Fitness Equipment Market By Type (Cardiovascular Training Equipment, Strength Training Equipment, Others), By End User (Health Clubs/Gyms, Hospitality, Residential, and Leisure, Health, Corporate, Public, Home Consumer), By Price Point (Premium/Luxury, Mass): Global Opportunity Analysis and Industry Forecast, 2024-2033
The global fitness equipment market was valued at $11.0 billion in 2017, and is projected to reach $18.4 billion by 2033, growing at a CAGR of 3.02% from 2024 to 2033. Fitness equipment comprises all machines and monitoring devices required for various physical exercises. The report covers the study of the fitness equipment market along with its end user, price point, and geographic prospects. Based on type, the market is segregated into cardiovascular training equipment, strength training equipment, and others. By end user, the market segregated into health clubs/gyms, hospitality, residential, & leisure (Hotels, Residential, and Leisure Clubs), health, corporate, public (Hospitals & Medical Centers, Corporate Offices, and Public Institutions), and home consumer. By price point, the market is segregated into premium/luxury and mass. Each of the segments in end user and price point are further categorized into cardiovascular training equipment, strength training equipment, and other equipment.
The fitness industry has seen a notable transformation driven by the emergence of the Internet of Things (IoT), which has led to the evolution of traditional fitness equipment into intelligent counterparts. With IoT-enabled fitness equipment, workout metrics like repetitions, lifted weights, and duration are seamlessly captured and transmitted in real-time. This data is then integrated into individual user profiles, providing valuable insights into workout performance and progress. Through IoT connectivity, users can conveniently access their training history across various devices and machines, facilitating easy tracking of gym sessions. This heightened connectivity encourages increased user engagement and a deeper understanding of fitness progression. Moreover, IoT-enabled fitness equipment often incorporates interactive screens that offer guided exercises and demonstrations, enabling users to participate in group classes or follow virtual trainers for a more immersive training experience.
A corporate wellness program is a structured initiative established by a company to promote and facilitate employee physical activity and general well-being. By integrating physical activity into the workplace environment, these programs make it convenient for employees to participate in gym sessions, exercise classes, or other wellness activities. Highlighting the fact that approximately 90% of large U.S. companies have adopted workplace wellness programs, which underscores the growing awareness and emphasis on employee health in the corporate world. The primary goal of corporate fitness programs is to prevent the harmful effects of sedentary work habits and cultivate a healthier, more active workforce. Typically, these programs offer access to fitness facilities, exercise classes, and wellness activities focused on health and fitness. Through these initiatives, corporate fitness programs foster a culture of well-being within the organization that leads to an increased demand for fitness equipment in workplace gyms and wellness facilities, driving growth in the commercial fitness equipment segment.
In 2020, the number of people aged 60 or older will pass the one billion marks, which is one in every seven people. By 2045, approximately one generation later, this number is expected to reach one in every five people. As this demographic shift unfolds, many industries should embrace the concept of active aging to meet the needs of this aging population. Perhaps the most common goal among seniors of all backgrounds, cultures, interests, and walks of life, is to remain healthy and independent right up to the time of death. This means that senior living communities offering access to experienced trainers and wellness professionals, age-friendly fitness equipment, and an active aging culture, is naturally going to be attractive to many seniors. Today’s seniors are also embracing technology to support their health goals. However, there is a strong social element to how they want to utilize that technology in fitness equipment. Even though new fitness trackers, online programs and mobile apps pop up every day, most of today’s seniors prefer brick and mortar wellness facilities staffed with professionals and fitness equipment designed for aging population, such as low-impact cardio machines and balance training equipment, which is experiencing increased demand as a result.
Furthermore, rapid urbanization in developing economies, increase in youth population, and surge in per capita disposable income are expected to propel the adoption of fitness equipment in the region. The report focuses on the growth prospects, restraints, and opportunities of the fitness equipment market. The study provides Porters five forces analysis to understand the impact of various factors such as competitive intensity of competitors, bargaining power of suppliers, threat of substitutes, threat of new entrants, and bargaining power of buyers of the fitness equipment market. Some of the key players in the fitness equipment market analysis includes ICON Health & Fitness, Inc., Brunswick Corporation, Johnson Health Tech Co., Ltd., Technogym S.p.A, Amer Sports Corporation, Nautilus, Inc., Core Health and Fitness, LLC, TRUE Fitness Technology, Inc., Impulse (Qingdao) Health Tech Co., Ltd., and Torque Fitness, LLC.
Different types of equipment include cardiovascular, strength training, and others. In-depth analysis has been provided for North America, Europe, Asia-Pacific, and LAMEA with a further country-level detailed analysis of the key countries within each of these regions. The research involves the study of fitness equipment, which includes revenue generated from the sale of machines and monitoring devices used in physical exercises.
Key Benefits For StakeholdersThis report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the fitness equipment market analysis from 2017 to 2033 to identify the prevailing fitness equipment market opportunities.
The market research is offered along with information related to key drivers, restraints, and opportunities.
Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
In-depth analysis of the fitness equipment market segmentation assists to determine the prevailing market opportunities.
Major countries in each region are mapped according to their revenue contribution to the global market.
Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
The report includes the analysis of the regional as well as global fitness equipment market trends, key players, market segments, application areas, and market growth strategies.
Key Market SegmentsBy TypeCardiovascular Training Equipment
Strength Training Equipment
Others
By End UserHealth, Corporate, Public
Sub-type
Hospitals and Medical Centers
Sub-type
Corporate offices
Sub-type
Public Institutions
Sub-type
Home Consumer
Sub-type
Cardiovascular Training Equipment
Strength Training Equipment
Others
Health Clubs/Gyms
Sub-type
Cardiovascular Training Equipment
Strength Training Equipment
Others
Hospitality, Residential, and Leisure
Sub-type
Hotels
Sub-type
Residential
Sub-type
Leisure Clubs
Sub-type
By Price PointPremium/Luxury
Sub-type
Health clubs/Gyms
Sub-type
Hospitality, Residential and Leisure
Sub-type
Health, Corporate, Public
Sub-type
Home consumer
Sub-type
Mass
Sub-type
Health clubs/Gyms
Sub-type
Hospitality, Residential and Leisure
Sub-type
Health, Corporate, Public
Sub-type
Home consumer
Sub-type
By RegionNorth America
U.S.
Canada
Mexico
Europe
UK
France
Germany
Italy
Spain
Portugal
Benelux
Ireland
Denmark
Nordics
Estonia
Austria
Switzerland
Poland
Turkey
Russia
Rest of Europe
Asia-Pacific
Japan
Korea
China
India
Hong Kong
Indonesia
Viet Nam
Australia
Malaysia
Thailand
Philippines
Singapore
New Zealand
Rest of Asia-Pacific
LAMEA
Brazil
Argentina
Chile
Colombia
Peru
UAE
Saudi Arabia
Qatar
Israel
South Africa
Egypt
Morocco
Rest of LAMEA
Key Market Players
IMPULSE HEALTH TECHNOLOGY CO., LTD.
Peloton Interactive, Inc.
TRUE FITNESS TECHNOLOGY, INC.
Nautilus Inc.
iFIT
Torque Fitness, Inc.
Core Health & Fitness, LLC
ANTA SPORTS PRODUCTS LIMITED
Johnson Health Tech. Co., Ltd.
Technogym S.p.A.
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