Rewards and Incentives Service Industry Research Report 2025

Summary

Rewards and incentives services providers typically have partnerships with a variety of online retailers, restaurant chains, travel agencies, or other entertainment companies, and resell or manage the distribution of corresponding credits. Operations teams utilize reward and incentive services to boost team morale, show appreciation for hard work, and provide gifts for holidays and special occasions. Customer accounts are often tracked and managed through online portals, where incentives can be purchased and delivered using a simple interface. Businesses can use performance management software to help identify standout employees and work performance situations that demand special attention.

According to APO Research, The global Rewards and Incentives Service market was valued at US$ million in 2024 and is anticipated to reach US$ million by 2031, witnessing a CAGR of xx% during the forecast period 2025-2031.

North American market for Rewards and Incentives Service is estimated to increase from $ million in 2025 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.

Asia-Pacific market for Rewards and Incentives Service is estimated to increase from $ million in 2025 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.

Europe market for Rewards and Incentives Service is estimated to increase from $ million in 2025 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.

The major global companies of Rewards and Incentives Service include Rybbon, Tremendous, Tango Card, Xoxoday, Giftbit, Blackhawk Network, Gyft (First Data Corporation), eGifter and Global Reward Solutions, etc. In 2024, the world's top three vendors accounted for approximately % of the revenue.

Report Scope

This report aims to provide a comprehensive presentation of the global market for Rewards and Incentives Service, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Rewards and Incentives Service.
The Rewards and Incentives Service market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. This report segments the global Rewards and Incentives Service market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided. For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.

Key Companies & Market Share Insights

In this section, the readers will gain an understanding of the key players competing. This report has studied the key growth strategies, such as innovative trends and developments, intensification of product portfolio, mergers and acquisitions, collaborations, new product innovation, and geographical expansion, undertaken by these participants to maintain their presence. Apart from business strategies, the study includes current developments and key financials. The readers will also get access to the data related to global revenue, price, and sales by manufacturers for the period 2020-2025. This all-inclusive report will certainly serve the clients to stay updated and make effective decisions in their businesses.

Rewards and Incentives Service Segment by Company

Rybbon
Tremendous
Tango Card
Xoxoday
Giftbit
Blackhawk Network
Gyft (First Data Corporation)
eGifter
Global Reward Solutions
Gravy Gifts
Square
Giftogram
Knowband
Self-Service Networks
HMI Performance Incentives
Rewards and Incentives Service Segment by Type

Digital Rewards
Rewards in Kind
Rewards and Incentives Service Segment by Application

For Employees
For Customers
Rewards and Incentives Service Segment by Application

For Employees
For Customers
Rewards and Incentives Service Segment by Region

North America
United States
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Spain
Russia
Netherlands
Nordic Countries
Asia-Pacific
China
Japan
South Korea
India
Australia
Taiwan
Southeast Asia
South America
Brazil
Argentina
Chile
Middle East & Africa
Saudi Arabia
Israel
United Arab Emirates
Turkey
Iran
Egypt

Key Drivers & Barriers

High-impact rendering factors and drivers have been studied in this report to aid the readers to understand the general development. Moreover, the report includes restraints and challenges that may act as stumbling blocks on the way of the players. This will assist the users to be attentive and make informed decisions related to business. Specialists have also laid their focus on the upcoming business prospects.

Reasons to Buy This Report

1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global Rewards and Incentives Service market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.
2. This report will help stakeholders to understand the global industry status and trends of Rewards and Incentives Service and provides them with information on key market drivers, restraints, challenges, and opportunities.
3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in volume and value), competitor ecosystem, new product development, expansion, and acquisition.
4. This report stays updated with novel technology integration, features, and the latest developments in the market
5. This report helps stakeholders to gain insights into which regions to target globally
6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of Rewards and Incentives Service.
7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.

Chapter Outline

Chapter 1: Research objectives, research methods, data sources, data cross-validation;
Chapter 2: Introduces the report scope of the report, executive summary of different market segments (product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 3: Provides the analysis of various market segments product types, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 4: Provides the analysis of various market segments application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 5: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 6: Detailed analysis of Rewards and Incentives Service companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 7, 8, 9, 10, 11: North America, Europe, Asia Pacific, South America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 12: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including revenue, gross margin, product introduction, recent development, etc.
Chapter 13: The main points and conclusions of the report.

Please Note: Single-User license will be delivered via PDF from the publisher without the rights to print or to edit.


