South Africa: consumer survey

South Africa: consumer survey

This report provides key findings from consumer survey data from South Africa and gives an analysis at the operator level. It covers fixed broadband, mobile and pay-TV services. The survey was conducted in association with Dynata in July2023.

The survey group was chosen to be representative of the mobile-internet-using population in South Africa. We set quotas on age, gender and geographical spread to that effect. There were at least 1000 respondents.


Key Questions Answered in This Report

▪ What are the most-significant factors that affect Net Promoter Scores(NPSs) for fixed broadband and mobile operators? Which operators score highly and why? 

▪ What are the most significant drivers of fixed broadband and mobile churn and how can operators approach customer retention? 

▪ What are the mobile and fixed broadband data usage patterns among respondents? 

▪ What are the most popular pay-TV and video streaming services? Which services lead to high satisfaction scores and why?


Executive summary 


Analysis and key findings 

Methodology and panel information 

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