Garments Steamer Market By Type (Handheld, Upright), By End User (Residential, Commercial), By Sales Channel (Supermarkets/Hypermarkets, Brand Outlets, Retail Stores, E-commerce, Others): Global Opportunity Analysis and Industry Forecast, 2023-2032
The garment steamer market size was valued at $2,450.0 million in 2022 and is projected to reach $3,984.9 million by 2032, growing at a CAGR of 5.0% from 2023 to 2032.
A garment steamer, additionally referred to as a clothing steamer or textile steamer, is a machine that removes wrinkles, freshens, and deodorizes garments and other materials. It is an alternative to typical ironing methods and is especially appropriate for delicate materials like silk, chiffon, and satin, which may be easily ruined by prolonged contact with an iron.
Recent years have witnessed, online shopping as an emerging segment in the sales channel. The world has accepted the usage of digital mediums for shopping. The benefits of online shopping include convenience, time savings, and the ability to access various selections with a single click. With the advent of the COVID-19 pandemic, consumers were forced to shift towards online shopping. According to United Nations Conference on Trade and Development (UNCTAD), in 2021, the e-commerce industry grew, with online retail sales increasing from 16% to 19% of overall retail sales. According to the report, online retail sales by percentage were highest in the Republic of Korea which rose from 20.8% in 2018 to 25.9% in 2021. The increasing percentage shows that consumers are shifting towards online shopping and the popularity of online shopping is rising. The availability of internet access and increasing consumer adoption of online shopping due to its benefits such as convenience, timesaving, and discounted prices are expected to boost the expansion of online channels. The increase in online shopping is expected to increase the sales of garment steamer through digital mediums.
Improvement in economic conditions and an increase in disposable income are substantial factors that propel the growth of the garment steamer market. Improved lifestyles and a rise in buying power of consumers are the major impacts of high disposable income. Garment steamers have become an integral part of an individual's laundry and drying chores. A substantial number of consumers with high disposable income have been spending on household appliances including premium & smart appliances. The overall demand for garment steamer has increased among urban households, as the appliance help save time, simplify work, and increase comfort level. Thus, improved standard of living, rise in need to ease daily chores, and growth in disposable income are projected to boost the penetration of garment steamers, thereby driving the market growth.
The garment steamer market is segmented into type, end user, sales channel and region. By type, the market is classified into handheld and upright. By end user, the market is classified into residential and commercial. By sales channel, the market is classified into supermarkets/hypermarkets, brand outlets, retail stores, e-commerce, and others. Region-wise, the market is analyzed across North America (the U.S., Canada, and Mexico), Europe (France, Germany, the UK, Italy, Spain, Russia, and the Rest of Europe), Asia-Pacific (China, Japan, India, Australia, South Korea, ASEAN, and the rest of Asia-Pacific), and LAMEA (Brazil, Argentina, South Africa, the Middle East, and the rest of LAMEA).
Players operating in the global garment steamer market have adopted various developmental strategies to expand their garment steamer market share, increase profitability, and remain competitive in the market. Key players profiled in this report include Conair Corporation, Panasonic Corporation, Pursteam, Groupe SEB, Jiffy Steamer, Reliable Corporation, Electrolux AB, Koninklijke Philips N.V., Haier Group Corporation, and Midea Group
Key Benefits For StakeholdersThis report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the garments steamer market analysis from 2022 to 2032 to identify the prevailing garments steamer market opportunities.
The market research is offered along with information related to key drivers, restraints, and opportunities.
Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
In-depth analysis of the garments steamer market segmentation assists to determine the prevailing market opportunities.
Major countries in each region are mapped according to their revenue contribution to the global market.
Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
The report includes the analysis of the regional as well as global garments steamer market trends, key players, market segments, application areas, and market growth strategies.
Key Market SegmentsBy TypeHandheld
Upright
By End UserResidential
Commercial
By Sales ChannelSupermarkets/Hypermarkets
Brand Outlets
Retail Stores
E-commerce
Others
By RegionNorth America
U.S.
Canada
Mexico
Europe
France
Germany
UK
Italy
Spain
Russia
Rest of Europe
Asia-Pacific
China
Japan
India
Australia
South Korea
Asean
Rest of Asia-Pacific
LAMEA
Brazil
Argentina
South Africa
Middle East
Rest of LAMEA
Key Market Players
AB Electrolux
Conair Corporation
Groupe SEB SA
Haier Group Corporation
Jiffy Steamer Company, LLC
Koninklijke Philips N.V.
Midea Group Co., Ltd.
Panasonic Holdings Corporation
Pursteam
Reliable Corporation
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