1 Preface
1.1 Scope of Report
1.2 Reasons for Doing This Study
1.3 Research Methodology
1.4 Research Process
1.5 Data Source
1.5.1 Secondary Sources
1.5.2 Primary Sources
2 Market Overview
2.1 Product Definition
2.2 Rewards and Incentives Service by Type
2.2.1 Market Value Comparison by Type (2020 VS 2024 VS 2031)
2.2.2 Digital Rewards
2.2.3 Rewards in Kind
2.3 Rewards and Incentives Service by Application
2.3.1 Market Value Comparison by Application (2020 VS 2024 VS 2031)
2.3.2 For Employees
2.3.3 For Customers
2.4 Assumptions and Limitations
3 Rewards and Incentives Service Breakdown Data by Type
3.1 Global Rewards and Incentives Service Historic Market Size by Type (2020-2025)
3.2 Global Rewards and Incentives Service Forecasted Market Size by Type (2026-2031)
4 Rewards and Incentives Service Breakdown Data by Application
4.1 Global Rewards and Incentives Service Historic Market Size by Application (2020-2025)
4.2 Global Rewards and Incentives Service Forecasted Market Size by Application (2026-2031)
5 Global Growth Trends
5.1 Global Rewards and Incentives Service Market Perspective (2020-2031)
5.2 Global Rewards and Incentives Service Growth Trends by Region
5.2.1 Global Rewards and Incentives Service Market Size by Region: 2020 VS 2024 VS 2031
5.2.2 Rewards and Incentives Service Historic Market Size by Region (2020-2025)
5.2.3 Rewards and Incentives Service Forecasted Market Size by Region (2026-2031)
5.3 Rewards and Incentives Service Market Dynamics
5.3.1 Rewards and Incentives Service Industry Trends
5.3.2 Rewards and Incentives Service Market Drivers
5.3.3 Rewards and Incentives Service Market Challenges
5.3.4 Rewards and Incentives Service Market Restraints
6 Market Competitive Landscape by Players
6.1 Global Top Rewards and Incentives Service Players by Revenue
6.1.1 Global Top Rewards and Incentives Service Players by Revenue (2020-2025)
6.1.2 Global Rewards and Incentives Service Revenue Market Share by Players (2020-2025)
6.2 Global Rewards and Incentives Service Industry Players Ranking, 2023 VS 2024 VS 2025
6.3 Global Key Players of Rewards and Incentives Service Head Office and Area Served
6.4 Global Rewards and Incentives Service Players, Product Type & Application
6.5 Global Rewards and Incentives Service Manufacturers Established Date
6.6 Global Rewards and Incentives Service Market CR5 and HHI
6.7 Global Players Mergers & Acquisition
7 North America
7.1 North America Rewards and Incentives Service Market Size (2020-2031)
7.2 North America Rewards and Incentives Service Market Growth Rate by Country: 2020 VS 2024 VS 2031
7.3 North America Rewards and Incentives Service Market Size by Country (2020-2025)
7.4 North America Rewards and Incentives Service Market Size by Country (2026-2031)
7.5 United States
7.5 United States
7.6 Canada
7.7 Mexico
8 Europe
8.1 Europe Rewards and Incentives Service Market Size (2020-2031)
8.2 Europe Rewards and Incentives Service Market Growth Rate by Country: 2020 VS 2024 VS 2031
8.3 Europe Rewards and Incentives Service Market Size by Country (2020-2025)
8.4 Europe Rewards and Incentives Service Market Size by Country (2026-2031)
8.5 Germany
8.6 France
8.7 U.K.
8.8 Italy
8.9 Spain
8.10 Russia
8.11 Netherlands
8.12 Nordic Countries
9 Asia-Pacific
9.1 Asia-Pacific Rewards and Incentives Service Market Size (2020-2031)
9.2 Asia-Pacific Rewards and Incentives Service Market Growth Rate by Country: 2020 VS 2024 VS 2031
9.3 Asia-Pacific Rewards and Incentives Service Market Size by Country (2020-2025)
9.4 Asia-Pacific Rewards and Incentives Service Market Size by Country (2026-2031)
9.5 China
9.6 Japan
9.7 South Korea
9.8 India
9.9 Australia
9.10 China Taiwan
9.11 Southeast Asia
10 South America
10.1 South America Rewards and Incentives Service Market Size (2020-2031)
10.2 South America Rewards and Incentives Service Market Growth Rate by Country: 2020 VS 2024 VS 2031
10.3 South America Rewards and Incentives Service Market Size by Country (2020-2025)
10.4 South America Rewards and Incentives Service Market Size by Country (2026-2031)
10.5 Brazil
10.6 Argentina
10.7 Chile
10.8 Colombia
10.9 Peru
11 Middle East & Africa
11.1 Middle East & Africa Rewards and Incentives Service Market Size (2020-2031)
11.2 Middle East & Africa Rewards and Incentives Service Market Growth Rate by Country: 2020 VS 2024 VS 2031
11.3 Middle East & Africa Rewards and Incentives Service Market Size by Country (2020-2025)
11.4 Middle East & Africa Rewards and Incentives Service Market Size by Country (2026-2031)
11.5 Saudi Arabia
11.6 Israel
11.7 United Arab Emirates
11.8 Turkey
