Global Gig Economy Platforms Market Size study & Forecast, by Type (APP-Based, Website-Based) By Application (Freelancer, Independent Contractor, Project Worker, Part-Time, Other) and Regional Analysis, 2023-2030

Global Gig Economy Platforms Market Size study & Forecast, by Type (APP-Based, Website-Based) By Application (Freelancer, Independent Contractor, Project Worker, Part-Time, Other) and Regional Analysis, 2023-2030

Global Gig Economy Platforms Market is valued approximately USD xx billion in 2022 and is anticipated to grow with a healthy growth rate of more than xx% over the forecast period 2023-2030. Gig Economy Platforms are online marketplaces or digital platforms that connect individuals seeking short-term, freelance, or temporary work opportunities with businesses or individuals in need of specific services or tasks to be completed. These platforms facilitate transactions between clients and gig workers, typically through a website or mobile application. The Gig Economy Platforms market is expanding because of factors such as growing trend of remote work culture and rising demand of freelancing. These platforms provide a convenient and flexible way for individuals to find work opportunities or hire workers, often leveraging technology to match workers with suitable tasks or projects based on their skills, location, availability, and preferences. As a result, the demand of Gig Economy Platforms has progressively increased in the international market during the forecast period 2023-2030.

Remote work breaks down geographical barriers, allowing gig economy platforms to access a larger pool of talent from around the world. Companies can tap into a diverse range of skills and expertise that may not be available locally, thereby expanding the opportunities on gig platforms.

In 2022, the Pew Research Center released findings indicating a notable shift in work preferences, 60% of workers expressed a desire to primarily or entirely work from home, which is an uptick of 6% compared to data from 2020. This drives up the demand for gig economy platforms where individuals can find short-term or project-based work that fits their schedule. Another important factor drives the Gig Economy Platforms market is increasing demand of freelancing. Increased demand for freelancing leads to the emergence of specialized platforms catering to niche markets or specific industries. This specialization can attract both freelancers and clients seeking highly targeted services, further driving growth in the gig economy. In addition, as per Statista, revenue generated by freelancers at Upwork accounts USD 60.86 million by United States and USD 10.981 million by rest of the world in 2020 and the value has reached up to USD 86.89 million and USD 162.02 million respectively by the year 2022. Moreover, supportive government initiatives towards gig economy and rising on-demand services is anticipated to create a lucrative growth opportunity for the market over the forecast period. However, lack of awareness regarding gig economy platforms and economic uncertainty is going to impede overall market growth throughout the forecast period of 2023-2030.

The key regions considered for the Global Gig Economy Platforms Market study includes Asia Pacific, North America, Europe, Latin America, and Middle East & Africa. North America dominated the market in 2022 owing to the increasing demand of freelancing and presence of kay market player such as Upwork Global Inc in the region. People prefer flexible work arrangements, and the talent pool available to gig economy platforms grows. This enables platforms to attract a diverse spectrum of qualified workers, hence providing clients with a broader selection of services. The region’s dominant performance is anticipated to propel the overall demand of Gig Economy Platforms. Furthermore, Asia Pacific is expected to grow fastest during the forecast period, owing to factors such as supportive government initiatives towards gig economy in the region. Governments can invest in programs aimed at upskilling and reskilling workers to thrive in the gig economy. By providing training opportunities in relevant skills, governments can help workers adapt to the changing labor market and increase their earning potential on gig economy platforms.

Major market player included in this report are:
TaskRabbit, Inc
Bellhop, Inc
Guru.com Corporation
HopSkipDrive, Inc
Freelancer Limited
Rover.com, Inc
Upwork Global Inc
Fiverr International Limited
Turo Inc
Handy Technologies, Inc

Recent Developments in the Market:
 In December 2023, Tech Mahindra, a leading provider of digital transformation, consultancy, and business reengineering solutions, announced the introduction of Populii, a crowdsourcing platform that allows gig workers to collaborate with top companies on micro projects that require human-in-the-loop services. The platform is going to provide flexible job opportunities for the gig economy while also providing businesses with solid data from trained and qualified people to construct competitive AI algorithms.

Global Gig Economy Platforms Market Report Scope:
 Historical Data – 2020 - 2021
 Base Year for Estimation – 2022
 Forecast period - 2023-2030
 Report Coverage - Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
 Segments Covered - Type, Application, Region
 Regional Scope - North America; Europe; Asia Pacific; Latin America; Middle East & Africa

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.

The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players.

The detailed segments and sub-segment of the market are explained below:

By Type
APP-Based
Website-Based

By Application
Freelancer
Independent Contractor
Project Worker
Part-Time
Other

By Region:

North America
U.S.
Canada

Europe
UK
Germany
France
Spain
Italy
ROE

Asia Pacific
China
India
Japan
Australia
South Korea
RoAPAC

Latin America
Brazil
Mexico

Middle East & Africa
Saudi Arabia
South Africa
Rest of Middle East & Africa

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