Visual Analytics Market By Offering (Solution, Service), By Deployment Model (On-premise, Cloud), By Application (Supply Chain, Sales and Marketing, Finance, Human resources (HR), Others), By Enterprise Size (Large Enterprises, SMEs), By Industry Vertical (BFSI, Manufacturing, Healthcare, Government, Energy & Utilities, Transportation, Retail & E-commerce, IT & Telecom, Education, Media & Entertainment, Others): Global Opportunity Analysis and Industry Forecast, 2021-2031
Visual analytics is used to visually represent the information and helps individual to interact directly with the information to gain knowledge, draw conclusions and make quick decisions. In addition, visual representation of the information reduces complex cognitive work needed to perform certain tasks. Furthermore, it allows decision makers to combine their human flexibility, creativity, and background knowledge with the storage and processing capacities of today’s computers to gain insight into complex problems.
Rise in adoption of advance visualization technology by enterprises and growing demand for analytical tools among enterprises are driving the growth of the visual analytics market. Moreover, rapid growth in volume and variety of business data are boosting the market size. However, high cost of installation and security concern, lack of skilled professionals, and lack of awareness restrict the growth of the market. On the contrary, increased usage of the internet of things (IoT) and the introduction of improved visual analytics are expected to offer remunerative opportunities for expansion of the market during the forecast period.
The visual analytics market is segmented on the basis of by offering, deployment model, application, enterprise size, industry vertical, and region. On the basis of offering, the market is categorized into solutions and service. On the basis of deployment model, the market is classified into on-premise and cloud. On the basis of application, the market is classified into supply chain, sales and marketing, finance, human resources (HR), and others. On the basis of enterprise size, the market is classified into large enterprise and SMEs. By industry vertical, it is classified into BFSI, manufacturing, healthcare, government, energy & utilities, transportation, retail & e-commerce, IT & telecom, education, media & entertainment, and others. By region, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA.
The key players that operate in the visual analytics market are Alteryx, Inc., DataDeck, Data Clarity, Geckoboard Software, IBM Corporation, Locii Solutions Ltd., Microsoft Corporation, MicroStrategy Incorporated, Nexidia Inc., Oracle Corporation, Orbital Insight, Qlik, SAP SE, SAS Institute Inc., Tableau Software Inc., TIBCO Software Inc., and Ubiq. These players have adopted various strategies to increase their market penetration and strengthen their position in the industry.
Key Benefits For Stakeholders
This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the visual analytics market analysis from 2021 to 2031 to identify the prevailing visual analytics market opportunities.
The market research is offered along with information related to key drivers, restraints, and opportunities.
Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
In-depth analysis of the visual analytics market segmentation assists to determine the prevailing market opportunities.
Major countries in each region are mapped according to their revenue contribution to the global market.
Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
The report includes the analysis of the regional as well as global visual analytics market trends, key players, market segments, application areas, and market growth strategies.
Key Market Segments
By Offering
Solution
Service
Service
Professional Service
Managed Service
By Enterprise Size
Large Enterprises
SMEs
By Deployment Model
On-premise
Cloud
By Application
Supply Chain
Sales and Marketing
Finance
Human resources (HR)
Others
By Industry Vertical
BFSI
Manufacturing
Healthcare
Government
Energy Utilities
Transportation
Retail E-commerce
IT Telecom
Education
Media Entertainment
Others
By Region
North America
U.S.
Canada
Europe
United Kingdom
Germany
France
Italy
Spain
Netherlands
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Australia
India
Rest of Asia-Pacific
LAMEA
Latin America
Middle East
Africa
Key Market Players
Alteryx, Inc.
DataDeck
Data Clarity
Geckoboard Software
IBM Corporation
Locii Solutions Ltd.
Microsoft Corporation
MicroStrategy Incorporated
Nexidia Inc.
Oracle Corporation
Orbital Insight
Qlik
SAP SE
SAS Institute Inc.
Tableau Software Inc.
TIBCO Software Inc.
Ubiq
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