South Africa Baby Oral Care Market By Type (Toothbrush, Toothpaste, Floss, Tooth Mousse, Others), By End User (Infant, Toddler), By Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Convenience stores, Online channels, Others): Opportunity Analysis and Industry Forecast, 2022-2031
South Africa baby oral care market is expected to witness a substantial growth during the forecast period. The growth regarding oral health and wellness and hygiene is sustaining the market. The baby oral care market in South Africa is segmented on the basis of type, end user, and distribution channel. On the basis of type, the market is classified into toothbrush, toothpaste, floss, and tooth mousse. Since 2018, toothpaste holds the major market share adhered to toothbrush, floss, and tooth mousse. By end user, the market is divided into infants, and toddlers. Toddlers holds a major share in South Africa baby oral care market. Depending on distribution channel, the market is classified into supermarkets and hypermarkets, convenience stores, specialty stores, and online stores. The online stores have established dominant visibility in the South Africa oral care market.
The major drivers for growth of the South Africa oral care market are owing to increase in health awareness for oral hygiene among parents and increase in demand for oral care products. The awareness of oral health and hygiene among people due to variety of services and products for the infants and toddlers' oral health and hygiene is sustaining the market. Furthermore, stringent laws enforced by the government pertaining to offer the best products to the customers are driving the market growth. In addition, upsurge in customer demand for the ease of online purchasing is providing the market with different growth opportunities.
Online channels provide consumers with a variety of baby oral care products such as toothpaste, toothbrushes, floss, and tooth mousse at affordable prices thus aiding to the growth of the baby oral care market in South Africa.
Contrarily, certain restraining factors that impact the growth of the baby oral care market is high cost of the products and limited availability of the products. Furthermore, different players are providing attractive discounts on their products to remain competitive in the market.
Conversely, introduction of cutting-edge products by the key players in the market are gaining substantial market opportunities. The infants and toddlers are extremely sensitive and hence requires special products for their dental care. The innovative toothpaste and toothbrushes available and developed for sensitive teeth, are creating a favorable impact on the baby oral care market. Furthermore, launching of fluoride-free toothpaste in the market is providing customers with toothpaste that contains natural ingredients and no artificial ingredients.
This is causing increase in need for such toothpaste in the current market situation. In addition, the trend of baby oral care products without artificial ingredients and made of all natural ingredients among the oral care and hygiene consumers are providing several opportunities for the market growth. In addition, the introduction of electrical toothbrushes is expected to develop substantial market opportunities for both the new and existing participants in the baby oral care market. Electrical toothbrushes provide a full cleaning without any nicks or scratches and hence they are acquiring popularity among the clients.
Furthermore, increase in disposable income of the middle-class populace is making them embrace new and innovative products in the market.
The South Africa baby oral care market is anticipated to witness substantial growth in the upcoming years. This is attributed to increase in oral health and hygiene awareness among the populace. In addition, distribution channels such as the online stores are aiding the growth of the market. Furthermore, the growing population is thrusting the need in the market. In addition, leading companies are adopting various strategies such as new product advancement, R&D, pricing strategies, and marketing strategies to remain affordable in the South Africa oral care market. New product advancement is one of the most crucial strategies adopted by the leading players in the baby oral care market in South Africa. Moreover, businesses are launching products with natural ingredients such as cooking soda and coconut oil, which are useful for the infants' health and hygiene. In addition, adopting advertising campaigns is likewise released by the firms to advertise their products to boost their visibility in the market.
The key players operating in the South Africa baby oral care market include Procter & Gamble, Colgate-Palmolive, Combe Incorporated, Lion Corporation, Dabur International, Corriveau-Montpetit, Church & Dwight Corporation, Nutricare Solutions, Bayer Corporation, and Baby Products.
Key Benefits For Stakeholders
Enable informed decision-making process and offer market analysis based on the current market situation and estimated future trends.
Analyze the key strategies adopted by major market players in South Africa baby oral care market.
Assess and rank the top factors that are expected to affect the growth of South Africa baby oral care market.
Top Player positioning provides a clear understanding of the present position of market players.
