Pilates Equipment and Gears Market By Type (Pilates Reformers, Pilates Mats, Pilates Balls, Pilates Rings, Pilates Towers, Barrels and Arcs, Pilates Cadillac, Chairs, Gears, Others), By Application (Commercial Space, Residential Space, Others), By Distrib

Pilates Equipment and Gears Market By Type (Pilates Reformers, Pilates Mats, Pilates Balls, Pilates Rings, Pilates Towers, Barrels and Arcs, Pilates Cadillac, Chairs, Gears, Others), By Application (Commercial Space, Residential Space, Others), By Distribution Channel (Supermarkets/ Hypermarkets, Specialty Stores, Retail Stores, E-commerce, Others): Global Opportunity Analysis and Industry Forecast, 2015-2031

The global Pilates equipment and gears market was valued at $175.62 million in 2021, and is projected to reach $521.82 million by 2031, registering a CAGR of 10.5%. Pilates equipment range from small, portable devices such as resistance bands, Pilates mats, and Pilates rings to many larger devices, including Pilates reformers, Pilates chairs, and Cadillac. People’s perception of wellness as a part of their lifestyle, improvement in convenience & accessibility of performing exercises under the guidance of a trainer in a proper Pilates studio, and availability of Pilates equipment at a fair price have fueled the adoption and introduction of Pilates studios and better business models. Owing to these factors, the Pilates equipment and gears market will propel during the projected period.

The increase in the incidence of diabetes and obesity has led to a revolution in the fitness industry, as a result of which, the concept of Pilates has caught significant traction in the fitness industry. With advertisements promoting weight loss across the globe, the number of gym and health club memberships has witnessed a surge in recent years. Fitness & recreational sports centers have increasingly focused on innovative marketing strategies to attract consumers. They are expanding their services & product portfolios to tap the lucrative markets and increase their customer base. Owing to growth in the franchising of fitness gyms, these establishments are scaling up their businesses to improve their outreach. Moreover, multinational fitness chains are increasingly taking the franchise option to enter emerging markets such as India. Thus, such trends across the globe are expected to keep the Pilates equipment and gears market in a dynamic state and on the growth path. Currently, many employees are made to work 60 hours a week, which not only affects their work productivity but also deprives them of leisure & personal time. Thus, busy work schedules hamper my time and act as a restraint for the global Pilates equipment and gears market.

The COVID-19 outbreak and subsequent repercussions caused a substantial economic downturn. During its initial months, tens of millions of people lost their employment. Although the production of Pilates equipment in the manufacturing firm began to recover after a few months, unemployment remained elevated in 2020. During the pandemic, millions of people were unemployed and struggled to afford basic food & housing. According to the U.S. Bureau of Labor Statistics, nonfarm payroll employment rose by 372,000 in June 2021, and the unemployment rate remained at 3.6% in the year 2022. Thus, such factors are expected to hamper the market growth during the forecast period as consumers will be focused on investing in their basic necessities of food and shelter instead of investing in Pilates fitness regimes.

The Pilates equipment and gears market is segmented into equipment type, application, distribution channel, and region. On the basis of type, the market is categorized into Pilates reformers, Pilates mats, Pilates balls, Pilates rings, Pilates towers, barrels and arcs, Pilates Cadillac, chairs, gears, And others. By application, it is fragmented into commercial spaces, residential spaces, and others. Depending on the distribution channel, it is segregated into supermarkets/hypermarkets, specialty stores, retail stores, e-commerce, and others. Region-wise, it is analyzed across North America (the U.S., Canada, and Mexico), Europe (France, Germany, Italy, Spain, the UK, Russia, and the rest of Europe), Asia-Pacific (China, Japan, India, South Korea, Australia, Thailand, Malaysia, Indonesia, and rest of Asia-Pacific), and LAMEA (Brazil, South Africa, Saudi Arabia, UAE, Argentina, and Africa).

The Pilates equipment and gears market is classified on the basis of type, application, distribution channel, and region. By type, the market is segmented into Pilates reformers, Pilates mats, Pilates balls, Pilates rings, Pilates towers, barrels & arcs, Pilates Cadillac, chairs, gears, and others. The Pilates reformers segment is expected to dominate during the Pilates equipment and gears market forecast period. Moreover, the gears segment will grow at the fastest growth rate during the forecast period. On the basis of application, the market is classified as commercial spaces, residential spaces, and others. By distribution channel, the market is divided into supermarkets/hypermarkets, specialty stores, retail stores, e-commerce, and others.

According to the Pilates equipment and gears market analysis, on the basis of type, the Pilates reformers segment garners the largest market share in 2021. The reformer machine resembles a bed with a sliding carriage, ropes, and pulling mechanisms. This machine is designed to add resistance to the exercises, making it a more challenging or physically demanding form of Pilates. Moreover, practitioners can perform advanced Pilates on Pilates reformers which strengthens the core muscles. Pilates reformers increase flexibility, promote better balance, mobilize the spine, and enhance coordination. Such factors are propelling consumers to purchase reformers, thereby driving market growth.

