Plus Size clothing Market By Type (Casual Wear, Formal Wear, Sportswear, Others) , By Gender (Male, Female) By Age Group (Below 15, 16 to 59, 60 & Above) By Price Point (Economy, Mid-Range, Premium) : Global Opportunity Analysis and Industry Forecast, 2024-2033
Plus Size Clothing Market
The plus size clothing market was valued at $579.8 billion in 2023 and is projected to reach $964.9 billion by 2033, growing at a CAGR of 5.3% from 2024 to 2033.
Plus size clothing comprises apparel designed for individuals above size 14 according to the U.S. clothing size chart. The market has gained notable traction over the past few years owing to rise in campaigns pertaining to body positivity and increase in demand for diverse styles. Several brands have emerged in the fashion industry that cater specifically to plus size individuals, offering them a range of clothing with innovative designs.
Increase in demand for inclusivity and innovative designs among large size consumers has propelled the growth of the plus size clothing market. In addition, the advent of various plus size models and actors has normalized trendy clothing for large body sizes, driving the growth of the market. Sustainability is a key trend acquiring traction in the plus size clothing market. With increasing awareness among individuals regarding the extensive degradation period of synthetic clothes, the demand for sustainable plus size clothes is rising significantly in the market.
However, the availability of diverse brands in the market has surged competition, resulting in saturation and restrained growth of the market. Furthermore, persistent stereotypes about large size individuals wearing fashionable clothes in various areas limit the demand for innovative plus size clothing, restraining the development of the market. On the contrary, swiftly changing preferences and lifestyles of individuals owing to the high impact of social media are presenting lucrative opportunities for the plus size clothing market. According to Forbes, more than two-thirds of women in the U.S. are plus size consumers with diverse fashion preferences. With evolving cultural shifts and comprehension regarding body positivity, the diversity is anticipated to prompt brands to continue designing innovative fits for customers, thereby opening new avenues for the market.
Segment ReviewThe plus size clothing market is segmented into type, gender, age group, price point, and region. On the basis of type, the market is divided into casual wear, formal wear, sportswear, and others. Depending on gender, it is bifurcated into male and female. As per age group, it is classified into below 15, 16 to 59, and 60 & above. By price point, it is categorized into economy, mid-range, and premium. Region wise, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.
Key FindingsOn the basis of type, the casual wear segment held a high share of the market in 2023.
Depending on gender, the male segment acquired a high stake in the market in 2023.
As per age group, the 16 to 59 segment dominated the market in 2023.
By price point, the mid-range segment accounted for a high market share in 2023.Region wise, North America was the highest revenue generator in 2023.
Competition AnalysisThe major players of the global plus size clothing market include Hennes & Mauritz AB (H&M), Ralph Lauren Corporation, Adidas AG, PUMA SE, Nike, Inc., ASOS plc, Capri Holdings Limited (Michael Kors), WHP Global (Anne Klein), Punto Fa SL (MANGO Inc.), and Under Armour Inc. These major players have adopted various key development strategies such as business expansion, new product launches, and partnerships to strengthen their foothold in the competitive market.
Key Market SegmentsBy TypeCasual Wear
Formal Wear
Sportswear
Others
By GenderMale
Female
By Age GroupBelow 15
16 to 59
60 Above
By Price PointEconomy
Mid-Range
Premium
By RegionNorth America
U.S.
Canada
Mexico
Europe
France
Germany
Italy
Spain
UK
Russia
Rest of Europe
Asia-Pacific
China
Japan
India
South Korea
Australia
Thailand
Malaysia
Indonesia
Rest of Asia-Pacific
LAMEA
Brazil
South Africa
Saudi Arabia
UAE
Argentina
Rest of LAMEA
Key Market Players(H&M) Hennes & Mauritz AB
Ralph Lauren Corporation
Adidas AG (Adidas)
PUMA SE
Nike, Inc. (Nike)
ASOS plc
Capri Holdings Limited (Michael Kors)
WHP Global (Anne Klein)
Punto Fa SL (MANGO Inc.)
Under Armour Inc.