Detailed analysis of the South Africa baby oral care market segmentation assists to determine the prevailing market opportunities.
Identify key investment pockets for various offerings in the market.
Manufacturing Capacity
Consumer Buying Behavior Analysis
End user preferences and pain points
Product Life Cycles
Average Consumer Expenditure
Go To Market Strategy
Key Market Segments
By Type
Toothpaste
Floss
Tooth Mousse
Others
Toothbrush
Sub-Type
Manual
Electric
By End User
Infant
Toddler
By Distribution Channel
Supermarkets and Hypermarkets
Specialty Stores
Convenience stores
Online channels
Others
Key Market Players
Procter & Gamble
Colgate-Palmolive
Combe Incorporated
Lion Corporation
Dabur International
Corriveau-Montpetit
Church & Dwight Corporation
Nutricare Solutions
Bayer Corporation
AAA Baby Products
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- CHAPTER 1: INTRODUCTION
- 1.1. Report Description
- 1.2. Key Market Segments
- 1.3. Key Benefits to the Stakeholders
- 1.4. Research Methodology
- 1.4.1. Primary Research
- 1.4.2. Secondary Research
- 1.4.3. Analyst Tools and Models
- CHAPTER 2: EXECUTIVE SUMMARY
- 2.1. CXO Perspective
- CHAPTER 3: MARKET OVERVIEW
- 3.1. Market Definition and Scope
- 3.2. Key Findings
- 3.2.1. Top Impacting Factors
- 3.2.2. Top Investment Pockets
- 3.3. Porter’s Five Forces Analysis
- 3.4. Market Dynamics
- 3.4.1. Drivers
- 3.4.2. Restraints
- 3.4.3. Opportunities
- 3.5. COVID-19 Impact Analysis on the market
- CHAPTER 4: SOUTH AFRICA BABY ORAL CARE MARKET, BY TYPE
- 4.1. Overview
- 4.1.1. Market Size and Forecast, By Type
- 4.2. Toothbrush
- 4.3. Toothpaste
- 4.4. Floss
- 4.5. Tooth Mousse
- 4.6. Others
- CHAPTER 5: SOUTH AFRICA BABY ORAL CARE MARKET, BY END USER
- 5.1. Overview
- 5.1.1. Market Size and Forecast, By End User
- 5.2. Infant
- 5.3. Toddler
- CHAPTER 6: SOUTH AFRICA BABY ORAL CARE MARKET, BY DISTRIBUTION CHANNEL
- 6.1. Overview
- 6.1.1. Market Size and Forecast, By Distribution Channel
- 6.2. Supermarkets and Hypermarkets
- 6.3. Specialty Stores
- 6.4. Convenience stores
- 6.5. Online channels
- 6.6. Others
- CHAPTER 7: COMPETITIVE LANDSCAPE
- 7.1. Introduction
- 7.2. Top winning strategies
- 7.3. Product Mapping of Top 10 Player
- 7.4. Competitive Dashboard
- 7.5. Competitive Heatmap
- 7.6. Top player positioning, 2021
- CHAPTER 8: COMPANY PROFILES
- 8.1. Procter & Gamble
- 8.1.1. Company overview
- 8.1.2. Key Executives
- 8.1.3. Company snapshot
- 8.1.4. Operating business segments
- 8.1.5. Product portfolio
- 8.1.6. Business performance
- 8.1.7. Key strategic moves and developments
- 8.2. Colgate-Palmolive
- 8.2.1. Company overview
- 8.2.2. Key Executives
