters
7.4. Key Strategic Developments (Mergers, Acquisitions, Partnerships, etc.)
8. Impact of Escalating Geopolitical Tensions on Brazil Nutritional Supplements Market
9. Company Profiles (Company Overview, Financial Matrix, Competitive Landscape, Key Personnel, Key Competitors, Contact Address, Strategic Outlook, and SWOT Analysis)
9.1. Aché Laboratórios
9.2. Neo Química
9.3. Natre Nutrifarma
9.4. Herbalife
9.5. Nestlé
9.6. GNC
9.7. Bayer
9.8. BioTech
9.9. EMS
9.10. Other Prominent Players
10. Key Strategic Recommendations
11. Research Methodology
11.1. Qualitative Research
11.1.1. Primary & Secondary Research
11.2. Quantitative Research
11.3. Market Breakdown & Data Triangulation
11.3.1. Secondary Research
11.3.2. Primary Research
11.4. Breakdown of Primary Research Respondents, By Country
11.5. Assumptions & Limitations
12. *Financial information of non-listed companies can be provided as per availability.
13. **The segmentation and the companies are subject to modifications based on in-depth secondary research for the final deliverable.
List of Figures
Figure 1 Brazil Nutritional Supplements Segmentation
Figure 2 Brazil Nutritional Supplements Market Value Chain Analysis
Figure 3 Company Market Share Analysis, 2023
Figure 4 Brazil Nutritional Supplements Market Size, By Value (USD Million), 2019–2030
Figure 5 Brazil Nutritional Supplements Market Share, By Form, By Value, 2019–2030
Figure 6 Brazil Nutritional Supplements Market Share, By Product Type, By Value, 2019–2030
Figure 7 Brazil Nutritional Supplements Market Share, By Age Group, By Value, 2019–2030
Figure 8 Brazil Nutritional Supplements Market Share, By Distribution Channel, By Value, 2019–2030
List of Tables
Table 1 Brazil Nutritional Supplements Market Size, By Value (USD Million), 2019–2030
Table 2 Brazil Nutritional Supplements Market Size, By Form, By Value, 2019–2030
Table 3 Brazil Nutritional Supplements Market Size, By Product Type, By Value, 2019–2030
Table 4 Brazil Nutritional Supplements Market Size, By Age Group, By Value, 2019–2030
Table 5 Brazil Nutritional Supplements Market Size, By Distribution Channel, By Value, 2019–2030
Table 6 Aché Laboratórios Company Overview
Table 7 Aché Laboratórios Financial Overview
Table 8 Neo Química Company Overview
Table 9 Neo Química Financial Overview
Table 10 Natre Nutrifarma Company Overview
Table 11 Natre Nutrifarma Financial Overview
Table 12 Herbalife Company Overview
Table 13 Herbalife Financial Overview
Table 14 Nestlé Company Overview
Table 15 Nestlé Financial Overview
Table 16 GNC Company Overview
Table 17 GNC Financial Overview
Table 18 Bayer Company Overview
Table 19 Bayer Financial Overview
Table 20 BioTech Company Overview
Table 21 BioTech Financial Overview
Table 22 EMS Company Overview
Table 23 EMS Financial Overview

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