Global Non-alcoholic Wine Market Size study, by Product (Sparkling, Still), by ABV (%) (ABV (0.0%), ABV (Up to 0.5%), ABV (Up to 1.2%)), by Packaging (Bottles, Cans), by Distribution Channel (On-trade, Off-trade) and Regional Forecasts 2022-2032

Global Non-alcoholic Wine Market Size study, by Product (Sparkling, Still), by ABV (%) (ABV (0.0%), ABV (Up to 0.5%), ABV (Up to 1.2%)), by Packaging (Bottles, Cans), by Distribution Channel (On-trade, Off-trade) and Regional Forecasts 2022-2032

Global Non-alcoholic Wine Market is valued at approximately USD 2.26 billion in 2023 and is anticipated to grow with a healthy growth rate of more than 7.9% over the forecast period 2024-2032. Non-alcoholic wine, also referred to as dealcoholized wine or alcohol-free wine, is a beverage crafted to replicate the taste, aroma, and mouthfeel of traditional wine while containing minimal to no alcohol content. This variant is typically produced by employing techniques such as reverse osmosis, vacuum distillation, or the removal of alcohol through heating processes after the fermentation of grape juice. Globally, there is increasing consumer demand for healthier lifestyle choices, leading to a growing interest in non-alcoholic alternatives. Non-alcoholic wine is shedding its image as a bland or inferior substitute and is increasingly positioned as a premium beverage. Companies are focusing on enhancing the quality and sensory experience of their products to attract discerning consumers who are willing to pay a premium for a sophisticated non-alcoholic option.

Increasing consumer awareness of health and wellness, coupled with a growing preference for healthier lifestyle choices, is driving demand for non-alcoholic beverages, including non-alcoholic wine. Many consumers are opting for alcohol-free alternatives to reduce their calorie intake, avoid hangovers, and support overall well-being. Non-alcoholic wine offers a healthier alternative to traditional alcoholic beverages, appealing to individuals seeking options with lower calorie content and reduced health risks associated with alcohol consumption. In addition, increasing awareness of the environmental and ethical implications of alcohol consumption is driving the adoption of non-alcoholic wine as a socially acceptable and sustainable beverage choice. As consumer preferences continue to evolve, the Non-Alcoholic Wine Market is poised for further growth and innovation, with opportunities for expansion into new demographics and occasions. Furthermore, the market is driven by Advances in technology and production methods and rising initiatives promoting alcohol moderation. However, high production costs and regulatory challenges governing the production, labeling, and marketing of non-alcoholic beverages, on the other hand, would stifle market growth between 2022 and 2032.

The key regions considered for the Global Non-alcoholic Wine market study includes Asia Pacific, North America, Europe, Latin America, and Rest of the World. In 2023, North America was the largest regional market. Growing consumer awareness regarding the health risks linked to excessive alcohol intake is prompting a significant shift towards healthier living choices. Consumers are proactively seeking substitutes that enable them to savor the tradition and essence of wine minus the adverse health consequences of alcohol. In response, manufacturers are prioritizing research and development endeavors to craft a broad spectrum of premium non-alcoholic wine selections. For instance, in October 2022, Sovi Wine Co. introduced a range of non-alcoholic wine offerings, featuring a 2021 Chenin Blanc and a Reserve Red Blend. Crafted from top-tier fruit harvested from California's esteemed Clarksburg AVA, these premium non-alcoholic wines undergo a vacuum distillation technique to meticulously eliminate alcohol while preserving the wine's intricate flavors and aromas. The market in Asia Pacific, on the other hand, is expected to develop at the fastest rate over the forecast period.

Major market player included in this report are:
Schloss Wachenheim AG
Australian Vintage Limited
Sutter Home Wine Estate
Miguel Torres S.A
DGB (Pty) Ltd.
Bodega La Tautila
Grüvi
Chateau Diana Winery
Hill Street Beverage Company Inc.
Ariel Vineyards

The detailed segments and sub-segment of the market are explained below:

By Product
Sparkling
Still

By ABV (%)
ABV (0.0%)
ABV (Up to 0.5%)
ABV (Up to 1.2%)

By Packaging
Bottles
Cans

By Distribution Channel
On-trade
Off-trade  
By Region:
North America
U.S.
Canada
Europe
UK
Germany
France
Spain
Italy
ROE
Asia Pacific
China
India
Japan
Australia
South Korea
RoAPAC
Latin America
Brazil
Mexico
Middle East & Africa
Saudi Arabia
South Africa
RoMEA

Years considered for the study are as follows:
Historical year – 2022
Base year – 2023
Forecast period – 2024 to 2032

Key Takeaways:
Market Estimates & Forecast for 10 years from 2022 to 2032.
Annualized revenues and regional level analysis for each market segment.
Detailed analysis of geographical landscape with Country level analysis of major regions.
Competitive landscape with information on major players in the market.
Analysis of key business strategies and recommendations on future market approach.
Analysis of competitive structure of the market.
Demand side and supply side analysis of the market.

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