- 8.2.3. Company snapshot
- 8.2.4. Operating business segments
- 8.2.5. Product portfolio
- 8.2.6. Business performance
- 8.2.7. Key strategic moves and developments
- 8.3. Combe Incorporated
- 8.3.1. Company overview
- 8.3.2. Key Executives
- 8.3.3. Company snapshot
- 8.3.4. Operating business segments
- 8.3.5. Product portfolio
- 8.3.6. Business performance
- 8.3.7. Key strategic moves and developments
- 8.4. Lion Corporation
- 8.4.1. Company overview
- 8.4.2. Key Executives
- 8.4.3. Company snapshot
- 8.4.4. Operating business segments
- 8.4.5. Product portfolio
- 8.4.6. Business performance
- 8.4.7. Key strategic moves and developments
- 8.5. Dabur International
- 8.5.1. Company overview
- 8.5.2. Key Executives
- 8.5.3. Company snapshot
- 8.5.4. Operating business segments
- 8.5.5. Product portfolio
- 8.5.6. Business performance
- 8.5.7. Key strategic moves and developments
- 8.6. Corriveau-Montpetit
- 8.6.1. Company overview
- 8.6.2. Key Executives
- 8.6.3. Company snapshot
- 8.6.4. Operating business segments
- 8.6.5. Product portfolio
- 8.6.6. Business performance
- 8.6.7. Key strategic moves and developments
- 8.7. Church & Dwight Corporation
- 8.7.1. Company overview
- 8.7.2. Key Executives
- 8.7.3. Company snapshot
- 8.7.4. Operating business segments
- 8.7.5. Product portfolio
- 8.7.6. Business performance
- 8.7.7. Key strategic moves and developments
- 8.8. Nutricare Solutions
- 8.8.1. Company overview
- 8.8.2. Key Executives
- 8.8.3. Company snapshot
- 8.8.4. Operating business segments
- 8.8.5. Product portfolio
- 8.8.6. Business performance
- 8.8.7. Key strategic moves and developments
- 8.9. Bayer Corporation
- 8.9.1. Company overview
- 8.9.2. Key Executives
- 8.9.3. Company snapshot
- 8.9.4. Operating business segments
- 8.9.5. Product portfolio
- 8.9.6. Business performance
- 8.9.7. Key strategic moves and developments
- 8.10. AAA Baby Products
- 8.10.1. Company overview
- 8.10.2. Key Executives
- 8.10.3. Company snapshot
- 8.10.4. Operating business segments
- 8.10.5. Product portfolio
- 8.10.6. Business performance
- 8.10.7. Key strategic moves and developments
- LIST OF TABLES
- TABLE 01. SOUTH AFRICA BABY ORAL CARE MARKET, BY TYPE, 2021-2031 ($MILLION)
- TABLE 02. SOUTH AFRICA BABY ORAL CARE MARKET, BY END USER, 2021-2031 ($MILLION)
- TABLE 03. SOUTH AFRICA BABY ORAL CARE MARKET, BY DISTRIBUTION CHANNEL, 2021-2031 ($MILLION)
- TABLE 04. PROCTER & GAMBLE: KEY EXECUTIVES
- TABLE 05. PROCTER & GAMBLE: COMPANY SNAPSHOT
- TABLE 06. PROCTER & GAMBLE: OPERATING SEGMENTS
- TABLE 07. PROCTER & GAMBLE: PRODUCT PORTFOLIO
- TABLE 08. PROCTER & GAMBLE: KEY STRATERGIES
- TABLE 09. COLGATE-PALMOLIVE: KEY EXECUTIVES
