Low Fat Sausage Market By Type (Pork, Beef, Chicken, Plant based, Others), By End User (Residential, Commercial), By Distribution Channel (Hypermarkets and Supermarkets, Specialty Stores, Convenience Stores, Online Sales Channels, Others): Global Opportun

Low Fat Sausage Market By Type (Pork, Beef, Chicken, Plant based, Others), By End User (Residential, Commercial), By Distribution Channel (Hypermarkets and Supermarkets, Specialty Stores, Convenience Stores, Online Sales Channels, Others): Global Opportunity Analysis and Industry Forecast, 2021-2031

The global Low Fat Sausage’ market size was valued at $ 2,532.2 million in 2021, and is projected to reach $ 4,755.1 million by 2031, registering a CAGR of 6.7% from 2022 to 2031. Low fat sausage is basically manufactured from a functional meat with improved properties and health claims promoting cholesterol reduction. In addition, organic is one of the trending market which is common in almost every food and beverage product. As consumers are becoming health conscious and are aware regarding the unhealthy production and cultivation of food crops and its effect over the body, the demand for organic products is also rising in the market. For instance, benefits associated with organic products include no usage of harmful chemicals, fertilizers GMO ingredients, pesticides, radiation or genetic engineering. In addition, according to The Research Institute of Organic Agriculture (FIBL) the global revenue generated from organic market in 2019 was $123 million with 3.1 million of producers of organic agriculture worldwide. Furthermore, Australia has the largest organic agricultural land of 35.7 billion hectares and Europe had 16.5 million hectares which is equivalent to more than 60% of the global organic area followed by Latin America and Asia with 11% and 5.9%. FIBL has further estimated that globally 1.5% of the farmland is organic and owing to the rise in demand for organic products this share is also rising.

Moreover, many consumers has negative perceptions regarding genetically modified organisms, despite endorsements from leading, global scientific organizations and more than three fourth of consumers globally think non-GMO food products are either somewhat or a lot healthier. GMOs rank remains in the top list of food concerns among the global Shoppers. Therefore, the key players are also stepping forward to introduce organic products in order to fulfil the growing demand. In addition, rise in spending on organic products & and increase in disposable income, especially in the developing countries, including China, India, Brazil, and Mexico are expected to propel the growth of the organic products market, which will propel the market growth of vegan low fat sausages in the process.

However, there is a variety of low-fat meat substitutes available in the market. Leading players in the food and snack industry offer a variety of meat-based, low-fat meal, and snack products. Lean meat has gained prominence among consumers, owing to increase in health and fitness consciousness. J.B.S. S.A. is amongst the leading players in the meat processing industry, offering a wide variety of innovative, low-fat beef, pork, lamb, and other meat products. The industry would continue to witness increase in number of low-fat food and snack products, prepared from meat, owing to rise in demand for health and fitness products among consumers. Therefore, availability of substitute is hampering the market growth.

These is a large consumer shift toward veganism as during vegunary’s challenge in 2020, 500% of increase toward veganism was found as compared to 2014. As many as 6% of the U.S. population said that they are vegan which was just 1% in the year 2014. In addition, there were more than 500,000 participants who signed up for vegunary’s challenge in 2021 which was 25% more than the challenge of 2020. In 2020 there were 400,000 participants only. This shows consumer shift toward plant based products or vegan products are on rise and are expected to remain positive in the future. Therefore, the demand for vegan low fat sausage is anticipated to boost up in the future as people are trying to consume protein which is plant based instead of animal. In addition, non-vegetarian consumers are gradually cutting down the consumption of food such as beef, pork, poultry, and others, and are significantly accepting vegetarian lifestyle. This shift is observed due to consumers’ preference for healthy diet. As meat & meat products often contain harmful pesticides and chemicals, their high consumption can be risky. Thus, consumers are in search for other protein alternatives. Therefore, increase in awareness among consumers about the living condition of cattle in cattle farms has further changed preference of non-vegetarians to vegetarian food, which is propelling the market growth of vegan low fat sausages market.

The Low Fat Sausage market is segmented into type, end user, distribution channel, and region. On the basis of type, the market is categorized into Pork, Beef, Chicken, Plant-Based and others. On the basis of end user, the market is categorized into residential and commercial. On the basis of distribution channel, it is fragmented into supermarket/hypermarket, specialty stores, Convenience store, online sales channel and others. Region-wise, it is analyzed across North America (the U.S., Canada, and Mexico), Europe (UK, Germany, France, Italy, Spain, Russia and rest of Europe), Asia-Pacific (China, India, Japan, Australia & New Zealand, South Korea, ASEAN and rest of Asia-Pacific), and LAMEA (Brazil, Saudi Arabia, Turkey, South Africa, and rest of LAMEA).

According to the market players, the major obstacle attributed to the pandemic was the disruption of the supply chain. Furthermore, all the distribution channels were nearly shut down in the first quarter of the pandemic. However, online channels such as amazon and flipkart were delivering the products. The key players analyzed in the report are Atria Plc., Beyond Meat, Heck Food Ltd, Hormel Foods corp., JBS S.A., Johnsonville LLC., Nestlé S.A., Premium Brands Holding Corporation, Tyson, and WH Group Limited.

Key Benefits For Stakeholders

This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the low fat sausage market analysis from 2021 to 2031 to identify the prevailing low fat sausage market opportunities.
The market research is offered along with information related to key drivers, restraints, and opportunities.
Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
In-depth analysis of the low fat sausage market segmentation assists to determine the prevailing market opportunities.
Major countries in each region are mapped according to their revenue contribution to the global market.
Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
The report includes the analysis of the regional as well as global low fat sausage market trends, key players, market segments, application areas, and market growth strategies.

Key Market Segments

By Type

Pork
Beef
Chicken
Plant based
Others

By End User

Residential
Commercial

By Distribution Channel

Hypermarkets and Supermarkets
Specialty Stores
Convenience Stores
Online Sales Channels
Others

By Region

North America
U.S.
Canada
Mexico
Europe
Germany
U.K.
France
Italy
Russia
Spain
Rest of Europe
Asia-Pacific
China
India
Japan
Australia And New Zealand
South Korea
Asean
Rest of Asia-Pacific
LAMEA
Brazil
Argentina
United Arab Emirates
South Africa
Rest of LAMEA

Key Market Players

Atria Plc.
Beyond Meat
Heck Food Ltd 
Hormel Foods corp.
JBS S.A.
Johnsonville LLC.
Nestlé S.A.
Premium Brands Holding Corporation
Tyson
WH Group Limited

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