Automotive NVH Materials Market By Material Type (Rubber, Cork, Foam, Metal Film, Others) , By Form (Roll, Sheet) By Vehicle Type (Passenger Vehicle, Commercial Vehicle, Others) By Application (Interior, Exterior) : Global Opportunity Analysis and Industry Forecast, 2024-2033
Automotive NVH Materials Market
The automotive NVH materials market was valued at $10.4 billion in 2023 and is projected to reach $18.2 billion by 2033, growing at a CAGR of 5.7% from 2024 to 2033.
Automotive noise, vibration, and harshness (NVH) materials are the components integrated during vehicle manufacturing to eliminate unnecessary sounds and oscillations. They are essential to ensure that vehicles comply with the regulatory and environmental standards established by governments across the globe. In addition, the materials enhance the overall vehicle experience of drivers and passengers. The major automotive NVH materials include sound-absorbing components such as acoustic mats & foam, sound-insulating materials such as composite barriers & mass composite vinyl, and vibration-damping materials such as rubber & viscoelastic.
Increase in demand for a comfortable and silent drive among vehicle owners has augmented the development of the automotive NVH materials market. In addition, the implementation of stringent regulations upon manufacturers pertaining to noises and emissions released from automobiles necessitates the use of cutting-edge NVH materials, thereby driving the growth of the market. A key trend gaining prominence in the market is the use of lightweight materials for NVH prevention. Manufacturing of lightweight vehicles is one of the major goals of manufacturers currently as this attribute improves fuel efficiency and reduces emission discharge.
However, the high cost of cutting-edge automotive NVH materials deters manufacturers from integrating them into low-budget vehicles, hampering the development of the market. Furthermore, high impact of economic fluctuations on vehicle manufacturing and sales fluctuates the requirement for NVH materials, restraining the market growth significantly. On the contrary, the rise of electric vehicles (EVs) is presenting lucrative opportunities for the automotive NVH materials market. EVs generate more sounds as compared to conventional ICE vehicles, such as the high-frequency buzz of electric motors. This increases the need for innovative materials with enhanced capability of noise, vibration, and harshness reduction. According to the Global EV Outlook 2024 by the International Energy Agency, EV sales are projected to cross the mark of 17 million by the end of 2024. This robust surge in EV adoption is expected to open new avenues for the automotive NVH materials market.
Segment ReviewThe automotive NVH materials market is segmented into material type, form, vehicle type, application, and region. On the basis of material type, the market is divided into rubber, cork, foam, metal film, and others. Depending on form, it is bifurcated into roll and sheet. Depending on vehicle type, it is classified into passenger vehicle, commercial vehicle, and others. As per application, it is categorized into interior and exterior. Region wise, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.
Key FindingsOn the basis of material type, the foam segment held a high share of the market in 2023.
Depending on form, the sheet segment acquired a high stake in the market in 2023.
Depending on vehicle type, the passenger vehicle segment dominated the market in 2023.
As per application, the interior segment accounted for a high market share in 2023.
Region wise, Asia-Pacific was the highest revenue generator in 2023.
Competition AnalysisThe major players of the global automotive NVH materials market include BASF SE, The Dow Chemical Company, ExxonMobil Corporation, 3M, SABIC, Celanese Corporation, Huntsman Corporation, Sumitomo Riko Company Limited, Sika AG, and UFP Technologies, Inc. These major players have adopted various key development strategies such as business expansion, new product launches, and partnerships to strengthen their foothold in the competitive market.
Key Market SegmentsBy ApplicationInterior
Exterior
By RegionNorth America
U.S.
Canada
Mexico
Europe
France
Germany
Italy
Spain
UK
Rest of Europe
Asia-Pacific
China
Japan
India
South Korea
Australia
Rest of Asia-Pacific
LAMEA
Brazil
South Africa
Saudi Arabia
UAE
Rest of LAMEA
By Material TypeRubber
Cork
Foam
Metal Film
Others
By FormRoll
Sheet
By Vehicle TypePassenger Vehicle
Commercial Vehicle
Others
Key Market PlayersBASF SE
The Dow Chemical Company
ExxonMobil Corporation
3M
SABIC
Celanese Corporation
Huntsman Corporation
Sumitomo Riko Company Limited
Sika AG
UFP Technologies, Inc.