Endpoint Security Market By Solution Type (Endpoint Protection Platform, Endpoint Detection and Response), By Deployment Mode (On-premise, Cloud), By Enterprise Size (Large Enterprises, Small and Medium-Sized Enterprises (SMEs)), By Industry Vertical (IT

Endpoint Security Market By Solution Type (Endpoint Protection Platform, Endpoint Detection and Response), By Deployment Mode (On-premise, Cloud), By Enterprise Size (Large Enterprises, Small and Medium-Sized Enterprises (SMEs)), By Industry Vertical (IT and Telecom, Healthcare, Manufacturing, BFSI, Retail and E-commerce, Government and Defense, Other): Global Opportunity Analysis and Industry Forecast, 2021-2031

Endpoint security guards against malicious activities and campaigns on endpoints, or entry points, of end-user devices like desktops, laptops, and mobile devices. Technologies for endpoint security stop cyber dangers from getting to endpoints on a network or in the cloud. There is an increase in the number of PCs, laptops, smartphones, tablets, and point-of-sale terminals with rise in population and digitalization of industrial operations. Moreover, the number of endpoints in global networks will increase in tandem with the proliferation of smart gadgets. Security is obligatory because there are more endpoint gadgets. Furthermore, endpoint security solutions are becoming increasingly important among different end users worldwide as a result of the rise in number of data breaches that have occurred across numerous industries and exposed millions of customer data records to hackers and caused the loss of millions of dollars for several impacted firms. A variety of endpoints that are susceptible to attacks have been developed as a result of the growing adoption of BYOD trends in organizations.

Furthermore, factors such as increased use of bring your own devices (BYOD) and number of connected devices primarily drive the growth of the endpoint security market. However, lack of skilled workers hampers market growth to some extent. Moreover, the increase in adoption of AI enabled automated responses is expected to provide lucrative opportunities for the market growth during the forecast period. 

Depending on the deployment mode, the on-premise segment dominated the endpoint security market share in 2021 and is expected to continue this dominance during the forecast period, owing to end-to-end control over the software, protection of intellectual property within the business, and the ability to implement significant customization of the software as needed. On-premises deployments have fewer security issues than cloud-based deployments because the software is deployed on independent computers. However, the cloud segment is expected to witness the highest growth in the upcoming years, owing to the flexibility and financial advantages that come with cloud services. Also, the development of cloud-based endpoint security has boosted venture capital investments among businesses producing endpoint security software.

Region wise, the endpoint security market was dominated by North America in 2021 and is expected to retain its position during the forecast period, owing to the increased number of connected devices in use that has also increased the security risks faced by organizations. However, Asia-Pacific is expected to witness the highest growth in the upcoming years, owing to rapid growth in technologies such as AI, IoT, connected devices, cloud services is attributed to the high demand of high endpoint device protection in Asia-Pacific. Key players in the Asia-Pacific region are adapting strategies such as acquisition and collaboration to improve endpoint security services.

Segment review

The endpoint security market is segmented on the basis of solution type, deployment mode, enterprise size, industry vertical, and region. On the basis of solution type, it is bifurcated into endpoint protection platform (EPP) and endpoint detection and response (EDR). On the basis of deployment mode, it is segregated into on-premises and cloud. On the basis of enterprise size, it is classified into large enterprise and Small and Medium-Sized Enterprises (SMEs). On the basis industry vertical, it is divided into IT and telecom, healthcare, manufacturing, BFSI, retail and e-commerce, government and defense, and other. On the basis of region, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.

The global endpoint security industry is dominated by key players such as Microsoft Corporation, CrowdStrike, Check Point Software Technologies Ltd., Cisco Systems Inc., Trend Micro Incorporated, Broadcom, AO Kaspersky Lab, SentinelOne, McAfee, LLC, and Comodo Security Solutions, Inc.. These players have adopted various strategies to increase their market penetration and strengthen their position in endpoint security industry.

Top impacting factors

Increased use of Bring Your Own Devices (BYOD)
Businesses are increasingly adopting a bring your own device (BYOD) strategy to give employees flexibility. However, using the attackers' strategy targets employee-owned devices because few businesses provide adequate protection for employee-owned devices. Very few companies presently deploy endpoint security for employee's devices in their security management. Similarly, smart smartphones make it simple for hackers to obtain internal data. Furthermore, it is necessary to safeguard and track every internal action, to secure the enterprise's confidential data. The number of endpoints in organizations has grown as a result of the widespread use of mobile devices, connected devices, and remote location servers. The likelihood of assaults and data breaches may rise because of the growing endpoint population. In addition, every terminal is protected by endpoint solutions, which also monitor suspicious activity and device behavior. Therefore, the surge in adoption of BYOD policies is expected to fuel the growth of the endpoint security market.

Rise in number of connected devices

Increase in digitalization and connected gadgets are responsible for an increase in network attacks across all industries. The attackers pick endpoints to access a secure network of a company. These attackers can use laptops, smartphones, wearable technology, and other similar devices to get around the secured corporate network. In addition, endpoint assaults are likely to increase as more solutions like the internet of things (IOT), industrial control systems, and smart sensors are adopted. In recent years, many enterprises disclosed endpoint data breach assaults. However, these are the attacks that were registered, in reality the actual count had been a lot more than these reported attacks. For instance, Cisco Systems, Inc. stated that it could protect its clients from 20 billion threats every day in 2018. The adoption of the endpoint security solutions is being accelerated by these instant detection and reaction solutions. Thus, the rise in number of connected devices and security breaches have significantly increased the endpoint security market growth in recent years.

Key Benefits For Stakeholders

This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the endpoint security market analysis from 2021 to 2031 to identify the prevailing endpoint security market opportunities.
The market research is offered along with information related to key drivers, restraints, and opportunities.
Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
In-depth analysis of the endpoint security market segmentation assists to determine the prevailing market opportunities.
Major countries in each region are mapped according to their revenue contribution to the global market.
Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
The report includes the analysis of the regional as well as global endpoint security market trends, key players, market segments, application areas, and market growth strategies.

Key Market Segments

By Solution Type

Endpoint Protection Platform
Endpoint Detection and Response

By Deployment Mode

On-premise
Cloud

By Enterprise Size

Large Enterprises
Small and Medium-Sized Enterprises (SMEs)

By Industry Vertical

IT and Telecom
Healthcare
Manufacturing
BFSI
Retail and E-commerce
Government and Defense
Other

By Region

North America
U.S.
Canada
Europe
UK
Germany
France
Italy
Spain
Rest of Europe
Asia-Pacific
China
India
Japan
Australia
South Korea
Rest of Asia-Pacific
LAMEA
Latin America
Middle East
Africa
Key Market Players
Microsoft Corporation
CrowdStrike
Check Point Software Technologies Ltd.
Trend Micro Incorporated
Broadcom
SentinelOne
McAfee, LLC
Cisco Systems Inc.
AO Kaspersky Lab
Comodo Security Solutions, Inc.

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