Global False Eyelashes Market Size Study & Forecast, by Product (Strips, Cluster/Accent, Individual, Others), by Constituent (Natural, Synthetic), by Distribution Channel (Online, Convenience Stores, Hypermarkets & Supermarkets) and Regional Analysis, 202

Global False Eyelashes Market Size Study & Forecast, by Product (Strips, Cluster/Accent, Individual, Others), by Constituent (Natural, Synthetic), by Distribution Channel (Online, Convenience Stores, Hypermarkets & Supermarkets) and Regional Analysis, 2023-2030

Global False Eyelashes Market is valued at approximately USD 1.72 billion in 2022 and is anticipated to grow with a healthy growth rate of more than 6.2% over the forecast period 2023-2030. False eyelashes are a type of artificial eyelashes made from either synthetic or natural hair and fibers. They are attached to a strip and applied to the eyelid to enhance the appearance of eyelashes. The market for false eyelashes is growing due to the increasing trend of enhancing beauty through makeup, cosmetics, and beauty products. However, competition from local manufacturers hinder market growth.
With the presence of numerous beauty salons and spas further contributing to the market growth. In May 2020, data was published by SBDC National Information Clearinghouse, which stated that the beauty industry, including over 80,000 beauty salons and barber shop-related establishments, generated USD 20 billion in revenue in the US. Popularity of false eyelashes among celebrities and influencers for photoshoots, events, and social media posts drives market growth. This popularity and influence have driven the wider use of false eyelashes, especially among younger demographics, leading to increased demand. Customization has also been a significant factor in the increase in demand for artificial eyelashes. Consumers can choose from a wide variety of false eyelashes to suit their individual style. Some companies are even introducing various eyelash applications that allow users to try their eyelashes virtually, opening up an immense opportunity in the market. However, the incidence of eye infections and injuries due to formaldehyde compound-based eyelashes act as a major restraint for the market during the forecast period of 2023-2030.

The key regions considered for the Global False Eyelashes Market study include Asia Pacific, North America, Europe, Latin America, and Middle East & Africa. Asia Pacific dominated the market in 2022 due to the rising awareness of developing beauty trends and the availability of new and more effective products in markets. This trend is expected to drive the regional market over the forecast period. The growth of Japan and South Korea's beauty products is expected to increase due to an increase in consumer spending. While companies like MAC, Eylure, Ardell, and Kiss offer false eyelashes for a diverse audience, smaller brands like Doux Lashes, House of Lashes, AZLO Lashes, and Artémes Lashes cater specifically to the Asian market. As a result, the region is expected to have the fastest growth rateNorth America is expected to grow significantly, with celebrities and lash companies largely focused on promoting their products to build their business revenues from the US and Canada. Additionally, there is a strong demand for high-quality fake lashes, leading to increased revenue from North America in 2021.

Major market player included in this report are:
MAC Cosmetics
Ardell Professionals
KISS Products, Inc.
Huda Beauty FZ-LLC
Professional Artist Cosmetics (PAC)
L’Oreal S.A.
House of Lashes
Parfums de Coeur, Ltd.
Beauty Box LLP
Kosé Corporation

Recent Developments in the Market:
In April 2022, Meggie Morgan of Meggie Lashes launched a false eyelash vending machine in Coventry, England. Which also allowed customers to buy lip-gloss and beauty blenders from the machine.
In July 2021, Revlon Inc. unveiled a new collection of false eyelashes inspired by celebrity Megan Thee Stallion, called the 'Revlon Megan Thee Stallion Hot Girl Sunset collection.' This collection is now available for consumers to purchase.
In July 2021, Treluce Beauty brand teamed up with Made by Collective to release a line of eye makeup products, such as eye shadow, eyeliners, and false lashes. These new products are specifically designed for the Latin American market.
In September 2020, Jenna Lyons launched Love Seen, a beauty brand focused on false eyelashes. The brand offers 15 different styles of false lashes, with various shapes, colors, lengths, and styles to choose from.

Global False Eyelashes Market Report Scope:
 Historical Data – 2020 - 2021
 Base Year for Estimation – 2022
 Forecast period - 2023-2030
 Report Coverage - Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
 Segments Covered - Product, Constituent, Distribution Channel, Region
 Regional Scope - North America; Europe; Asia Pacific; Latin America; Middle East & Africa


The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.

The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:

By Product:
Strips
Cluster/Accent
Individual
Others

By Constituent:
Natural
Synthetic

By Distribution Channel:
Online
Convenience Stores
Hypermarkets & Supermarkets

By Region:

North America
U.S.
Canada

Europe
UK
Germany
France
Spain
Italy
ROE

Asia Pacific
China
India
Japan
Australia
South Korea
RoAPAC

Latin America
Brazil
Mexico

Middle East & Africa
Saudi Arabia
South Africa
Rest of Middle East & Africa

Companies Mentioned
MAC Cosmetics
Ardell Professionals
KISS Products, Inc.
Huda Beauty FZ-LLC
Professional Artist Cosmetics (PAC)
L’Oreal S.A.
House of Lashes
Parfums de Coeur, Ltd.
Beauty Box LLP
Kosé Corporation

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