Global Malt Whiskey Market Size study & Forecast, by Type (Scotch Whiskey, American Whiskey, Irish Whiskey), By Distribution Channel (On Trade, Off Trade) and Regional Analysis, 2022-2029

Global Malt Whiskey Market Size study & Forecast, by Type (Scotch Whiskey, American Whiskey, Irish Whiskey), By Distribution Channel (On Trade, Off Trade) and Regional Analysis, 2022-2029

Global Malt Whiskey Market is valued at approximately USD 4.3 billion in 2021 and is anticipated to grow with a healthy growth rate of more than 4.7% over the forecast period 2022-2029. Malt Whiskey is a type of whisky made from a fermented mash comprised primarily of malted barley. Malt Whiskey is prepared only with water and malted barley and other cereals and grains are not used. The alcohol produced is stored and aged in wood barrels. Moreover, the type of whiskey produced depends on the type of grain and barrel used during the distilling process. In addition, location also plays an important role in defining a whiskey such as Irish Whiskey and American Whiskey. Irish Whiskey is made using only barley while American whiskey is made with corn, rye, and wheat. The increasing consumption of alcoholic beverages and the growing number of breweries & pubs as well as strategic initiatives from leading market players are key factors accelerating the market growth.

The increasing consumption of alcoholic beverages is contributing to the growth of the Global Malt Whiskey Market. For instance, according to Statista – as of 2022, the revenue of the global alcoholic drinks market is estimated at USD 1,484 billion, and the market is expected to grow annually by 10.01% between 2022-2025 period to reach USD 1980.60 billion by end of 2025. Moreover, as per European Commission estimates - In 2019, around 8.4% of the EU adult population consumed alcohol daily, 28.8% consumed alcohol on weekly basis, and around 22.8% on monthly basis. Also, the increasing growth of the hospitality sector in post covid era and the rising emergence of Direct-to-consumer (DTC) platforms would create a lucrative growth prospectus for the market over the forecast period. However, stringent government rules and regulations towards the distribution and sales of alcohol stifle market growth throughout the forecast period of 2022-2029.

The key regions considered for the Global Malt Whiskey Market study includes Asia Pacific, North America, Europe, Latin America, and Rest of the World. Asia Pacific dominated the market in terms of revenue, owing to the high consumption of whiskey in countries such as Japan and India and the increasing penetration of leading market players in the region. Whereas Europe is expected to grow with the highest CAGR during the forecast period, owing to factors such as rising demand for malt whiskey and the presence of leading market players in the region.

Major market player included in this report are:
Asahi Group Holdings Ltd.
Diageo plc
Pernod Ricard
Rémy Cointreau
Suntory Holdings Limited
The Brown–Forman Corporation
The Edrington Group
William Grant & Sons Ltd
Bacardi Limited,
Alliance Global Group, Inc.

Recent Developments in the Market:
 In Sept 2021, French beverage company Pernod-Ricard has acquired Specialty Drinks Ltd., the parent company of The Whisky Exchange. TWE is touted as one of the largest online retailers of spirits in the UK and the largest online retailer of whisky Worldwide.

 In March 2022, Diego India announced launch of locally created artisanal whisky—Godawan Single Malt in the Indian market. Initially, this new whiskey would be available in Rajasthan and Delhi and subsequently would be available in the rest of India.

Global Malt Whiskey Market Report Scope:
Historical Data 2019-2020-2021
Base Year for Estimation 2021
Forecast period 2022-2029
Report Coverage Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
Segments Covered Type, Distribution Channel, Region
Regional Scope North America; Europe; Asia Pacific; Latin America; Rest of the World
Customization Scope Free report customization (equivalent up to 8 analyst’s working hours) with purchase. Addition or alteration to country, regional & segment scope*

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.

The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:

By Type
Scotch Whiskey
American Whiskey
Irish Whiskey
By Distribution Channel
On Trade
Off Trade
By Region:
North America
U.S.
Canada
Europe
UK
Germany
France
Spain
Italy
ROE
Asia Pacific
China
India
Japan
Australia
South Korea
RoAPAC
Latin America
Brazil
Mexico
RoLA
Rest of the World

Companies Mentioned

Asahi Group Holdings Ltd.
Diageo plc
Pernod Ricard
Rémy Cointreau
Suntory Holdings Limited
The Brown–Forman Corporation
The Edrington Group
William Grant & Sons Ltd
Bacardi Limited,
Alliance Global Group, Inc.

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