Ready Meals Market by Type (Canned/Preserved Ready Meals, Chilled Pizza, Chilled Ready Meals, Dried Ready Meals, Frozen Pizza, Frozen Ready Meals, and Prepared Salads), End User (Residential and Food Services), and Distribution Channel (Store-based Retailing (Supermarkets/Hypermarkets Discounters, Convenience Stores, and Others) and Online Retailing): Global Opportunity Analysis and Industry Forecast 2022-2031
The global ready meals market was valued at $138.1 billion in 2021, and is expected to reach $408.0 billion by 2031, registering a CAGR of 11.9% during the forecast period. Ready meals are defined as precooked meals that are prepared with minimum efforts. The ready meal market is characterized by the presence of large players with frequent innovations and product launch as their major strategy.
Increase in demand for packaged food predominantly drives the growth of the global ready meal market. Globally, the demand for packaged food is anticipated to increase at a moderate rate due to change in lifestyle and consumer preferences for ready-to-eat food products. In addition, rise in disposable income of people is expected to boost the demand for ready meals during the forecast period.
One of the major drawback of ready meals is that it does not taste similar or as good as the freshly cooked product does which let the consumer to choose the freshly cooked or baked meals instead of the frozen or ready meal. The product differentiation of ready meals is also limited in comparison to the general products available in the market. Another downside of refrigerated or frozen products is that they often comprise of unhealthy preservatives to have an even longer duration, which may affect the consumer’s health. Moreover, a complete cooling chain is essential for storing and consuming frozen food in a safe manner. However, in few cases, the cooling chain is expected to break due to power cut or other issues, which leads to the development of plenty of bacteria, specifically into food products that require high temperature control. This is further expected to turn the product unhealthy to consume and may lead to serious health problems.
Expansion of sales channel is the major factor that is expected to contribute to the growth of the ready meals market in the near future. Online retail platform is the fasted growing segment. Presently, many retail players are managing their own web-based retail stores where customers can learn more about the organization and its products. The availability of multiple options of product and their price comparison on online platforms also results in the increase in the number of online shopping consumers. This is beneficial to key players as it eliminates the need for any physical outlets or stores and also helps customers to read reviews provided by other users, and compare various stores, products, and the price by different sellers for the particular ready meals purchased. Furthermore, as per the data of World Bank, the North American region was the market leader with approximately 88.4% of the population are internet users, followed by Europe and Central Asia, accounting for around 83.9% of the population as internet users in 2019.
Some of the popular online retailers in the ready meals market are Amazon.com and Flipkart.com. Furthermore, other than sales channel, the product availability rises in convenient stores and local shops in small regions, which augments the market growth.
The ready meals market is segmented on the basis of type, end user distribution channel, and region. On the basis of type, the market is divided into canned/preserved ready meals, chilled pizza, chilled ready meals, dried ready meals, frozen pizza, frozen ready meals, and prepared salads. On the basis of end user, the market is divided into residential and food services. On the basis of distribution channel, it is classified into store-based retailing and online retailing. The store-based retailing segment is broadly classified into supermarkets/hypermarkets, discounters, convenience stores, and others. On the basis of region, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA.
The prominent players have adopted product launch as their key strategy to gain significant share in the market. The key players profiled in the report include Bakkavor Foods Ltd., ConAgra, Greencore Group Plc., JH Heinz Company Ltd., Nestle SA, Fleury Michon, Unilever Group, Northern Food Ltd., Kerry Foods Ltd., and Premier Foods Group Ltd.
Other players not profiled in the report include Oetker-Gruppe, Frosta AG, Campbell Soup Co, Bofrost Dienstleistungs GmbH & Co KG, Iglo Bird's Eye Frozen Foods, Freiberger Lebensmittel GmbH & Co KG, Hilcona AG, Gartenfrisch Jung GmbH, Bonduelle Groupe SA, and General Mills Inc.
KEY BENEFITS FOR STAKEHOLDERS
This report provides an extensive analysis of the current trends and emerging estimations in the global ready meals market.
In-depth analysis of the industry is conducted through market estimations of key segments from 2022 to 2031.
Comprehensive analysis of factors that drive and restrain the growth of the market is provided in the report.
Extensive analysis of the industry is conducted by following key product positioning and monitoring the top competitors within the market framework.
The key players are profiled along with their strategies to determine the competitive outlook of the market.
Ready Meals Market Key Segments:
By Type
Canned/Preserved Ready Meals
Chilled Pizza
Chilled Ready Meals
Dried Ready Meals
Frozen Pizza
Frozen Ready Meals
Prepared Salads
End User
Residential
Food Services
By Distribution Channel
Store-based Retailing
Supermarkets/Hypermarkets
Discounters
Convenience Stores
Others
Online Retailing
By Region
North America
U.S.
Canada
Mexico
Europe
France
Germany
UK
Spain
Italy
Rest of Europe
Asia-Pacific
India
China
Japan
South Korea
Australia
Rest of Asia-Pacific
LAMEA
Brazil
UAE
KSA
Saudi Arabia
South Africa
Rest of LAMEA
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