- TABLE 10. COLGATE-PALMOLIVE: COMPANY SNAPSHOT
- TABLE 11. COLGATE-PALMOLIVE: OPERATING SEGMENTS
- TABLE 12. COLGATE-PALMOLIVE: PRODUCT PORTFOLIO
- TABLE 13. COLGATE-PALMOLIVE: KEY STRATERGIES
- TABLE 14. COMBE INCORPORATED: KEY EXECUTIVES
- TABLE 15. COMBE INCORPORATED: COMPANY SNAPSHOT
- TABLE 16. COMBE INCORPORATED: OPERATING SEGMENTS
- TABLE 17. COMBE INCORPORATED: PRODUCT PORTFOLIO
- TABLE 18. COMBE INCORPORATED: KEY STRATERGIES
- TABLE 19. LION CORPORATION: KEY EXECUTIVES
- TABLE 20. LION CORPORATION: COMPANY SNAPSHOT
- TABLE 21. LION CORPORATION: OPERATING SEGMENTS
- TABLE 22. LION CORPORATION: PRODUCT PORTFOLIO
- TABLE 23. LION CORPORATION: KEY STRATERGIES
- TABLE 24. DABUR INTERNATIONAL: KEY EXECUTIVES
- TABLE 25. DABUR INTERNATIONAL: COMPANY SNAPSHOT
- TABLE 26. DABUR INTERNATIONAL: OPERATING SEGMENTS
- TABLE 27. DABUR INTERNATIONAL: PRODUCT PORTFOLIO
- TABLE 28. DABUR INTERNATIONAL: KEY STRATERGIES
- TABLE 29. CORRIVEAU-MONTPETIT: KEY EXECUTIVES
- TABLE 30. CORRIVEAU-MONTPETIT: COMPANY SNAPSHOT
- TABLE 31. CORRIVEAU-MONTPETIT: OPERATING SEGMENTS
- TABLE 32. CORRIVEAU-MONTPETIT: PRODUCT PORTFOLIO
- TABLE 33. CORRIVEAU-MONTPETIT: KEY STRATERGIES
- TABLE 34. CHURCH & DWIGHT CORPORATION: KEY EXECUTIVES
- TABLE 35. CHURCH & DWIGHT CORPORATION: COMPANY SNAPSHOT
- TABLE 36. CHURCH & DWIGHT CORPORATION: OPERATING SEGMENTS
- TABLE 37. CHURCH & DWIGHT CORPORATION: PRODUCT PORTFOLIO
- TABLE 38. CHURCH & DWIGHT CORPORATION: KEY STRATERGIES
- TABLE 39. NUTRICARE SOLUTIONS: KEY EXECUTIVES
- TABLE 40. NUTRICARE SOLUTIONS: COMPANY SNAPSHOT
- TABLE 41. NUTRICARE SOLUTIONS: OPERATING SEGMENTS
- TABLE 42. NUTRICARE SOLUTIONS: PRODUCT PORTFOLIO
- TABLE 43. NUTRICARE SOLUTIONS: KEY STRATERGIES
- TABLE 44. BAYER CORPORATION: KEY EXECUTIVES
- TABLE 45. BAYER CORPORATION: COMPANY SNAPSHOT
- TABLE 46. BAYER CORPORATION: OPERATING SEGMENTS
- TABLE 47. BAYER CORPORATION: PRODUCT PORTFOLIO
- TABLE 48. BAYER CORPORATION: KEY STRATERGIES
- TABLE 49. AAA BABY PRODUCTS: KEY EXECUTIVES
- TABLE 50. AAA BABY PRODUCTS: COMPANY SNAPSHOT
- TABLE 51. AAA BABY PRODUCTS: OPERATING SEGMENTS
- TABLE 52. AAA BABY PRODUCTS: PRODUCT PORTFOLIO
- TABLE 53. AAA BABY PRODUCTS: KEY STRATERGIES
- LIST OF FIGURES
- FIGURE 01. SOUTH AFRICA BABY ORAL CARE MARKET, 2021-2031
- FIGURE 02. SEGMENTATION OF SOUTH AFRICA BABY ORAL CARE MARKET, 2021-2031
- FIGURE 03. TOP INVESTMENT POCKETS IN SOUTH AFRICA BABY ORAL CARE MARKET (2022-2031)
- FIGURE 04. PORTER FIVE-1
- FIGURE 05. PORTER FIVE-2
- FIGURE 06. PORTER FIVE-3
- FIGURE 07. PORTER FIVE-4
- FIGURE 08. PORTER FIVE-5
- FIGURE 09. DRIVERS, RESTRAINTS AND OPPORTUNITIES: SOUTH AFRICA BABY ORAL CARE MARKET
