Global Digitally Printed Wallpaper Market Size Study & Forecast, by Product (Vinyl, Nonwoven, Fabric, Paper, Fiberglass), by Application (Commercial, Residential), and Regional Analysis, 2023-2030

Global Digitally Printed Wallpaper Market Size Study & Forecast, by Product (Vinyl, Nonwoven, Fabric, Paper, Fiberglass), by Application (Commercial, Residential), and Regional Analysis, 2023-2030

Global Digitally Printed Wallpaper Market is valued at approximately USD 2.71 billion in 2022 and is anticipated to grow with a healthy growth rate of more than 18.2% over the forecast period 2023-2030. Digitally Printed Wallpaper is a non-contact printing technique on a variety of media from a digital image. It has revolutionized the wallpaper industry by allowing for high-quality, distortion-free images to be printed on a range of media. This has led to a growing market, with consumers increasingly drawn to the benefits of digital printed wallpaper such as enhanced aesthetics, durability, easy maintenance, and cost-effectiveness. However, a lack of standardization challenge the market growth.

Consumer preferences for wall coverings and DIY home improvement projects have been boosted by the influence of social media platforms, which is a major reason that drives the market. In addition, the rapid growth of the commercial sector, particularly in the hospitality industry, has created a demand for window coverings. According to TOPHOTELPROJECTS, the UK is expected to see a significant increase in hotel construction, with over 400 new hotels and more than 60,000 rooms set to open in the next few years in the near future. The trend towards bold and unique textures in wallpapers presents a growth opportunity for manufacturers in both the residential and commercial markets. However, the availability of substitute products hinder market growth during the forecast period of 2023-2030.

The key regions considered for the Global Digitally Printed Wallpaper Market study include Asia Pacific, North America, Europe, Latin America, and Middle East & Africa. North America dominated the market in 2022 owing to the increased spending on interior decor and renovations driving growth in the region. According to the National Association of the Remodeling Industry (NARI), more than 76% of homeowners in the U.S. have carried out home improvement projects. Asia Pacific is expected to grow significantly over the forecast period, due to rapid economic development, urbanization, and digitalization. The hospitality industry is also booming in the region, with many popular travel destinations.

Major market player included in this report are:
Tecnografica
A.S. Création Tapeten AG
Grandeco Wallfashion Group Belgium NV
Graham and Brown Ltd.
MX Display Ltd.
Flavor Paper
Moonavoor Sisustus
John Mark Ltd
Glamora Srl
Inkiostro Bianco

Recent Developments in the Market:
 In March 2021, Rasch GmbH & Co. KG introduced their recent line of digitally printed wallpapers, with a wide range of colour combinations, patterns, and textures to meet the diverse needs of customers.
 In March 2022, Graham & Brown Ltd partnered with designer Karl Lagerfeld to launch a line of wallpapers featuring original prints, logos, and sketches. It brings more product range available for their customer.
 In January 2023, Grandeco Wallfashion Group Belgium NV launched a digitally printed XL wallpaper as part of its Mural Young Edition collection, using a custom-made printing press.

Global Digitally Printed Wallpaper Market Report Scope:
 Historical Data – 2020 - 2021
 Base Year for Estimation – 2022
 Forecast period - 2023-2030
 Report Coverage - Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
 Segments Covered - Product, Application, Region
 Regional Scope - North America; Europe; Asia Pacific; Latin America; Middle East & Africa


The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.

The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:

By Product:
Vinyl
Nonwoven
Fabric
Paper
Fiberglass

By Application:
Commercial
Residential

By Region:

North America
U.S.
Canada

Europe
UK
Germany
France
Spain
Italy
ROE

Asia Pacific
China
India
Japan
Australia
South Korea
RoAPAC

Latin America
Brazil
Mexico

Middle East & Africa
Saudi Arabia
South Africa
Rest of Middle East & Africa

Companies Mentioned
Tecnografica
A.S. Création Tapeten AG
Grandeco Wallfashion Group Belgium NV
Graham and Brown Ltd.
MX Display Ltd.
Flavor Paper
Moonavoor Sisustus
John Mark Ltd
Glamora Srl
Inkiostro Bianco

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