Europe Alternative Protein Market (2023 Edition) - Analysis By Product Type, Application, Sales Channel, By Region, By Country: Market Size, Insights, Competition, Covid-19 Impact and Forecast (2023-2028)
Executive Summary
The European Alternative Protein market was valued at USD 1906.4 Million in 2021 and is expected to grow at a CAGR of 20.2% during the forecast period of 2023-2028. The market will account for two-thirds of worldwide consumption by 2035, driven by a big and expanding population that is consuming more proteins as it becomes wealthier.
The primary factors influencing the consumption of alternative protein products in Europe are the environmental and health benefits. Customers are actively looking for sustainability and health-related qualities, boosting their intake of plant-based proteins. The alternative protein market is most developed in Europe, where a number of these products have been available on grocery store shelves for some time. The highest GDP per person in the world will continue to be in Europe. Due to the climate and communities that value their health, alternative protein adoption is expected to rise quickly.
Governments are funding research and innovation projects all around Europe to accelerate the diversification of proteins. Increasing protein self-sufficiency, dismantling unsustainable supply chains, and diversifying protein sources and end products are all part of Europe's efforts to change its food systems.
The willingness of consumers to adopt these alternatives into their preferred diets is a key factor in the expansion of the alternative-protein business. Moreover, a growing percentage of the total protein will be made up of alternative proteins. The need for alternative proteins is being driven by a number of strong megatrends, including environmental protection, factory farming ethics, and health concerns.
Investors have a wide range of options in the alternative protein market since these proteins are entering a segment of the food industry that is particularly resistant to recession and cyclicality, making them a solid hedge against any hidden competitors that might have an impact on the entire economy.
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