- FIGURE 10. SOUTH AFRICA BABY ORAL CARE MARKET,BY TYPE, 2021 ($MILLION)
- FIGURE 11. SOUTH AFRICA BABY ORAL CARE MARKET,BY END USER, 2021 ($MILLION)
- FIGURE 12. SOUTH AFRICA BABY ORAL CARE MARKET,BY DISTRIBUTION CHANNEL, 2021 ($MILLION)
- FIGURE 13. TOP WINNING STRATEGIES, BY YEAR
- FIGURE 14. TOP WINNING STRATEGIES, BY DEVELOPMENT
- FIGURE 15. TOP WINNING STRATEGIES, BY COMPANY
- FIGURE 16. PRODUCT MAPPING OF TOP 10 PLAYERS
- FIGURE 17. COMPETITIVE DASHBOARD
- FIGURE 18. COMPETITIVE HEATMAP: SOUTH AFRICA BABY ORAL CARE MARKET
- FIGURE 19. TOP PLAYER POSITIONING, 2021
- FIGURE 20. PROCTER & GAMBLE: NET SALES, 2020-2022* ($MILLION)
- FIGURE 21. PROCTER & GAMBLE: REVENUE SHARE, BY SEGMENT, 2021 (%)
- FIGURE 22. PROCTER & GAMBLE: REVENUE SHARE, BY GEOGRAPHY, 2021 (%)
- FIGURE 23. COLGATE-PALMOLIVE: NET SALES, 2020-2022* ($MILLION)
- FIGURE 24. COLGATE-PALMOLIVE: REVENUE SHARE, BY SEGMENT, 2021 (%)
- FIGURE 25. COLGATE-PALMOLIVE: REVENUE SHARE, BY GEOGRAPHY, 2021 (%)
- FIGURE 26. COMBE INCORPORATED: NET SALES, 2020-2022* ($MILLION)
- FIGURE 27. COMBE INCORPORATED: REVENUE SHARE, BY SEGMENT, 2021 (%)
- FIGURE 28. COMBE INCORPORATED: REVENUE SHARE, BY GEOGRAPHY, 2021 (%)
- FIGURE 29. LION CORPORATION: NET SALES, 2020-2022* ($MILLION)
- FIGURE 30. LION CORPORATION: REVENUE SHARE, BY SEGMENT, 2021 (%)
- FIGURE 31. LION CORPORATION: REVENUE SHARE, BY GEOGRAPHY, 2021 (%)
- FIGURE 32. DABUR INTERNATIONAL: NET SALES, 2020-2022* ($MILLION)
- FIGURE 33. DABUR INTERNATIONAL: REVENUE SHARE, BY SEGMENT, 2021 (%)
- FIGURE 34. DABUR INTERNATIONAL: REVENUE SHARE, BY GEOGRAPHY, 2021 (%)
- FIGURE 35. CORRIVEAU-MONTPETIT: NET SALES, 2020-2022* ($MILLION)
- FIGURE 36. CORRIVEAU-MONTPETIT: REVENUE SHARE, BY SEGMENT, 2021 (%)
- FIGURE 37. CORRIVEAU-MONTPETIT: REVENUE SHARE, BY GEOGRAPHY, 2021 (%)
- FIGURE 38. CHURCH & DWIGHT CORPORATION: NET SALES, 2020-2022* ($MILLION)
- FIGURE 39. CHURCH & DWIGHT CORPORATION: REVENUE SHARE, BY SEGMENT, 2021 (%)
- FIGURE 40. CHURCH & DWIGHT CORPORATION: REVENUE SHARE, BY GEOGRAPHY, 2021 (%)
- FIGURE 41. NUTRICARE SOLUTIONS: NET SALES, 2020-2022* ($MILLION)
- FIGURE 42. NUTRICARE SOLUTIONS: REVENUE SHARE, BY SEGMENT, 2021 (%)
- FIGURE 43. NUTRICARE SOLUTIONS: REVENUE SHARE, BY GEOGRAPHY, 2021 (%)
- FIGURE 44. BAYER CORPORATION: NET SALES, 2020-2022* ($MILLION)
- FIGURE 45. BAYER CORPORATION: REVENUE SHARE, BY SEGMENT, 2021 (%)
- FIGURE 46. BAYER CORPORATION: REVENUE SHARE, BY GEOGRAPHY, 2021 (%)
- FIGURE 47. AAA BABY PRODUCTS: NET SALES, 2020-2022* ($MILLION)
- FIGURE 48. AAA BABY PRODUCTS: REVENUE SHARE, BY SEGMENT, 2021 (%)
- FIGURE 49. AAA BABY PRODUCTS: REVENUE SHARE, BY GEOGRAPHY, 2021 (%)
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