Maternity & Personal Care Market By Product Category (Skin Care, Hair Care, Oral Care, Cosmetics, Others), By End user (Male, Female, Children and Infants), By Maternal Apparel (Day wear, Night wear, Innerwears), By Personal Care (Stretch Marks Minimizer, Body Restructuring Gels, Itching prevention creams, Skin Toning Creams, Others), By Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Online, Others): Global Opportunity Analysis and Industry Forecast, 2021-2031
The global maternity & personal care market size was $58,137.5 million in 2021 and is predicted to expand at a CAGR of 6.5%, generating revenue of $106,499.9 million by 2031.
A healthy and well-maintained body requires proper personal maintenance. Healthy grooming practices always include good personal hygiene. Personal care items are essential if one wants to properly take care of body and health. Maternity and personal care products encompass a wide variety of beauty and health-related products such as skincare, haircare, body care, and health supplements. Pregnancy has emerged as an upcoming trend and is providing numerous business growth chances to enterprises, prompting them to manufacture a wide range of products such as maternity apparel and devices.
However, the high cost of personal care products is expected to impede market growth. In rural areas of developing and underdeveloped countries, people still prefer to use natural remedies for maintaining their personal hygiene. The main reasons for the same are a lack of awareness about the presence of a wide range of skincare products in the market and their lack of affordability. In such areas, the market players find it difficult to penetrate and offer their products to the people. This factor is likely to hinder market growth in the future.
The rising trend of using natural and organic skincare products has been fueled by the adverse effects of chemicals present in personal care products on customers, which can cause conditions including skin irritation, allergies, and dullness of the skin. Using synthetic cosmetics for an extended time may result in toxicity, hormone imbalance, and a variety of other health problems. Organic products, on the other hand, do not hurt the skin in any way and instead use substances like plant extracts and natural oils. Customers prefer natural skincare and cosmetics that are devoid of chemicals and open about their ingredients, which is anticipated to increase demand for these goods and drive the market growth.
The COVID-19 pandemic has had a negative impact on the maternity & personal care market. Owing to strict government regulations and complete lockdowns, the companies active in the market had to pause their R&D activities and production line due to the unavailability of raw materials as the import and export of raw materials and products were paused due to rising infection cases. Also, the non-availability of manpower during the COVID-19 pandemic further impacted the market growth. Also, the market and shops were completely closed, and the customers were unable to shop in real stores. Due to challenges such as limited operations in most industries and a disturbed supply-demand chain, the Maternity & Personal Care Market experienced a lengthy downturn.
The key players profiled in this report include Edgewell personal care, Jubilant Ingrevia, Kaya, Unilever, P&G, Johnson & Johnson, Estée Lauder, Amoralia, Seraphine, Isabella Oliver, Mama Mio Inc., and Destination Maternity Corporation.
Key Benefits For Stakeholders
This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the maternity & personal care market analysis from 2021 to 2031 to identify the prevailing maternity & personal care market opportunities.
The market research is offered along with information related to key drivers, restraints, and opportunities.
Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
In-depth analysis of the maternity & personal care market segmentation assists to determine the prevailing market opportunities.
Major countries in each region are mapped according to their revenue contribution to the global market.
Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
The report includes the analysis of the regional as well as global maternity & personal care market trends, key players, market segments, application areas, and market growth strategies.
Key Market Segments
By End user
Male
Female
Children and Infants
By Maternal Apparel
Day wear
Night wear
Innerwears
By Personal Care
Stretch Marks Minimizer
Body Restructuring Gels
Itching prevention creams
Skin Toning Creams
Others
By Distribution Channel
Supermarkets and Hypermarkets
Convenience Stores
Online
Others
By Product Category
Skin Care
Hair Care
Oral Care
Cosmetics
Others
By Region
North America
U.S.
Canada
Mexico
Europe
Germany
UK
France
Spain
Italy
Rest of Europe
Asia-Pacific
China
Japan
India
South Korea
Australia
Rest of Asia-Pacific
LAMEA
Brazil
Saudi Arabia
UAE
South Africa
Rest of LAMEA
Key Market Players
Edgewell Personal Care
Jubiliant Ingrevea
Kaya Ltd
Unilever plc
Proctor & Gamble Co.
Johnson & Johnson
Amoralia
Mama Mio Inc.
Seraphine
Destination Maternity Corporation
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