By application, the commercial space segment dominated the market in 2021 with a market share of more than 55% and is expected to dominate during the forecast period. The increase in commercial Pilates studios in developed and developing regions around the globe is fueling the need for equipment and gear. Customers prefer to practice Pilates exercises in commercial studios under the supervision of a trainer, which increases the need for equipment and gear to meet the demand. An increase in health awareness among the global population raises the demand for Pilates commercial training studios, which drives the growth of the market in commercial space. In addition, growth in modernization and changes in lifestyle has caused devastating effects on the health of people, which has fostered the Pilates equipment and gears market opportunity for growth.

According to the Pilates equipment and gears market trends, on the basis of distribution channel, the specialty store segment garners the largest share in 2021. Pilates manufacturers are majorly targeting specialty stores as their distribution channel as it serves as the best place for product promotion and the stores majorly focus on the sales of Pilates equipment and gear. As a result, wider varieties of Pilates equipment & gear are available in specialty stores. Moreover, specialty stores provide exclusive discounts along with the proper guidance by their executives to provide a valuable shopping experience, which results in the growth of the Pilates equipment and gears market.  First-time buyers of Pilates equipment and gear may seek help while choosing the product; trained staff from the specialty store helps buyers by explaining every detail of the product and advising appropriate items. This makes buyers prefer specialty stores which boosts the growth of the specialty store segment.

Region-wise, Asia-Pacific was the highest revenue contributor and is estimated to reach $179.51 million by 2031, with the highest CAGR of 11.3%. Population growth and rise in per capita income are the major reasons for the market growth of Pilates equipment in Asia-Pacific. Moreover, growth in awareness related to fitness and changes in lifestyle offer a chance for manufacturers of Pilates equipment to gain a competitive edge in the marketplace. In addition, businesses are using promotional marketing initiatives as a major technique to boost sales and expand their customer base. As people are becoming more aware of the benefits of physical activity in their daily lives, sales of Pilates equipment are steadily increasing. China is one of the countries in the Asia-Pacific region that grows at the fastest rate in terms of revenue generation due to the rise in initiatives by the government to create awareness about physical well-being.

North America was the second-largest market in terms of revenue generation in 2021. The U.S. and Canadian markets stand out due to the growing number of exercise practitioners and the increase in sales of Pilates equipment through various delivery channels. Women are engaging in more physical activity as this exercise has been shown to improve body shape, including abs, buttocks, and hips. Pilates is the most popular & well-known activity in the U.S. and Canada. Such factors are driving the market growth in the region. There is a rapid increase in the number of studios offering Pilates training owing to the rise in the interest of consumers toward the same. Furthermore, while the majority of yoga and Pilates participants are women, participation rates among men have increased over the five years further boosting the growth of the Pilates equipment and gears industry.

Players operating in the global Pilates equipment and gears industry have adopted various developmental strategies to expand their Pilates equipment and gears market share, increase profitability, and remain competitive in the market. Key players profiled in this report include Merrithew Corporation, Stamina Products, Inc., Gratz Industries, LLC, Mad Dogg Athletics, Inc., Aeromat/Ecowise, Beverly Hills Fitness LLC, Trending Fit LLC, Balanced Body, Inc., Align-Pilates Equipment Ltd., and Decathlon S.A.

Key Benefits For Stakeholders

This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the pilates equipment and gears market analysis from 2015 to 2031 to identify the prevailing pilates equipment and gears market opportunities.
The market research is offered along with information related to key drivers, restraints, and opportunities.
Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
In-depth analysis of the pilates equipment and gears market segmentation assists to determine the prevailing market opportunities.
Major countries in each region are mapped according to their revenue contribution to the global market.
Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
The report includes the analysis of the regional as well as global pilates equipment and gears market trends, key players, market segments, application areas, and market growth strategies.

Key Market Segments

By Type

Pilates Reformers
Pilates Mats
Pilates Balls
Pilates Rings
Pilates Towers
Barrels and Arcs
Pilates Cadillac
Chairs
Gears
Others

By Application

Commercial Space
Residential Space
Others

By Distribution Channel

Supermarkets/ Hypermarkets
Specialty Stores
Retail Stores
E-commerce
Others

By Region

North America
U.S.
Canada
Mexico
Europe
France
Germany
Italy
Spain
UK
Russia
Rest of Europe
Asia-Pacific
China
Japan
India
South Korea
Australia
Thailand
Malaysia
Indonesia
Rest of Asia-Pacific
LAMEA
Brazil
South Africa,
Saudi Arabia
UAE
Argentina
Rest of LAMEA

Key Market Players

Balanced Body, Inc.
Beverly Hills Fitness LLC.
Align-Pilates Equipment Ltd.
Stamina Products, Inc.
Gratz Industries, LLC.
Mad Dogg Athletics, Inc.
Aeromat/Ecowise
Elina Pilates
DECATHLON S.A.
Merrithew International Inc.

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