Organic feminine care Market By Product Type (Sanitary Pads, Tampons, Menstrual Cups, Panty Liners and Shields, Others), By Nature (Disposable, Reusable), By Age Group (Upto 18 Years, 19-30 Years, 31-40 Years, 41 Years and Above), By Distribution Channel (Supermarkets and hypermarkets, Pharmacy, Online Stores, Others): Global Opportunity Analysis and Industry Forecast, 2021-2031
The global organic feminine care market size was valued at $2,182.2 million in 2021 and is estimated to reach $3,921.9 million by 2031, growing at a CAGR of 6.2% from 2022 to 2031.
Feminine care products that are made from organically grown raw materials, such as organic cotton and organic rubber, are referred to as organic feminine care products. Organic feminine care product disposal has very little of an environmental impact. Sanitary pads and tampons have a substantial impact on the development of large amounts of plastic trash, which poses a serious threat to marine and terrestrial environments.
There is a rise in the global demand for organic feminine care products due to the growth in awareness of the dangerous chemicals utilized in the production of conventional feminine hygiene products. Traditional, commercially available sanitary pads contain risky chemicals like rayon, metal dyes that induce allergies, and highly processed wood pulp. Dioxin is generated when chlorine is used to bleach tampons and pads. When these chemicals are disposed of, they damage the environment and may also cause cancer in humans. The factors such as the increase in government measures to reduce the use of plastic in both developed and developing nations, as well as the growth in consumer awareness of the environment and eco-friendly goods.
Global demand for organic sanitary products is significantly influenced by rise in awareness of personal hygiene. Various marketing activities, government initiatives, and educational campaigns, the demand for organic sanitary pads has grown along with rise in disposable income. Companies in developed countries may launch new products to stay competitive. Manufacturers must produce organic sanitary pads at competitive prices to increase their adoption in new areas.
The market is expanding in terms of value sales as a result of increased consumer awareness of the uses and benefits of disposable feminine care products such as sanitary pads, tampons, and other disposable feminine care products. In addition, these disposable feminine care items are readily accessible in the market through a variety of retail establishments, including internet shops, supermarkets, hypermarkets, discount shops, and others. In turn, this has fueled the market for organic feminine care.
The rapid growth in the number of internet users across the globe presents a lucrative growth opportunity for organic feminine hygiene product vendors. According to the International Telecommunication Union (ITU), in 2022, about 66% of the global population had access to the internet, which was only 29% in 2010. Therefore, a rapid shift of the population to digital platforms has significantly fostered the growth of the online retail platform, which is expected to positively impact the growth of the organic feminine care market during the forecast period.
The organic feminine care market analysis, the market is segmented based on product type, nature, age group, distribution channel, and region. On the basis of product type, the market is classified into sanitary pads, tampons, menstrual cups, panty liners & shields, and others. Sanitary pads segment is further categorized based on size into regular, large, and extra-large. Tampons segment is categorized into light (3 mL), regular (5 mL), and super (12 mL). The menstrual cup is bifurcated into small and large.
On the basis of nature, the market is bifurcated into disposable and reusable. On the basis of age group, it is segmented into up to 18 years, 19-30 years, 31-40 years, and 41 years & above. On the basis of distribution channel, the market is segregated into supermarkets and hypermarkets, pharmacies, online stores, and others. On the basis of region, the organic feminine care market is analyzed across North America, Europe, Asia-Pacific, and LAMEA (Latin America, Middle East, and Africa).
Unilever PLC, Kao Corporation, Procter & Gamble Co., Eco Femme, Ontex BV, Bodywise (UK) Limited, Corman S.p.A., Unicharm Corporation, Women's India Personal Care Pvt. Ltd., TOP Organic Project, The Honey Pot Company, LLC., Apropos, The Honest Company, Inc., GladRags, and Organic Initiative Limited are the major companies profiled in the organic feminine care market report These manufacturers are constantly engaged in various developmental strategies such as partnerships, mergers, acquisitions, and new product launches to gain a competitive edge and exploit the prevailing organic feminine care market opportunities.
Key Benefits For StakeholdersThis report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the organic feminine care market analysis from 2021 to 2031 to identify the prevailing organic feminine care market opportunities.
The market research is offered along with information related to key drivers, restraints, and opportunities.
Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
In-depth analysis of the organic feminine care market segmentation assists to determine the prevailing market opportunities.
Major countries in each region are mapped according to their revenue contribution to the global market.
Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
The report includes the analysis of the regional as well as global organic feminine care market trends, key players, market segments, application areas, and market growth strategies.
Key Market SegmentsBy Age GroupUpto 18 Years
19-30 Years
31-40 Years
41 Years and Above
By Product TypeSanitary Pads
Size
Regular
Large
Extra Large
Tampons
Size
Light
Regular
Super
Menstrual Cups
Size
Small
Large
Panty Liners and Shields
Others
By NatureDisposable
Reusable
By Distribution ChannelSupermarkets and hypermarkets
Pharmacy
Online Stores
Others
By RegionNorth America
U.S.
Canada
Mexico
Europe
UK
Germany
France
Italy
Spain
Rest of Europe
Asia-Pacific
China
Japan
India
South Korea
Australia
Rest of Asia-Pacific
LAMEA
Brazil
Argentina
Saudi Arabia
South Africa
Rest of LAMEA
Key Market Players
Bodywise (UK) Limited
Corman S.p.A.
TOP Organic Project
The Honey Pot Company, LLC
The Honest Company, Inc.
GladRags
Organic Initiative Limited
Women's India Personal Care Pvt. Ltd.
Unilever PLC
Kao Corporation
Ontex BV
Unicharm Corporation
Apropos
Procter & Gamble Co.
Eco Femme
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