Body Lotion Market By Type (Dry Skin, Oily Skin, Normal Skin, Sensitive Skin, Others), By End User (Male, Female, Kids), By Packaging (Bottles, Tubes, Pumps, Others), By Distribution Channel (Supermarket and Hypermarket, Specialty Store, Online Channel, Others): Global Opportunity Analysis and Industry Forecast, 2023-2032
The body lotion market was valued at $56,421.5 million in 2022 and is estimated to reach $85,316.4 million by 2032, exhibiting a CAGR of 4.3% from 2023 to 2032.
The body lotion market encompasses a wide range of products designed to moisturize & nourish the skin, catering to diverse consumer needs. This market includes offerings from various brands, including natural, organic, and specialty formulations. Key drivers of its growth include increase in awareness of skincare, rise in disposable incomes, and change in consumer lifestyles. Moreover, it caters to a broad demographic, from health-conscious individuals seeking natural options to those desiring luxurious or therapeutic skincare experiences.
The cosmetics and personal care industry is experiencing a new range of developments in the technology field. These technologies help in bringing variety of ingredients that offer more benefits to the users, improvements in production & manufacturing processes, and further help reduce waste & maintain sustainability. This allows brands to use variety of plant species, and due to being developed in aeroponic culture, the ingredients are more highly concentrated. Moreover, skincare brand Vaseline, has introduced Vaseline Radiant X, focused on brown and black skin tone, developed using Unilever’s preoperatory ultra-hydrating lipids.
Introduction of new technologies in the cosmetics and personal care industry is another key factor for market growth. With rise in demand for different personal care products which are designed to meet specific skincare requirements, technological development is playing a major role. Advanced production methods which assist manufacturers in extracting ingredients from unique plants, including plant milking technology from Clariant AG for manufacturing body lotion. Furthermore, technology affects the packaging, under which companies use bioplastics, which has a fast decomposition rate compared to petroleum plastic.
The body lotion market is segmented into skin type, end user, packaging distribution channel, and region. By skin type, the market is divided into dry skin, oily skin, normal skin, sensitive skin, and others. Depending on end user, it is categorized into male, female, and kids. By packaging, it is segmented into bottle, tube, pump, and others. As per distribution channel, it is segmented into supermarket & hypermarket, specialty store, online retail, and others. Region wise, the market is analyzed across North America (the U.S., Canada, and Mexico), Europe (Germany, UK, France, Italy, Spain, Russia, and rest of Europe), Asia-Pacific (China, India, Japan, South Korea, Australia, and rest of Asia-Pacific), and LAMEA (Brazil, Argentina, Chile, South Africa, and rest of LAMEA).
The players in the body lotion market have adopted acquisition, business expansion, partnership, collaboration, and product launch as their key development strategies to increase profitability and improve their position in the market. Some of the key players profiled in the market analysis include The Procter & Gamble Company, Groupe Clarins, Hindustan Unilever Limited, The Estee Lauder Companies Inc., Galderma S.A., Beiersdorf AG, Revlon, Inc., Avon Products, Inc, Coty Inc., and Johnson & Johnson Services, Inc.
Key Benefits For StakeholdersThis report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the body lotion market analysis from 2022 to 2032 to identify the prevailing body lotion market opportunities.
The market research is offered along with information related to key drivers, restraints, and opportunities.
Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
In-depth analysis of the body lotion market segmentation assists to determine the prevailing market opportunities.
Major countries in each region are mapped according to their revenue contribution to the global market.
Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
The report includes the analysis of the regional as well as global body lotion market trends, key players, market segments, application areas, and market growth strategies.
Key Market SegmentsBy TypeDry Skin
Oily Skin
Normal Skin
Sensitive Skin
Others
By End UserMale
Female
Kids
By PackagingBottles
Tubes
Pumps
Others
By Distribution ChannelSupermarket and Hypermarket
Specialty Store
Online Channel
Others
By RegionNorth America
U.S.
Canada
Mexico
Europe
Germany
UK
France
Italy
Spain
Rest of Europe
Asia-Pacific
China
South Korea
Japan
India
Australia
Asean
Rest of Asia-Pacific
LAMEA
Brazil
Argentina
Chile
United Arab Emirates
South Africa
Rest of LAMEA
Key Market PlayersThe Procter & Gamble Company
Groupe Clarins
The Estee Lauder Companies Inc.
Galderma S.A.
Beiersdorf AG
Revlon, Inc.
Coty Inc.
Johnson & Johnson Services, Inc.
Hindustan Unilever Limited
Avon Products, Inc
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