11.9 Iran
11.10 Egypt
12 Players Profiled
12.1 Rybbon
12.1.1 Rybbon Company Information
12.1.2 Rybbon Business Overview
12.1.3 Rybbon Revenue in Rewards and Incentives Service Business (2020-2025)
12.1.4 Rybbon Rewards and Incentives Service Product Portfolio
12.1.5 Rybbon Recent Developments
12.2 Tremendous
12.2.1 Tremendous Company Information
12.2.2 Tremendous Business Overview
12.2.3 Tremendous Revenue in Rewards and Incentives Service Business (2020-2025)
12.2.4 Tremendous Rewards and Incentives Service Product Portfolio
12.2.5 Tremendous Recent Developments
12.3 Tango Card
12.3.1 Tango Card Company Information
12.3.2 Tango Card Business Overview
12.3.3 Tango Card Revenue in Rewards and Incentives Service Business (2020-2025)
12.3.4 Tango Card Rewards and Incentives Service Product Portfolio
12.3.5 Tango Card Recent Developments
12.4 Xoxoday
12.4.1 Xoxoday Company Information
12.4.2 Xoxoday Business Overview
12.4.3 Xoxoday Revenue in Rewards and Incentives Service Business (2020-2025)
12.4.4 Xoxoday Rewards and Incentives Service Product Portfolio
12.4.5 Xoxoday Recent Developments
12.5 Giftbit
12.5.1 Giftbit Company Information
12.5.2 Giftbit Business Overview
12.5.3 Giftbit Revenue in Rewards and Incentives Service Business (2020-2025)
12.5.4 Giftbit Rewards and Incentives Service Product Portfolio
12.5.5 Giftbit Recent Developments
12.6 Blackhawk Network
12.6.1 Blackhawk Network Company Information
12.6.2 Blackhawk Network Business Overview
12.6.3 Blackhawk Network Revenue in Rewards and Incentives Service Business (2020-2025)
12.6.4 Blackhawk Network Rewards and Incentives Service Product Portfolio
12.6.5 Blackhawk Network Recent Developments
12.7 Gyft (First Data Corporation)
12.7.1 Gyft (First Data Corporation) Company Information
12.7.2 Gyft (First Data Corporation) Business Overview
12.7.3 Gyft (First Data Corporation) Revenue in Rewards and Incentives Service Business (2020-2025)
12.7.4 Gyft (First Data Corporation) Rewards and Incentives Service Product Portfolio
12.7.5 Gyft (First Data Corporation) Recent Developments
12.8 eGifter
12.8.1 eGifter Company Information
12.8.2 eGifter Business Overview
12.8.3 eGifter Revenue in Rewards and Incentives Service Business (2020-2025)
12.8.4 eGifter Rewards and Incentives Service Product Portfolio
12.8.5 eGifter Recent Developments
12.9 Global Reward Solutions
12.9.1 Global Reward Solutions Company Information
12.9.2 Global Reward Solutions Business Overview
12.9.3 Global Reward Solutions Revenue in Rewards and Incentives Service Business (2020-2025)
12.9.4 Global Reward Solutions Rewards and Incentives Service Product Portfolio
12.9.5 Global Reward Solutions Recent Developments
12.10 Gravy Gifts
12.10.1 Gravy Gifts Company Information
12.10.2 Gravy Gifts Business Overview
12.10.3 Gravy Gifts Revenue in Rewards and Incentives Service Business (2020-2025)
12.10.4 Gravy Gifts Rewards and Incentives Service Product Portfolio
12.10.5 Gravy Gifts Recent Developments
12.11 Square
12.11.1 Square Company Information
12.11.2 Square Business Overview
12.11.3 Square Revenue in Rewards and Incentives Service Business (2020-2025)
12.11.4 Square Rewards and Incentives Service Product Portfolio
12.11.5 Square Recent Developments
12.12 Giftogram
12.12.1 Giftogram Company Information
12.12.2 Giftogram Business Overview
12.12.3 Giftogram Revenue in Rewards and Incentives Service Business (2020-2025)
12.12.4 Giftogram Rewards and Incentives Service Product Portfolio
12.12.5 Giftogram Recent Developments
12.13 Knowband
12.13.1 Knowband Company Information
12.13.2 Knowband Business Overview
12.13.3 Knowband Revenue in Rewards and Incentives Service Business (2020-2025)
12.13.4 Knowband Rewards and Incentives Service Product Portfolio
12.13.5 Knowband Recent Developments
12.14 Self-Service Networks
12.14.1 Self-Service Networks Company Information
12.14.2 Self-Service Networks Business Overview
12.14.3 Self-Service Networks Revenue in Rewards and Incentives Service Business (2020-2025)
12.14.4 Self-Service Networks Rewards and Incentives Service Product Portfolio
12.14.5 Self-Service Networks Recent Developments
12.15 HMI Performance Incentives
12.15.1 HMI Performance Incentives Company Information
12.15.2 HMI Performance Incentives Business Overview
12.15.3 HMI Performance Incentives Revenue in Rewards and Incentives Service Business (2020-2025)
12.15.4 HMI Performance Incentives Rewards and Incentives Service Product Portfolio
12.15.5 HMI Performance Incentives Recent Developments
13 Report Conclusion
14 Disclaimer

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